OfficeMax to Open Nine New Concept Stores in Minneapolis and Minnesota
March 31 2006 - 2:41PM
PR Newswire (US)
First of Nine Stores Opened March 23 to Engage Customers With
Colorful Environment That Highlights Fun and Encourages Exploration
ITASCA, Ill., March 31 /PRNewswire/ -- OfficeMax(R) (NYSE:OMX), one
of the nation's largest office supply distributors, is saying
goodbye to the standard warehouse store design when it opens nine
new stores in greater Minneapolis and Minnesota starting this
month. Minnesota customers will be among the first in the country
to experience OfficeMax's new store design, which provides a
colorful and inviting environment where busy professionals can
shop, check email, print documents and even sip gourmet coffee. The
first new Minneapolis-area OfficeMax store opened March 23 in
Lakeville at the Timbercrest at Lakeville shopping center, 18325
Kenrick Avenue. Others will open in Brooklyn Park, Eden Prairie,
Maple Grove, Medina and Savage between July 2006 and early 2008.
Three additional stores are slated to open this year in Red Wing,
Owatonna, and Monticello. OfficeMax currently is the leading office
supply retailer in greater Minneapolis, where it already has 24
stores. The nine new stores will replace the industry-standard
warehouse format with a retail concept highlighting fun and
encouraging exploration. "OfficeMax is currently the market leader
in Minneapolis and Minnesota, and we look forward to continuing to
serve this market with a fun in-store experience, extraordinary
product selection and total office solutions," said Harold Mulet,
executive vice president - retail stores, OfficeMax. "We also look
forward to expanding our commitment to the local marketplace with
new customer-centric stores that showcase our innovative solutions
for small and home offices." The new OfficeMax store design allows
customers to try out the latest electronics showcased in a central
technology hub, or scoop up basics such as paper clips, pens and
rubber bands from brightly colored bulk bins. Understanding today's
busy mobile professionals, some of the new stores also will provide
a community area called OfficeMax Cafe, featuring WiFi connectivity
so customers can download reports and have them printed at
OfficeMax Print and Document Services while they watch cable TV
news, shop for supplies or enjoy a cup of free, individually brewed
gourmet coffee. The in- store Print & Document Services also
provides high-tech digital printing and copying including binding,
finishing and laminating. Soft lighting, a soothing color palette
of golds, oranges, greens and blues, and rich textures set the tone
for the new stores. Coming soon to new and existing Minnesota
OfficeMax stores is a new solution for small businesses and home
offices called OfficeMax Ink, Filling Station, a refillable ink
cartridge kiosk. This computerized program checks the condition of
a cartridge and fills it at 30 to 50 percent less cost than a new
cartridge. About OfficeMax Incorporated OfficeMax Incorporated is a
leader in both business-to-business office products solutions and
retail office products. OfficeMax delivers an unparalleled customer
experience -- in service, in product, in time savings, and in value
-- through a relentless focus on its customers. The company
provides office supplies and paper, print and document services,
technology products and solutions, and furniture to consumers and
to large, medium and small businesses. OfficeMax customers are
served by approximately 40,000 associates through direct sales,
catalogs, the Internet and approximately 900 superstores. OfficeMax
trades on the New York Stock Exchange under the symbol OMX. To find
the nearest OfficeMax, call 1-877-OFFICEMAX. For more information,
visit http://www.officemax.com/ . OfficeMax Contact Media Contact
Bill Bonner Nicole Miller, Bader Rutter & Associates 630 438
8584 262 938 5425 DATASOURCE: OfficeMax Incorporated CONTACT: Bill
Bonner of OfficeMax, +1-630-438-8584, or Media, Nicole Miller of
Bader Rutter & Associates, +1-262-938-5425 Web site:
http://www.officemax.com/
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