Charles Schwab Unveils One-of-a-Kind Champion’s Prize in First Year of Tournament Sponsorship
April 22 2019 - 11:00AM
Business Wire
Charles Schwab has been challenging the status quo in the
financial services industry on behalf of investors since 1973. Now,
as the title sponsor of the Charles Schwab Challenge — a PGA TOUR
event that has challenged the world’s top shot-makers for 73 years
— the company is celebrating that “challenger spirit” by unveiling
a one-of-a-kind prize for the champion of this year’s event: a
restored 1973 Dodge® Challenger.
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The car — a restomod “Schwab Challenger” that mixes a vintage
body with modern comfort, performance and reliability — is covered
in custom Glacier Blue paint, with one-off Schwab badging. It also
features touches of Colonial’s trademark Scottish royal tartan on
the seats, serving as a tribute to the awarding of a tartan plaid
jacket to the event’s champions and top committee chairs.
This unique champion’s prize will be displayed at this year’s
Charles Schwab Challenge from May 23-26 at Colonial Country Club in
Fort Worth, Texas.
To get a glimpse inside the restoration process, visit
AboutSchwab.com.
This tournament, which has represented the city of Fort Worth
and the Metroplex with distinction for years, celebrates
challengers and great competition. “As a brand that was founded on
challenging the status quo for investors, we wanted to honor the
spirit of the tournament with a one-of-a-kind award that represents
the ‘challenger’ spirit of both the champion and our company,” said
Andy Gill, executive vice president and Chief Marketing Officer at
Charles Schwab. “With this incredible prize and all of the other
fan-friendly events and improvements we have planned, we look
forward to bringing this challenger spirit to life.”
Charles Schwab & Co., a major sponsor on the PGA TOUR and
PGA TOUR Champions, announced last year it would expand its golf
presence and its strong commitment to the North Texas community by
assuming title sponsorship of the PGA TOUR’s Fort Worth
Invitational at Colonial Country Club.
The four-year agreement, which starts this year, runs through
2022.
For more information on the tournament, visit
www.charlesschwabchallenge.com.
Charles Schwab Challenge and the Champion’s Prize: By the
Numbers
- 1: Number of PGA TOUR events
featuring a prize with nearly 500 horsepower.
- 6: Months the car will spend in
a ground-up restoration at the hands of Steve Strope and his team
at Pure Vision Design in Simi Valley, Calif.
- 73: Years the tournament has
been played at Colonial Country Club, including this year, making
it the longest-running non-major held at the same location.
- 1973: The year the “champion’s
prize” was manufactured, as well as the year Schwab was
incorporated.
- 2019: First year of Schwab’s
four-year title sponsorship of the event at historic Colonial
Country Club, which runs through 2022.
About the Charles Schwab Challenge
As the Official Investment Firm of the PGA TOUR® and PGA TOUR
Champions since 1997, Charles Schwab expanded its golf presence by
assuming title sponsorship of the PGA TOUR’s annual tournament at
Colonial Country Club beginning in 2019. The four-year agreement
will run through 2022. The Charles Schwab Challenge is one of the
country’s premier and longest-running PGA TOUR events, serving as a
showcase for the game’s best players. The Wall of Champions at
Colonial Country Club is populated by many of the game’s greatest
names, with Fort Worth native and Colonial member Ben Hogan chief
among them as the tournament’s only five-time champion, starting
with the first two editions of the tournament in 1946-47.
About Charles Schwab & Co.
At Charles Schwab we believe in the power of investing to help
individuals create a better tomorrow. We have a history of
challenging the status quo in our industry, innovating in ways that
benefit investors and the advisors and employers who serve them,
and championing our clients’ goals with passion and integrity.
More information is available at www.aboutschwab.com. Follow us
on Twitter, Facebook, YouTube and LinkedIn.
The Charles Schwab Corporation (NYSE: SCHW) is a leading
provider of financial services, with more than 360 offices and
11.8 million active brokerage accounts, 1.7 million corporate
retirement plan participants, 1.3 million banking
accounts, and $3.59 trillion in client assets as of March 31, 2019.
Through its operating subsidiaries, the company provides a full
range of wealth management, securities brokerage, banking, asset
management, custody, and financial advisory services to individual
investors and independent investment advisors. Its broker-dealer
subsidiary, Charles Schwab & Co., Inc. (member SIPC,
www.sipc.org), and affiliates offer a complete range of investment
services and products including an extensive selection of mutual
funds; financial planning and investment advice; retirement plan
and equity compensation plan services; referrals to independent
fee-based investment advisors; and custodial, operational and
trading support for independent, fee-based investment advisors
through Schwab Advisor Services. Its banking subsidiary, Charles
Schwab Bank (member FDIC and an Equal Housing Lender), provides
banking and lending services and products. More information is
available at www.schwab.com and www.aboutschwab.com.
Brokerage Products: Not FDIC Insured · No Bank
Guarantee · May Lose Value
© 2019 Charles Schwab & Co., Inc. Member SIPC.
(0419-9938)
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Pete GreenleyCharles Schwab &
Co.415-667-0722peter.greenley@schwab.com
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