DMG Dori Media

    DORI MEDIA GROUP

                         FIRST DAY OF DEALING
                                ON AIM

Nadav Palti, the Chief Executive Officer and President of Dori Media Group Ltd.
("the Company" or "the DMG Group" or "the Group"), the Israeli-based
international media company active in the production, distribution, broadcasting
and merchandising of Telenovela, announced that the Company's shares have today
been admitted to trade on AIM, a market operated by the London Stock Exchange.
The Company's ticker symbol is "DMG".

2,738,784 new ordinary shares have been allocated to international investors at
a price ("Placing price") of 118 pence per share, raising approximately GBP 3.23
million for the Company. Immediately after Admission, the Company will have
18,488,784 ordinary shares in issue and a market capitalisation, at the placing
price, of approximately GBP 21.82 million

The definitions of the terms used in this release are included in the
prospectus, which is available at the offices of Nabarro Wells & Co. Limited,
Saddlers House, Gutter Lane, Cheapside, London, EC2V 6HS.

For further information, please contact:

Dori Media Group Ltd.                   Shared Value Limited
Nadav Palti, CEO & President            Alex Dee/Nicolas Duperrier
Tel: +972 3 7684000 / +972 54 4236828   Investor & Media relations
Info@dorimedia.com                      Tel. +44 (0) 20 7321 5010

NOTES TO EDITORS

Company Overview

The DMG Group is active in the international television market, specialising in
the Telenovela genre. The Group's business model focuses on a number of distinct
but complementary businesses, each generating income independently: producing
and distributing Telenovela; operating television channels; and selling related
merchandise, thus creating a synergistic business group. In Israel the model has
been fully implemented. The Group plans to implement the same business model in
other suitable markets worldwide.

The Group has since its inception distributed Telenovela in Israel. It now
produces Telenovela itself, finances the production of and purchases rights to
Telenovela, primarily from Argentinian production companies, and distributes
these productions worldwide. It also carries on TV Ancillary Businesses, owns
and manages two Telenovela television channels and jointly produces a monthly
print magazine dedicated to Telenovela.

The Group's product lines

The Group's strategy focuses on two key product categories:

--  Worldwide sale of rights to Telenovela

The Telenovela is a serialised fictional melodrama television format of between
120-320 episodes. The Telenovela has specific characteristics that distinguish
it from English language Soap Operas to which it has been compared. Telenovela
programmes typically last between six to fifteen months before reaching a
climactic close. The Group acquires rights to Telenovela and produces its own
Telenovela programmes, and sells broadcasting rights, Format rights and TV
Ancillary Business rights.

--  TV channels

The Group owns and manages two Telenovela dedicated niche television channels in
Israel and has the know-how and expertise to create further such channels.

Telenovela Overall Market Development

Telenovela attract vast audiences in both developing and developed countries.
The potential number of Telenovela viewers around the world was estimated by the
Boston Globe in 2004, relying on industry sources, at two billion. According to
Venevision, their potential customer list for Telenovela numbers some 350
television channels worldwide. The industry produces over 12,000 Telenovela
television hours annually, at an average cost of US$48,000 per episode.

Historically more than 65,000 television hours have been purchased annually in
Latin America alone and more than 53 per cent of Latin Americans between the
ages of 12 and 64 are believed to be regular viewers of Telenovela.

Eastern Europe is one of the most dynamic markets for Telenovela. The
introduction of a dedicated pan-regional Telenovela channel, Romantica, in 1998
shows the growth potential of the Telenovela in East and Central Europe. Between
2002 and 2003 its distribution increased in some markets such as the Czech
Republic by over 100 per cent. In Bulgaria, the increase was 40 per cent; in
Romania, 30 per cent; and in Poland, 15 per cent. Subscribers increased by 30
per cent overall.

Asia is second only to Latin America in terms of Telenovela popularity. China in
particular and the region in general continue to be subject to restrictive
regulation, both on content and on accessibility. The market, however, is
undergoing a process of deregulation, and despite difficulties, sales to this
region, which until 2000 represented 5 per cent of the total budget of Telefe
International SA, with whom the Group has distribution relationships, grew to 12
per cent in 2001 and have continued to grow since. Following growth in this
market over the last three years, Asia now accounts for 30 per cent of the
business of Coral International (the distribution arm of a Telenovela producer
in Colombia). These markets may also provide the Group with the opportunity to
generate revenues through the licensing of Format rights. An example of this is
India (through the Star Platform) where Dori Media Group's "Rebelde Way" has
been locally re-produced.

The power of Telenovela and the loyalty they generate are very strong in the US
Hispanic market. In cities with substantial Hispanic communities such as Los
Angeles, successful channels, broadcasting Telenovela hits sometimes achieve
higher prime time ratings than any English-language broadcasting network
channels. Of the top twenty Spanish language TV programmes among Hispanic
viewers, seventeen were Telenovela at the end of March 2004. Although this
market has plenty of Spanish channels which include Telenovela as part of their
output, there is no dedicated Telenovela channel. Advertisers spent an estimated
US$3.09 billion in 2004 to market their products to an estimated 39.9 million
people in the US Hispanic community, which is the fastest growing community in
the US. It is estimated that by 2010, US Hispanics will spend US$1 trillion a
year on goods and services, an increase from US$444 billion a year on goods and
services today. The Group believes that current advertising expenditure in this
sector does not adequately reflect the increase in purchasing power of the US
Hispanic population.

Once a country develops a taste for Telenovela, the next natural step is to
introduce a dedicated Telenovela channel, such as in Israel (VIVA, and VIVA
Platina - two Telenovela dedicated channels owned and operated by the Group), in
Eastern Europe (Romantica) and in Malaysia, where MITV has signed an output deal
with the Argentinian Telenovela producer, Telefe S.A., for 8,000 hours of
programming and is expected to launch in early 2005.

Key strengths of Dori Media Group

Dori Media Group's business model has been fully implemented in Israel and has
established the Company as as a leader in the production, distribution,
broadcasting and merchandising of the Telenovela TV genre.

The Group generates mutiple and recurring revenue streams while keeping
production cost under the industry average.

The Group has the right to sell and distribute over 1,000 television hours and
one feature film of Telenovela programmes. The Group owns the worldwide
copyright and commercial exploitation rights to the programmes Rebelde Way (the
first and second seasons) and Rincon De Luz.

The Group through Darset Productions Ltd, an associate company, has produced,
sells and distributes over 500 television hours of Telenovela programmes in
Israel, including some to an Israeli television channel that is broadcast into
the United States.

The Group owns various intellectual property rights in the programmes which it
produces, finances the production of or purchases rights to.

Additionally to the licensing of the Telenovela, the Group sells related
Telenovela rights in the following categories: general merchandising, live
concerts and theatrical shows, music play rights and CDs, videos and DVDs,
publishing and magazines.

The Group operates two television channels in Israel, dedicated to Telenovela:
VIVA and VIVA Platina.

In 2004, VIVA was the fifth most popular television channel of all TV channels
available in Israel, according to actual viewing audience share and total rating
by reference to the number of television households. According to the same
criteria, in 2004, it was the second most popular amongst all cable and
satellite channels available in Israel. Based on information compiled from the
Israeli National Statistics Bureau, in the period from February to December
2004, VIVA was estimated to have been viewed by 36 per cent of cable and
satellite households in Israel for at least ten minutes per week.

Due to the characteristics of Telenovela, the channels generate intense loyalty
amongst viewers who will tune in daily so as not to miss an episode.

The Directors believe that the know-how and professional experience the Group
has developed would assist the Group in launching similar television channels in
other countries.

Dori Media Group is an international entertainment group active in the
production, distribution and broadcasting of Telenovela. The group owns and
sells high-loyalty TV content and branded merchandise attracting a wide variety
of audiences in more than 40 countries and generating multiple and recurring
revenue streams. Dori Media Group's revenues have grown by more than 20% since
2002. In Israel, Dori Media Group owns and operates the 'Viva' dedicated TV
channels and 'Darset Productions Ltd' production company. Dori Media Group is
controlled by Mapal Communications Ltd, one of Israel's largest communications
company.

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