VERB Technology Company, Inc. (NASDAQ:VERB)
("VERB" or the "Company"), a leader in business-focused interactive
video CRM, marketing, and sales enablement applications, announced
a renewal and major expansion of its relationship with Vasayo, a
leading provider of nutritional supplements.
Vasayo provides high-quality nutritional products that are
specially formulated to overcome many of the issues consumers tend
to encounter in the supplement industry, such as those caused by
dilution, problems with body absorption, and ingredient
degradation. Through its proprietary Advanced Delivery Technology,
Vasayo effectively eliminates these traditional obstacles to
provide superior absorption capability, using the power of
liposomes and enzymes.
Vasayo’s international team of Brand Partners has been enjoying
the benefits of VERB’s proprietary interactive video-based CRM and
sales enablement platform during which time Vasayo has experienced
continued growth in customer acquisition, and an expansion their
Brand Partner base. Building on that success, Vasayo has determined
to extend and expand its relationship with VERB, and to further
integrate VERB into its business in a number of new and beneficial
ways.
As part of this expanded relationship, Vasayo will be one of the
first VERB clients to launch the new customer-facing version of
VERB’s previously announced LEARN application. This new version of
LEARN provides more robust, more engaging educational resources for
Vasayo’s customers producing measurable increases in brand loyalty
and corresponding greater lifetime customer value.
Within the LEARN framework, each product will have its own
unique module. Within those modules, Vasayo customers will have
access to dynamic content suggestions, based on their individual
preferences and activity, which in turn encourages continued
interaction on the platform to obtain access to related product
discounts and other rewards. This new feature set is expected to
drive increased engagement through education-based
gamification.
Separately, the current Vasayo Brand Partner facing app will be
upgraded with LEARN features, focused on improving product
knowledge within their teams. Both the existing Brand
Partner-focused app as well as the new consumer-facing app will
leverage VERB’s new Magic Link technology, which allows any user
the ability to automatically log-in to their personalized account
through a friction-free individual link. For Brand Partners, the
process begins with their official Vasayo registration where
they’ll be invited to join as soon as sign-up is confirmed. For
consumers, an invite link will be sent out once an initial purchase
order has been made. In both cases, the sign-up process is
intuitive, fast, easy and seamless.
The new Brand Partners application will also provide access to
VERB’s new Business Reports feature, an essential tool in tracking
back-office functions, which will help users gain better control
and oversight over their individual book of business. Through the
enhanced app, Brand Partners will now be able to view and track key
information and performance metrics such as commission structure
breakdowns, real-time related party sales progress, and sales-rank
advancement, among other features.
“With this new application, we’re looking forward to connecting
with our customers in even more meaningful ways by not only
educating them further about the products they already love, but
also introducing them to new products via a dynamic rewards-based
program,” said Daniel Picou, President and Co-Founder of Vasayo.
“For our Brand Partners, we’re looking to leverage the full
capabilities of VERB’s technology to aid in our ongoing efforts
toward greater retention, larger average order size, and enhanced
brand loyalty. We remain committed to our community and our growth
goals, which is why we’re dedicating even more resources to empower
our people to grow and expand their capabilities with Vasayo.”
JJ Oswald, VERB’s Senior Vice President of Sales added, “Vasayo
has been a valued client of ours, and we look forward to becoming
even more integrated into their organization. We believe this
consumer-focused app launch will be the first of many for VERB and
a sign of where the industry is headed. By focusing as much on
their end customers’ experience with their products as they do with
their Brand Partners, Vasayo is showing their commitment to
excellence across all brand touch points in their organization. By
creating this additional communication and data collection channel,
they are also ensuring that they have access to real-time,
quantifiable, and reliable information about what their customers
want in order to better support their customers’ needs. VERB’s
technology is tailor-made to service forward-thinking enterprises
like Vasayo, and we believe they will be rewarded as a first-mover
in the space.”
The new product launch and app enhancements were announced at
Vasayo’s annual North America Convention, which was held January 30
– February 2, 2020 in Orlando, Florida.
About VERBVERB Technology Company, Inc.
(NASDAQ: VERB) is rapidly emerging as the market leader in
interactive video-based customer relationship management ("CRM")
sales and marketing applications. With offices in California and
Utah, VERB provides next-generation CRM lead generation, sales
enablement, and video marketing software applications to
sales-based organizations in 60 countries and in 48 languages. The
Company's proprietary and patent-pending technology platform
produces real-time, measurable results with some customers
reporting greater than 600% increases in conversion rates. The
Company's Software-as-a-Service (SaaS) products are cloud-based,
accessible on all mobile and desktop devices, and are available by
subscription for individual and enterprise users. The Company's
technology is integrated into popular ERP, CRM, and marketing
platforms, including Oracle NetSuite, Adobe Marketo, and
integrations with Salesforce.com, Odoo, and Microsoft, among
others, are underway. For more information, please visit:
verb.tech.
About VasayoVasayo is a direct sales company
based in Pleasant Grove, Utah. Each nutritional product Vasayo
develops features the company's proprietary Advanced Delivery
Technology for superior nutrient assimilation, eliminating the
fillers, binders, and other additives found in most traditional
nutritional supplements. For more information on Vasayo—the company
that is Delivering Solutions—visit vasayo.com.
Forward-Looking and Cautionary StatementsThis press release may
contain “forward-looking” information within the meaning of the
Private Securities Litigation Reform Act of 1995. In accordance
with the safe harbor provisions of this Act, statements contained
herein that look forward in time that include everything other than
historical information, involve risks and uncertainties that may
affect the Company’s actual results. There can be no assurance that
such statements will prove to be accurate and there are a number of
important factors that could cause actual results to differ
materially from those expressed in any forward-looking statements
made by the Company, including, but not limited to, plans and
objectives of management for future operations or products, the
market acceptance or future success of our products, and our future
financial performance. The Company cautions that these
forward-looking statements are further qualified by other factors
including, but not limited to, those set forth in the Company’s
Annual Report on Form 10-K for the fiscal year ended December 31,
2018, and other filings with the U.S. Securities and Exchange
Commission (available at www.sec.gov). The Company undertakes no
obligation to publicly update or revise any statements in this
release, whether as a result of new information, future events, or
otherwise.
Media Contact:855.250.2300,
ext.7info@verb.tech
Investor Relations Contact:Matt Glover and Tom
ColtonGateway Investor
Relations949.574.3860VERB@gatewayir.com
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