Reynolds American Inc. (RAI) plans to consolidate more of its cigarette manufacturing at its biggest North Carolina plant and expand its smokeless-tobacco operations in Tennessee.

A plant in North Carolina and one in Puerto Rico will be closed as a result.

Faced with a decline of cigarette sales, Reynolds is transforming itself into a company that also offers an array of smokeless alternatives--including strips, lozenges and snuff. Last year, sales volumes for smokeless tobacco products rose about 7%, while cigarette volumes fell about 9%, according to industry estimates.

Chairman and Chief Executive Officer Susan Ivey said Friday that Reynolds' moves increase efficiency as the U.S. cigarette industry declines while smokeless tobacco sales are growing. The consolidation into "fewer and newer facilities" also will "facilitate cost-effective compliance with new federal regulation of the tobacco industry."

About 60 manufacturing jobs in the Puerto Rico plant, set to close in August, will disappear. Reynolds' distribution operations in Puerto Rico aren't affected. Employees at the Whitaker Park, N.C., plant, set to close in mid-2011, will be moved to Reynolds' Tobaccoville, N.C., plant.

Reynolds' American Snuff Co. in Memphis plans to close its current plant in 2012 and will move into a new facility by January of that year. The company also is building a new plant in Clarksville, Tenn., which is also set to open in early 2012.

Reynolds in April reported that first-quarter profit surged on higher sales and steep prior-year write-downs, while smokeless tobacco volume rose.

Shares recently were down 30 cents at $52.35.

-By Tess Stynes, Dow Jones Newswires; 212-416-2481; Tess.Stynes@dowjones.com

 
 
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