By Adria Calatayud

ACQUIRER: WPP PLC, the world's largest advertising company.

TARGET: Sandtable, a London-based data-science company that specializes in behavioral analytics and advanced simulations.

PRICE: Not disclosed.

RATIONALE: WPP said Sandtable will be integrated into the technology practice of its GroupM unit. The deal is in line with WPP's strategy to expand its technology offering, the FTSE 100-listed group said.

Write to Adria Calatayud at adria.calatayud@dowjones.com

(END) Dow Jones Newswires

March 05, 2020 04:38 ET (09:38 GMT)

Copyright (c) 2020 Dow Jones & Company, Inc.
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