Perry Ellis International, Inc. Completes Purchase of the Ben Hogan Golf Brand
February 16 2012 - 8:35AM
Business Wire
Perry Ellis International, Inc. (NASDAQ: PERY) (“the Company”)
announced that it has completed the purchase of the world-wide
intellectual property rights of the Ben Hogan family of brands from
Callaway Golf Co. (NYSE:ELY). The Company will also assume all
license arrangements, including South Korea & Japan, for
apparel and accessories under the Ben Hogan brand name.
Ben Hogan (1912 – 1997) "The Hawk" is one of the legendary
giants of golf history with over 69 PGA Tour victories and 9 major
championships. Following his most successful season, Hogan started
his golf club company in the fall of 1953 in Fort Worth, TX. Today,
the brand name remains renowned among players and fans around the
world and still stands for the superior quality he demanded
throughout his career.
“We are extremely pleased with the addition of the Ben Hogan
brand to our current golf portfolio as it reinforces our strategic
focus on our core competency in golf lifestyle apparel. We are
working to launch the Ben Hogan brand, within major retailers
looking to capitalize on the white space on their floors and in the
marketplace,” commented Oscar Feldenkreis, president and chief
operating officer of Perry Ellis International.
About Perry Ellis International
Perry Ellis International, Inc. is a leading designer,
distributor and licensor of a broad line of high quality men's and
women's apparel, accessories and fragrances, as well as select
children's apparel. The Company's collection of dress and casual
shirts, golf sportswear, sweaters, dress pants, casual pants and
shorts, jeans wear, active wear, dresses and men's and women's
swimwear is available through all major levels of retail
distribution. The Company, through its wholly owned subsidiaries,
owns a portfolio of nationally and internationally recognized
brands, including: Perry Ellis(R), Jantzen(R), Laundry by Shelli
Segal(R), C&C California(R), Rafaella(R), Cubavera(R),
Centro(R), Solero(R), Munsingwear(R), Savane(R), Original
Penguin(R) by Munsingwear(R), Grand Slam(R), Natural Issue(R), Pro
Player(R), the Havanera Co.(R), Axis(R), Tricots St. Raphael(R),
Gotcha(R), Girl Star(R), MCD(R), John Henry(R), Mondo di Marco(R),
Redsand(R), Manhattan(R), Axist(R), Farah(R), Anchor Blue(R) and
Miller's Outpost(R). The Company enhances its roster of brands by
licensing trademarks from third parties, including: Pierre
Cardin(R) for men's sportswear, Nike(R) and Jag(R) for swimwear,
and Callaway(R), TOP-FLITE(R), PGA TOUR(R) and Champions Tour(R)
for golf apparel. Additional information on the Company is
available at http://www.pery.com.
Safe Harbor Statement
We caution readers that the forward-looking statements
(statements which are not historical facts) in this release are
made pursuant to the safe harbor provisions of the Private
Securities Litigation Reform Act of 1995. Forward-looking
statements are based on current expectations rather than historical
facts and they are indicated by words or phrases such as
"anticipate," "believe," "budget," "contemplate," "continue,"
"could," "estimate," "expect," "guidance," "indicate," "intend,"
"may," "might," "plan," "possibly," "potential," "predict,"
"probably," "proforma," "project," "seek," "should," "target," or
"will" and similar words or phrases or comparable terminology. We
have based such forward-looking statements on our current
expectations, assumptions, estimates and projections. While we
believe these expectations, assumptions, estimates and projections
are reasonable, such forward-looking statements are only
predictions and involve known and unknown risks and uncertainties,
and other factors that may cause actual results, performance or
achievements to be materially different from any future results,
performance or achievements expressed or implied by such
forward-looking statements, many of which are beyond our control.
These factors include: general economic conditions, a significant
decrease in business from or loss of any of our major customers or
programs, anticipated and unanticipated trends and conditions in
our industry, including the impact of recent or future retail and
wholesale consolidation, recent and future economic conditions,
including turmoil in the financial and credit markets, the
effectiveness of our planned advertising, marketing and promotional
campaigns, our ability to contain costs, disruptions in the supply
chain, our future capital needs and our ability to obtain
financing, our ability to protect our trademarks, our ability to
integrate acquired businesses, trademarks, trade names and
licenses, our ability to predict consumer preferences and changes
in fashion trends and consumer acceptance of both new designs and
newly introduced products, the termination or non-renewal of any
material license agreements to which we are a party, changes in the
costs of raw materials, labor and advertising, our ability to carry
out growth strategies including expansion in international and
direct to consumer retail markets, the level of consumer spending
for apparel and other merchandise, our ability to compete, exposure
to foreign currency risk and interest rate risk, possible
disruption in commercial activities due to terrorist activity and
armed conflict, and other factors set forth in Perry Ellis
International's filings with the Securities and Exchange
Commission. Investors are cautioned that all forward-looking
statements involve risks and uncertainties, including those risks
and uncertainties detailed in Perry Ellis' filings with the SEC.
You are cautioned not to place undue reliance on these
forward-looking statements, which are valid only as of the date
they were made. We undertake no obligation to update or revise any
forward-looking statements to reflect new information or the
occurrence of unanticipated events or otherwise.
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