Sustainable Mom and Baby Brands Commit to Tackling Global Plastic Pollution with rePurpose Global
June 25 2024 - 1:30PM
rePurpose Global, the leading sustainability action platform, is
excited to announce that Dyper, Healthybaby, MegaFood, Earth Mama,
Natalist, Needed and Ovum have committed to tackling global plastic
pollution. These brands have all calculated their plastic
footprint, committed to reducing plastic waste, as well as financed
the collection and recovery of plastic waste through rePurpose
Global.
A 2021 study from the American Chemical Society
shows that infants ingest 15 times more microplastics than adults.
This is because babies spend most of their formative years
frequently with plastic products and clothing - chewing on items
such as dolls, chew toys, bottles, and sippy cups. Furthermore,
babies spend their first three years in diapers which are often
made with plastics and materials derived from petroleum products.
As such, Mom, and Baby brands Dyper, Healthybaby, MegaFood, Earth
Mama, Natalist, Needed and Ovum are on a mission to protect and
enrich the full potential of every mother and child. By actively
reducing plastic products, these brands are trailblazing a new
standard of safety that protects a baby from the outside
in.
Melinda Olson, Founder & CEO, Earth Mama
Organics shared “Earth Mama's mission has always been to offer
products that are safe for people and the planet. Beyond using
recyclable packaging, it’s in Earth Mama’s DNA to take the next
logical step by partnering with rePurpose Global to help remove
low-value nature-bound plastic from the environment.”
“We are grateful to be working with mom and baby
brands with promising alternatives for plastic products. This not
only protects the health of their customers but also combats
plastic pollution as we urgently work to create a world with zero
plastic pollution,” emphasized Svanika Balasubramanian, CEO of
rePurpose Global.
These brands have recovered over 690,000 kgs or
1.5 million pounds of plastic waste from entering natural
environments in 6 regions across 3 countries to date. By
contributing to rePurpose Global projects Laut Yang Tenang, Hara
Kal, Saaf Samudra, Anant Pranay, Sada Shakti and Paraíso de
Ballenas, the Mom and Baby brands have also helped build waste
management infrastructure that prevents plastic from leaking into
nature, accelerates the market for plastic recycling and supports
the livelihood of over 1200 waste workers.
rePurpose Global invites you to visit
www.repurpose.global for more information on how you can join these
brands' fight against plastic pollution for the environment, ocean,
and climate.
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ABOUT REPURPOSE GLOBAL
rePurpose Global is the world’s leading Plastic
Action Platform, bringing together brands, consumers, innovators,
and policymakers to collectively combat the plastic waste crisis.
Through its pioneering solutions across the circular economy value
chain, the organization has helped more than 500 companies measure,
reduce, and take action on their plastic footprints while driving
systems change on a global scale.
rePurpose Impact Projects have recovered over 25
million kilograms of plastic waste from the environment to date,
protecting vulnerable coastal regions across the Americas, Africa,
and Asia. In doing so, the organization has improved waste
management services for millions of people across the world, while
positively impacting the lives of thousands of marginalized waste
workers.
Founded in 2016, rePurpose Global now employs
over 70 full-time team members across offices worldwide. For more
information, please visit https://repurpose.global/.
Contact information: Yulu
PR repurpose@yulupr.com