San Francisco Giants Choose Veritone for AI-Powered, Rapid Media Discovery and Workflows to Further Fan Engagement
October 01 2019 - 8:00AM
Business Wire
Veritone Accelerates MLB Team’s Content
Discovery Within Its Vast Media Archives for Fast Delivery Across
Multiple Channels
Veritone, Inc. (Nasdaq: VERI), the creator of the world’s first
operating system for artificial intelligence (AI), aiWARE™, today
announced that the MLB’s San Francisco Giants have selected
Veritone’s AI solutions to bring its 60-year media archive to life
and drive an advanced fan engagement strategy. Veritone aiWARE will
enable rapid content search and accelerated asset sharing with
media, global partners, internal stakeholders including web and
social media teams, and fans during live games in the ballpark.
“Next season will be a milestone for the Giants, as we will
celebrate our 20th year in Oracle Park. We want to commemorate this
special anniversary by highlighting and connecting memorable
moments from the past with the present,” said Paul Hodges, vice
president of San Francisco Giants (SFG) Productions. “To make this
happen, we had to find new ways to access our massive archives,
turn thousands of hours of footage into searchable content, and
accelerate our delivery workflows. Veritone provides us with an
end-to-end solution that allows us to do exactly that — and without
major systems revamp or resource requirements on our end.”
As soon as content from live games, archives, interviews, press
conferences, and any other media source has been ingested, Veritone
aiWARE orchestrates multiple cognitive AI engines to automatically
transcribe the audio, recognize faces, and run other selected
cognition to create in-depth metadata in near-real time. With much
more comprehensive metadata, large volumes of content can now be
easily searched by keywords, describing specific athletes,
locations, logos, play-by-play commentary, and more. As a result,
the SFG Productions team can reveal relevant clips from decades of
content within minutes to enrich live games, social media, and more
with contextual, engaging historic moments.
The AI-powered application Veritone Digital Media Hub™ makes
these clips available securely in the cloud, allowing for
accelerated content delivery, utilization, and monetization. The
branded portal is permission-based and provides centralized access
to all assets from anywhere. Digital Media Hub features powerful,
AI-enabled search functionality that allows users to find specific
moments, preview and download mezzanine files, and share assets
faster than ever. In addition to making videos and audio available
to fans quickly and enriching the fan experience through highly
curated, relevant content in the moment, the SFG Productions team
saves significant time and frees up resources to focus on the
creative execution of the fan engagement strategy.
“Veritone is empowering the San Francisco Giants with a
comprehensive yet easy-to-use AI solution that will not only
surface powerful moments that have been locked up in their static
archives, but also help the team deliver those moments to fans in
new and exciting ways,” said Veritone President Ryan Steelberg.
“We’re honored to be working with the Giants to continue to advance
fan engagement by maximizing the value and activation of their
media assets through the use of AI by Veritone."
More information about Veritone’s products and services is
available at www.veritone.com.
About Veritone
Veritone (Nasdaq: VERI) is a leading provider of artificial
intelligence (AI) technology and solutions. The company’s
proprietary operating system, aiWARE™, orchestrates an expanding
ecosystem of machine learning models to transform audio, video, and
other data sources into actionable intelligence. aiWARE can be
deployed in a number of environments and configurations to meet
customers’ needs. Its open architecture enables customers in the
media and entertainment, legal and compliance, and government
sectors to easily deploy applications that leverage the power of AI
to dramatically improve operational efficiency and effectiveness.
Veritone is headquartered in Costa Mesa, California, with over 300
employees, and has offices in Denver, London, New York, San Diego,
and Seattle. To learn more, visit Veritone.com.
Organization, product and/or service names mentioned herein are
the trademarks or service marks of their respective owners.
Safe Harbor Statement
This news release contains forward-looking statements, including
without limitation statements regarding the capabilities of
Veritone’s aiWARE and Digital Media Hub solutions and their
expected benefits to the San Francisco Giants. Without limiting the
generality of the foregoing, words such as “may,” “will,” “expect,”
“believe,” “anticipate,” “intend,” “could,” “estimate” or
“continue” or the negative or other variations thereof or
comparable terminology are intended to identify forward-looking
statements. In addition, any statements that refer to expectations,
projections or other characterizations of future events or
circumstances are forward-looking statements. Assumptions relating
to the foregoing involve judgments and risks with respect to
various matters which are difficult or impossible to predict
accurately and many of which are beyond the control of Veritone.
Certain of such judgments and risks are discussed in Veritone’s SEC
filings. Although Veritone believes that the assumptions underlying
the forward-looking statements are reasonable, any of the
assumptions could prove inaccurate and, therefore, there can be no
assurance that the results contemplated in forward-looking
statements will be realized. In light of the significant
uncertainties inherent in the forward-looking information included
herein, the inclusion of such information should not be regarded as
a representation by Veritone or any other person that their
objectives or plans will be achieved. Veritone undertakes no
obligation to revise the forward-looking statements contained
herein to reflect events or circumstances after the date hereof or
to reflect the occurrence of unanticipated events.
Link to Word Doc:
www.wallstcom.com/Veritone/191001Veritone.docx
Photo Link:
www.wallstcom.com/Veritone/Veritone-SFGiants_OraclePark_Aerial.jpg
Photo Caption: The San Francisco Giants have selected
Veritone’s AI solutions to bring its media archive to life.
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version on businesswire.com: https://www.businesswire.com/news/home/20191001005245/en/
Agency Contact: Sunny Branson Wall Street Communications
Tel: +1 801 582-0581 Email: sunny@wallstcom.com Web:
www.wallstcom.com
Veritone Contact: Mike Morper VP, Product Marketing Tel:
+1 888 507 1737 option 3 Email: mmorper@veritone.com Web:
www.veritone.com
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