Adobe Collaborates With Amazon to Accelerate Growth for Third-Party Merchants
May 14 2019 - 9:00AM
Business Wire
Magento Commerce Branded Stores for Amazon Sellers Becomes
Merchant Solution for Standalone Storefronts
Today, Adobe (Nasdaq:ADBE) announced Magento Commerce branded
stores for Amazon sellers, a new offering available through
Magento, part of Adobe Experience Cloud, that runs on Amazon Web
Services (AWS). The solution is designed to give sellers a seamless
way to grow their business and manage their online presence across
Amazon.com and their own storefront. Native integration with
Amazon.com merchant tools like Amazon Pay and Fulfillment by Amazon
provide the added convenience of secure payments and fast shipping
services for shoppers.
With Magento Commerce, the new offering is built to deliver
faster page load times and better conversions, as well as the
ability to scale for peak shopping periods such as Cyber Monday.
Serverless operations means new features such as one-click checkout
and dynamic media can be quickly deployed. Functionality from
Amazon Pay provides the same secure payment experience as
Amazon.com, with security and compliance baked in. Fulfillment by
Amazon gives customers trusted shipping options that are fast and
reliable via Amazon’s proven logistics operation.
“Small and mid-market businesses are taking direct ownership
over how they manage customer experiences to differentiate, grow
and build loyalty,” said Jason Woosley, vice president of commerce
product and platform, Adobe. “Our work with Amazon empowers this
large community of sellers to get closer to their customers while
saving them time and money on development.”
“We are excited to support Magento Commerce branded stores for
Amazon sellers, which builds on our long running collaboration with
Adobe,” said Terry Wise, vice president, channels and alliances,
Amazon Web Services, Inc. “Powered by AWS, this launch will provide
sellers a seamless way to grow their business and scale for peak
shopping periods.”
“We are a top seller on Amazon.com for GPS trackers, helping
customers keep an eye on things that matter most,” said Fernando
Alegria, CEO of Optimus GPS Tracker. “A standalone storefront will
fuel our growth and help build closer relationships with customers.
With the new Magento Commerce offering, we were open for business
in just a few weeks.”
Magento Commerce branded stores for Amazon sellers helps deliver
a fully operational storefront in record time, as well as access to
an ecosystem of over 300,000 Magento developers and over 4,600
commerce extensions on the Magento Marketplace. Native integrations
automatically sync product specs and attributes stored in Amazon
Marketplace. Amazon.com merchant tools such as payments processing
from Amazon Pay, hosting by AWS and more, can eliminate the need
for custom development and integration work, saving sellers time
and money. With Magento Business Intelligence, merchants can also
measure success from the start and take action on data
insights.
Pricing and Availability
The new offering is available now in North America and will
extend to customers in Europe in the coming months. This offering
complements the Amazon Sales Channel in Magento Commerce, which
allows Magento customers looking to expand their footprint in the
Amazon Marketplace to quickly integrate their catalog and start
managing listings directly from their Magento admin panel. It is
available today for free download on the Magento Marketplace for
Magento Commerce Pro and Magento Open Source 2.2.4 (and later)
customers.
About Adobe
Adobe is changing the world through digital experiences. For
more information, visit www.adobe.com.
© 2019 Adobe Inc. All rights reserved. Adobe and the Adobe logo
are either registered trademarks or trademarks of Adobe in the
United States and/or other countries. All other trademarks are the
property of their respective owners.
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Kevin FuAdobekfu@adobe.com415-832-2266
Stefan OffermannAdobesofferma@adobe.com408-536-4023
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