Crocs, Inc. Introduces Two New Women's Footwear Styles at the National Restaurant Association Show
May 16 2008 - 8:01AM
Business Wire
Today Crocs, Inc. (NASDAQ: CROX) introduces two new sleek styles,
the Ginger and the Saffron, designed specifically for women in the
restaurant, food service, healthcare, and hospitality industries.
Retailers can view the new styles, along with five other Crocs�
Work Shoes models, the Bistro, Velocity, High Velocity, Specialist
and Specialist Vent, by visiting the Crocs booth, #6051, at the
National Restaurant Association Show at Chicago�s McCormick Place
May 17-20, 2008. The Ginger is the first shoe in the Crocs� Work
Shoes collection to feature a heel. The 2-inch wedge style heel is
designed for stability and comfort in the workplace. The Saffron, a
tasteful take on the classic Mary Jane, features an adjustable
strap for a secure fit and a roomy toe box for comfort. Both styles
include signature Crocs design elements such as Crocs Lock� tread
for superior slip resistance on oil, water and a wide variety of
slippery surfaces, a Croslite� material footbed which conforms to
the foot creating a custom fit, and quality ergonomic design
minimizing the load on feet, legs, and back. Offered in classic
black and white, the Ginger (MSRP: $69.99) will be available in
women�s sizes 4-10 and the Saffron (MSRP: $59.99) in women�s sizes
4-12. Both styles will be available at select retail locations in
mid-August or at www.crocsworkshoes.com. �The Crocs Work collection
has been very well received by professionals in the hospitality,
healthcare and food service industries,� said Ken Chaplin, Vice
President of Global Licensed Products. �We are confident the
introduction of the Ginger and Saffron�s sleek styles will
introduce more consumers to our Work collection and ensure the
continued growth of Crocs within these industries.� In addition to
debuting new products, Crocs, Inc. will host world-class chef,
Mario Batali on Saturday, May 17th from 9:30-11:30am in booth
#6051. Batali, who introduced his signature orange Batali� edition
Bistro shoe at the 2007 National Restaurant Association Show will
be in attendance to spread awareness of the benefits of the Crocs�
Work Shoes collection for all restaurant and food service industry
professionals. About Crocs, Inc: Crocs, Inc. is a rapidly growing
designer, manufacturer and retailer of footwear for men, women and
children under the Crocs� brand. All Crocs� brand shoes feature
Crocs� proprietary closed-cell resin, Croslite�, which represents a
substantial innovation in footwear. The Croslite� material enables
us to produce soft, comfortable, lightweight, superior-gripping,
non-marking and odor-resistant shoes. These unique elements make
Crocs� footwear ideal for casual wear, as well as for professional
and recreational uses such as boating, hiking, hospitality and
gardening. The versatile use of the material has enabled us to
successfully market our products to a broad range of consumers.
Crocs� shoes are sold in more than 90 countries and come in a wide
array of colors and styles. Please visit www.crocs.com for
additional information.
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