Sinclair Names Nickolas James Vice President, Social Media
July 12 2023 - 11:00AM
Business Wire
Sinclair, Inc., today named Nickolas James to the newly created
position of Vice President, Social Media.
In this role James will report to Kevin Cotlove, Chief Digital
Officer, and will be instrumental in shaping and executing
Sinclair’s growth and engagement strategy for social media and
digital content initiatives.
An Emmy, Webby, Clio and Muse award-winning digital creator,
James joins Sinclair from HBO Max, where he served as Director of
Social, leading the creative campaigns for more than 65 Max
Original series including And Just Like That and Gossip Girl, while
also managing the brand’s audience-focused editorial channels
including MaxPop and MaxMade.
“Nick brings a wealth of experience creating audience passion
around talent, brands and content,” said Cotlove. “We're excited to
have him help shape the future of our digital storytelling and
engagement strategy.”
James began his career as a development executive at E! where he
was part of the team responsible for hit series including Keeping
Up with The Kardashians, Chelsea Lately, and Fashion Police. He
later joined Condé Nast Entertainment, overseeing the development
and production of digital video series and franchises, and launched
viral sensations including Vogue’s 73 Questions, Glamour’s You Sang
My Song, and W’s ASMR Interview.
“I am thrilled to have the opportunity to work with the team at
Sinclair to redefine how we create an authentic connection with our
audience in social media and evolve our storytelling to produce an
array of digital content that celebrates the communities we
serve.”
About Sinclair:
Sinclair, Inc., (Nasdaq: SBGI) is a diversified media company
and a leading provider of local news and sports. The Company owns,
operates and/or provides services to 185 television stations in 86
markets affiliated with all the major broadcast networks; owns
Tennis Channel and multicast networks Comet, CHARGE! and TBD; and
owns and provides services to 21 regional sports network brands.
Sinclair’s content is delivered via multiple platforms, including
over-the-air, multi-channel video program distributors, and the
nation’s largest streaming aggregator of local news content,
NewsON. The Company regularly uses its website as a key source of
Company information which can be accessed at www.sbgi.net.
Category: General
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Jessica Bellucci – jbellucci-c@sbgtv.com
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