UNFI and RangeMe Accelerate Growth Between Retailers and Suppliers
August 18 2021 - 4:30PM
Business Wire
New solution provides unprecedented product
sourcing scale for retailers
United Natural Foods, Inc. (NYSE: UNFI), today announced a new
milestone expansion to its relationship with RangeMe, the leading
online platform that streamlines new product discovery between over
200,000 suppliers and retailers. The evolved relationship between
the companies, who have worked together for the past four years,
enhances the ability for retailers and emerging suppliers to
facilitate purchase orders directly on UNFI’s Easy Options platform
through RangeMe.
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UNFI Easy Options Product Page (Graphic:
Business Wire)
Easy Options, which serves small-to-medium-sized businesses with
flexible order sizes and no frequency requirements, provides
RangeMe suppliers with an additional outlet to promote their
products to retail buyers. In turn, UNFI suppliers will set up a
profile on RangeMe to increase their brand and product visibility
to a wider audience of retail buyers.
“Scale and access to the widest assortment of grocery and
wellness products are the foundation for being able to best serve
customers in today’s e-commerce world,” said Tom Kraus, vice
president of e-commerce at UNFI. “In combination with our recently
launched Community Marketplace, our latest work with RangeMe not
only better positions UNFI to support emerging suppliers, but also
sets up an expanded universe of discovery where over 15,000 unique
customers are able to more easily purchase products that meet the
ever-evolving needs of today’s consumer.”
RangeMe empowers retail buyers to efficiently discover
innovative and emerging products, while streamlining the inbound
product submission process. For product suppliers, the platform
enables them to grow their retail relationships while providing the
tools to manage their products, market their brand, and build
awareness. Now integrated into the ECRM product offering, RangeMe
adds increased breadth and depth to the industry’s most complete
sourcing solution for top retailers and product suppliers in the
United States.
“This is the latest evolution of our relationship with UNFI, and
it’s focused on facilitating the prevailing way that retailers and
suppliers want to do business,” said Nicky Jackson, Founder and CEO
of RangeMe. “RangeMe empowers nearly 13,000 retail buyers to
efficiently discover innovative and emerging products and we’re
excited to expand our work with UNFI to bring tremendous
opportunity to a broader set of suppliers and retailers across the
industry.”
About United Natural Foods
UNFI is North America's premier food wholesaler delivering the
widest variety of products to customer locations throughout North
America including natural product superstores, independent
retailers, conventional supermarket chains, ecommerce retailers and
food service customers. By providing this deeper 'full-store'
selection and compelling brands for every aisle, UNFI is uniquely
positioned to deliver great food, more choices and fresh thinking
to customers everywhere. Today, UNFI is the largest publicly traded
grocery distributor in the United States. To learn more about how
UNFI is Moving Food Forward, visit www.unfi.com.
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Investor Contact Steve Bloomquist 952-828-4144
steve.j.bloomquist@unfi.com
Media Contact Jeff Swanson 952-903-1645
jeffrey.s.swanson@unfi.com
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