LOS ANGELES, July 14, 2021 /PRNewswire/ -- Today, Tastemade
and Realtor.com® announce the second season of their award-winning
long-form series, Beyond the Block, which will premiere on
Tastemade's streaming network on July
22nd. The five-episode season will see REALTOR® Andrew Tyree take first-time homebuyers on a
journey through their cities, helping them find the best
neighborhoods, and homes, for them. According to recent survey
data, one third of this year's potential home buyers were
purchasing for the first time, making the series more timely than
ever.
A Sneak Peek of the Trailer Can Be Found Here, and Stills Can
be Found Here
Beyond the Block is a first-of-its-kind television
series that goes beyond the typical house hunt, diving deeper into
the other important aspects that accompany buying a home — the
neighbors, the surrounding businesses, and the community where
roots will be planted; the things that really make a place a home.
This season on Beyond the Block, Andrew Tyree journeys across the southern U.S.,
a market that has experienced tremendous growth due to its relative
affordability, attracting Millennial and Gen Z homebuyers who bring
a fresh perspective and more diverse demographics. Andrew will
explore neighborhoods and communities including Richmond, VA; Nashville, TN; Charleston, SC; Atlanta, GA; and Orlando, FL; changing lives along the way.
"We're excited to continue working with Realtor.com® on a
second season of this emotional series that gives viewers a window
into what matters most to these homebuyers when searching for a
place to call home," said Jeff
Imberman, Head of Sales and Brand Partnerships at Tastemade.
"The first season was beloved by our audience, who recognizes that
the search for a home, especially your first home, is very personal
and unique to each homebuyer. We are thrilled to be able to tell
the stories of five new first-time homebuyers, each with their own
wants, needs, and expectations, which we believe our audience will
really connect with."
Beyond the Block explores compelling stories of real
first-time home buyers as they search for new communities to call
home. In Richmond,
Texas-transplants Robert and Landry seek out an LGBTQ+
friendly neighborhood where they can build a support system of
young professionals. As they search for a centrally located home
close to restaurants and boutiques, Andrew shows them how to narrow
their search and focus on the lifestyle amenities that are most
important to them. Andrew also helps single mom Shae find a new
home for a new life stage. In Nashville, he guides Shae's search for a
bigger home in a safe, diverse neighborhood that will accommodate
her new role as a foster parent. Andrew's personal experience in
the foster care system helps him relate to Shae, and he opens her
eyes to what is possible when she prioritizes herself, so she's
able to be the best mom and foster parent possible.
"We're pleased to work with Tastemade to share season two of
Beyond the Block with audiences nationwide, as it really
represents our purpose of 'To each their home'," said Mickey Neuberger, Chief Marketing Officer at
Realtor.com®. "The series focuses on real, emotional storytelling,
and goes beyond the typical challenges of finding a home to explore
real issues faced by today's first-time homebuyers. These include
identity, achieving work/life balance and parenthood, to find a
home that is personalized to each family while building diverse and
inclusive communities."
The second season of the Telly Award-winning Beyond the
Block will air exclusively on the Tastemade streaming network,
which is available across platforms like YouTube TV, Samsung TV
Plus, Apple TV, DIRECTV, The Roku Channel, Comcast Xfinity X1, and
more. Beyond the Block will also be available on demand on
Tastemade+. The first episode will debut on July 22nd at 8:00p.m.EST/5:00p.m.PST, and the following four episodes will
air weekly following the premiere.
TASTEMADE
Tastemade is a modern media company that
engages a global audience of more than 300 million monthly viewers
on all major digital, mobile, and streaming television platforms,
streaming 2.5+ billion views each month. We create award-winning
video content and original programming in the categories of Food,
Travel, and Home & Design that we share with an engaged,
passionate, and global community. Tastemade has won a host of
awards and accolades for its innovation and original programming,
including two James Beard Awards and Fast Company's "Most
Innovative Companies" list. For more information, visit Tastemade
at: www.tastemade.com.
Tastemade on Facebook | Instagram | YouTube
| Twitter | Pinterest | TikTok
About
Realtor.com®
Realtor.com® makes
buying, selling, renting and living in homes easier and more
rewarding for everyone. Realtor.com® pioneered the world
of digital real estate more than 20 years ago, and today through
its website and mobile apps is a trusted source for the
information, tools and professional expertise that help people move
confidently through every step of their home journey. Using
proprietary data science and machine learning technology,
Realtor.com® pairs buyers and sellers with local agents
in their market, helping take the guesswork out of buying and
selling a home. For professionals, Realtor.com® is a
trusted provider of consumer connections and branding solutions
that help them succeed in today's on-demand world.
Realtor.com® is operated by News Corp [Nasdaq: NWS,
NWSA] [ASX: NWS, NWSLV] subsidiary Move, Inc. under a perpetual
license from the National Association of REALTORS®. For more
information, visit Realtor.com®.
View original content to download
multimedia:https://www.prnewswire.com/news-releases/tastemade-and-realtorcom-announce-season-two-of-beyond-the-block-premiering-july-22-on-tastemade-301333456.html
SOURCE Tastemade