Lifeway Foods Introduces New 3.5oz Functional Shot Multipacks and Organic Whole Milk Grassfed Kefir
February 18 2021 - 12:26PM
Lifeway Foods, Inc. (Nasdaq: LWAY), the leading U.S. supplier of
kefir and fermented probiotic products to support the microbiome,
announces the addition of two new lines to its collection of
best-selling kefir products: 3.5oz Functional Shot Multipacks and
Organic Grassfed Kefir. As extensions of Lifeway’s kefir portfolio,
these new items support Lifeway’s ongoing mission to support
overall health from the inside out.
Today’s consumers are increasingly interested in
functional foods, specifically those with ingredients that support
immunity and improve overall health and wellness. Lifeway is
helping to meet these consumer demands by debuting their 3.5oz
Functional Shots – perfect for a quick nutrient burst – and
indulgent whole milk Organic Grassfed Kefir with added prebiotic
fiber. Each Lifeway product is made with 12 active cultures packed
with protein, calcium, vitamin D and probiotics, which research
suggests may help to support immunity and the microbiome.
“The addition of the 3.5oz functional shots and
Organic Grassfed Kefir builds on our commitment to creating
healthy, probiotic products with features our customers have
requested,” said Lifeway Foods CEO, Julie Smolyansky. “Everyone is
looking for a little health-boost right now. Our 3.5oz Functional
Shots offer the benefits of kefir in a smaller size, making them
perfect for those who want a quick snack after a workout or in
between meetings. Our Organic Grassfed line is a special kefir
that’s fit for the occasions when you’ve got time to treat yourself
to the premium, creamy texture of whole milk and some of our
favorite flavors, plus we’ve added prebiotic fiber for
probiotic/synbiotic benefits.”
Product details include:
- 3.5oz Functional Shot
Multipacks: Designed to enjoy on-the-go
or between meals, these 3.5oz kefir bottles allow consumers to get
their boost of nutrients in a convenient, smaller size. Each
serving contains 12 live and active probiotic cultures and are a
great source of calcium and vitamin D. Available in four flavors,
mango, strawberry, strawberry banana and mixed berry, each bottle
is 60 calories and includes 4g of protein, 1g of fat, is lactose
intolerance friendly and naturally gluten-free.
- Organic Grassfed
Kefir: A unique line with added prebiotic
fiber for a synbiotic boost, Lifeway’s Grassfed kefir is sourced
from midwestern cow’s milk. This kefir is a great source of calcium
and gut nourishing prebiotic fiber that may help support a healthy
immune system and promote a balanced and diverse microbiome. Each
32oz bottle is available in plain, vanilla, strawberry and mango
and contains 8g of protein, 8g of fat, 160-190 calories per serving
and is lactose intolerance friendly and naturally gluten-free.
Lifeway’s 3.5oz Functional Shot Multipacks and Organic Grassfed
Kefir are shipping now and expected to be available at retail in
the coming weeks.
To learn more about Lifeway and its products,
visit lifewayfoods.com.
About Lifeway Foods
Lifeway Foods, Inc., which has been recognized
as one of Forbes’ Best Small Companies, is America’s leading
supplier of the probiotic, fermented beverage known as kefir. In
addition to its line of drinkable kefir, the company also produces
cupped kefir and cheese, frozen kefir, specialty cheeses, probiotic
supplements and a ProBugs line for kids. Lifeway’s tart and tangy
fermented dairy and non-dairy products are now sold across the
United States, Mexico, Ireland and the United Kingdom. Learn how
Lifeway is good for more than just you at www.lifewayfoods.com.
Forward-Looking Statements
All statements in this release (and oral
statements made regarding the subjects of this release) contains
“forward-looking statements” as defined in the Private Securities
Litigation Reform Act of 1995 regarding, among other things, future
operating and financial performance, product development, market
position, business strategy and objectives. These statements use
words, and variations of words, such as “expect,” “vision,” “will,”
“predict,” “grow,” and “trend.” Other examples of forward looking
statements may include, but are not limited to, (i) statements of
Company plans and objectives, including the introduction of new
products, or estimates or predictions of actions by customers or
suppliers, (ii) statements of future economic performance, and
(III) statements of assumptions underlying other statements and
statements about Lifeway or its business. You are cautioned not to
rely on these forward-looking statements. These statements are
based on current expectations of future events and thus are
inherently subject to uncertainty. If underlying assumptions prove
inaccurate or known or unknown risks or uncertainties materialize,
actual results could vary materially from Lifeway’s expectations
and projections. These risks, uncertainties, and other factors
include: price competition; the decisions of customers or
consumers; the actions of competitors; changes in the pricing of
commodities; the effects of government regulation; possible delays
in the introduction of new products; and customer acceptance of
products and services. A further list and description of these
risks, uncertainties, and other factors can be found in Lifeway’s
Annual Report on Form 10-K for the fiscal year ended December 31,
2019, and the Company’s subsequent filings with the SEC. Copies of
these filings are available online at https://www.sec.gov,
http://lifewaykefir.com/investor-relations/, or on request from
Lifeway. Information in this release is as of the dates and time
periods indicated herein, and Lifeway does not undertake to update
any of the information contained in these materials, except as
required by law. Accordingly, YOU SHOULD NOT RELY ON THE ACCURACY
OF ANY OF THE STATEMENTS OR OTHER INFORMATION CONTAINED IN ANY
ARCHIVED PRESS RELEASE.
Company Contact: Derek Miller 847-967-1010DerekM@Lifeway.net
Photos accompanying this announcement are available at:
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