Crocs, Inc. (NASDAQ: CROX) invites footwear fans to “Feel the Love™” with the debut of its new Spring/Summer shoe line for women, men and children. Full of fresh, colorful, casual styles for any occasion and every lifestyle, Crocs’ seasonal footwear collections offer industry-leading profound comfort and support that is only available with the Company’s proprietary Croslite™ material. In the heart of every pair of Crocs™ shoes, Croslite™ material is an intuitive technology that works to conform to and cushion feet for a wearable hug.

“In the past, I only thought of Crocs™ footwear as a one shoe brand. I was completely surprised to find so many different and fun shoes that fit my anything-but-ordinary lifestyle and can be worn to the beach, running errands or to an afternoon barbeque with friends,” said Alison Deyette, Founder of AliOnTheGo.com and nationally recognized lifestyle and personal style expert. “From cute peep toes and sandals, to wedges, flats and West Coast-inspired loafers, this line allows consumers to select shoes that express their individual style and enjoy the comfort they crave.”

“These new shoe styles reflect our expertise in the design, development and marketing of custom contouring footwear,” said Ken Chaplin, Global Vice President of Marketing. “At the core of our business is Croslite™ material, which produces footwear that is comfortable, soft, lightweight, non-marking, and odor-resistant; all important qualities that make Crocs™ footwear revolutionary. We continue to expand the types of shoes we create, introducing new spring styles that can be worn by anyone for a wide variety of occasions. Now, your Crocs™ shoes can go anywhere you do with style, ease and a lot of TLC.”

Key Crocs™ Shoes Spring/Summer 2010 Styles for Women, Men and Children

  • For women, Lady (MSRP: $29.99; sizes 4-11) is an über comfortable, ultra chic, peep-toe, sling- back flat for women. It’s the ideal shoe for dressing up simple summer dresses, capris or jeans, and comes in a wide range of colors, including Navy, Gold, Bubblegum, Parrot Green, Black and Oyster. The new women’s collections also feature Farrah (MSRP: $49.99; sizes 4-10), a stylish open-toe wedge with a 3 1/3 inch heel in Navy, Gold, Parrot Green and Black.
  • For men, coastal living-inspired Melbourne (MSRP $49.99) and Santa Cruz (starting at MSRP $49.99) are laid back, comfy alternatives to the traditional loafer. Melbourne comes in Espresso and Khaki colors, while Santa Cruz is available in Black, Chocolate, Khaki, Navy and Grey. Both styles are available in sizes 7-13.
  • Exclusively for kids, Electro Slide (MSRP $24.99; sizes C6-13) is a two-toned slip-on that boys and girls can customize and personalize with Jibbitz™ shoe charms. With extra heel cushioning for little feet on the go, Electro Slide is available in a variety of adventurous color combinations, including Sky Blue with Dahlia, Fuchsia and Bubblegum, and Red with Light Grey.

Other style collections within the Spring/Summer 2010 line include:

  • ABF™: The almost barefoot feeling, ergonomic fit, maximum cushioning and encouragement of natural movement for men and women are at the center of ABF™ design. This collection includes the ABF™ Flip and ABF™ Slide in a variety of colors.
  • Crocband: Sporty, roomy and fun with a retro sneaker stripe for contemporary styling, the Crocband collection introduces two new styles – a flip flop and flat – to complement the popular Crocband clog. This collection provides all day, casual comfort for men, women and kids.

The Spring/Summer 2010 line is available now at www.crocs.com, and at specialty, footwear, sporting goods and department stores nationwide.

About Crocs, Inc.

A world leader in innovative casual footwear for men, women and children, Crocs, Inc. (NASDAQ: CROX), offers several distinct shoe collections with more than 120 styles to suit every lifestyle. As lighthearted as they are lightweight, Crocs™ footwear provides profound comfort and support for any occasion and every season. All Crocs™ branded shoes feature Croslite™ material, a proprietary, revolutionary technology that produces soft, non-marking, and odor-resistant shoes that conform to your feet.

Crocs™ products are sold in 125 countries. Every day, millions of Crocs™ shoe lovers around the world enjoy the exceptional form, function, versatility and feel-good qualities of these shoes while at work, school and play. Visit www.crocs.com for additional information.

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