CROX Crocs Inc

Bite, Inc., a wholly owned subsidiary of Crocs, Inc. (NASDAQ: CROX), today announced the use of Crocs� proprietary closed cell resin material, Croslite�, in the footbeds of select Bite� Footwear products. Retailers can view the new line up of products, which will be available to consumers in Spring 2008, at the Bite Footwear booth #32840 at the Outdoor Retailer Summer Market in Salt Lake City from August 9-12, 2007. The Adventure 3-in-1 Series sandals (MSRP $79.99-$99.99) will be the first Bite� Footwear products to feature Crocs� unique Croslite� material, which is known for its lightweight, anti-microbial, waterproof, and odor-resistant properties. Available in two styles each for men and women, and perfect for the adventure traveler, this series transforms from a one-piece sandal into three possible footwear options. One of the men�s styles, the Chinook, features Bite�s patent-pending Adjustable Strapping System to individualize the fit to the foot. It can also be easily changed from an athletic light-hiker into an easy-on, easy-off slide, and further adjusts into a beach flip-flop. �We are excited to introduce Crocs� proprietary material, Croslite, into Bite Footwear products, further expanding the benefits of our material into new markets,� said Ron Snyder, CEO of Crocs. �Crocs continues its commitment to provide comfortable, versatile and functional footwear to our broad range of consumers.� Bite� Footwear is operated under Bite, Inc., a wholly owned subsidiary of Crocs, Inc., and is a leader in comfortable and supportive performance shoes and sports sandals. Since its founding in 1996, Bite Footwear has introduced a number of revolutionary products including the first sports sandal with a removable insole, the first bio-mechanically correct footwear for fishing, and the first dedicated disc golf shoes. The company markets and sells its footwear worldwide in five categories including Golf, Adventure, Healthy Lifestyle and Water Sports. About Crocs, Inc: Crocs, Inc. is a rapidly growing designer, manufacturer and retailer of footwear for men, women and children under the Crocs� brand. All Crocs� brand shoes feature Crocs� proprietary closed-cell resin, Croslite�, which represents a substantial innovation in footwear. The Croslite� material enables us to produce soft, comfortable, lightweight, superior-gripping, non-marking and odor-resistant shoes. These unique elements make Crocs� footwear ideal for casual wear, as well as for professional and recreational uses such as boating, hiking, hospitality and gardening. The versatile use of the material has enabled us to successfully market our products to a broad range of consumers. Crocs� shoes are sold in more than 80 countries and come in a wide array of colors and styles. Please visit www.crocs.com for additional information.