- Automotive innovator Fisker has selected Bridgestone as the
exclusive tire partner for its all-electric Fisker Ocean, which
will start production in 2022.
- Bridgestone is pushing the boundaries of innovation with the
custom-developed tires it is supplying to Fisker for the Ocean;
fitments include Potenza Sport tires with lightweight ENLITEN
technology for efficient and sustainable summer performance and
Alenza Sport tires for all season driving in North
America.
- Environmentally-focused Fisker identified Bridgestone as a
partner with a strong focus on sustainability across its entire
value chain, from R&D and product development, to manufacturing
and retail.
United in their vision for a more sustainable future of
mobility, Fisker Inc. (NYSE: FSR) ("Fisker"), passionate creator of
the world's most sustainable electric vehicles and advanced
mobility solutions, and Bridgestone, a global leader in tires and
rubber providing solutions for safe and sustainable mobility, are
today announcing a new partnership. Fisker has selected Bridgestone
as the exclusive tire partner for the much-anticipated Fisker Ocean
all-electric SUV.
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the full release here:
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The custom-engineered Bridgestone tires
will be available in two tire sizes: 255/50 R20 & 255/45 R22.
Fisker Inc., passionate creator of the world's most sustainable
electric vehicles and advanced mobility solutions, and Bridgestone,
a global leader in tires and rubber providing solutions for safe
and sustainable mobility, are today announcing a new partnership.
Fisker has selected Bridgestone as the exclusive tire partner for
the much-anticipated Fisker Ocean all-electric SUV. (Photo:
Business Wire)
The Fisker Ocean will make its global debut at the upcoming 2021
Los Angeles Auto Show, with production starting on November 17,
2022. The Fisker Ocean features extensive use of recycled
materials, including a fully vegan interior, and will come with an
optional photovoltaic solar roof. The Fisker Ocean will sit on
custom-developed Bridgestone Potenza Sport tires for vehicles sold
in Europe and select models sold in North America. The bespoke
Potenza Sport tires deliver an optimal driving experience focused
on ride comfort and handling stability, and are engineered for low
rolling resistance, which conserves the Fisker Ocean’s battery
energy by ensuring that less power is required to move the
vehicle’s tires.
The custom-engineered tire marks one of the first times
Bridgestone Potenza Sport – the company’s premium
ultra-high-performance sports tire – has been combined with its
revolutionary, sustainable ENLITEN Technology. On average, ENLITEN
Technology reduces the rolling resistance of a tire by up to 30%
and its weight by up to 20%.1 This equates to up to 2kg fewer raw
material resources required to produce every tire – an
environmental benefit from both a resources and final end-of-life
stage management standpoint. The use of ENLITEN Technology is key
in ensuring that the Ocean’s tires have low rolling resistance,
while Potenza Sport’s sporty pattern provides a dynamic and stable
driving experience.
Bridgestone will also supply custom-designed Alenza Sport all
season tires for Fisker Ocean models sold in North America. The
Alenza Sport tires are engineered with a next-generation compound
that provides enhanced dry braking, wet handling and improved
rolling resistance to help drivers unlock the Fisker Ocean’s full
performance capabilities.
The Fisker Ocean’s custom-made Bridgestone tires will benefit
from Bridgestone’s ground-breaking Virtual Tire Development
technology, which enables the accurate prediction of a tire’s
performance without producing and physically driving it for the
first part of the development process. Making tire development more
sustainable, efficient, accurate and flexible, Virtual Tire
Development cuts raw material consumption and CO2 emissions by
approximately 60% and reduces product development time and speed to
market by up to 50%. The planned use of the technology in this
project supports the Fisker Ocean’s ambitions to be the world’s
most sustainable vehicle and will help to accelerate the project’s
development time.
Breaking down barriers to the electric future
In its search for the right tire, Fisker identified Bridgestone
as a strong partner with a like-minded approach to sustainability
that is investing across its entire value chain, from R&D and
product development, to manufacturing and retail, to lessen its
environmental impact. For example, Bridgestone recently announced
that 100% of electricity consumed at its European locations,
including its European R&D Centre in Italy where the Fisker
Ocean’s tires were developed and its Poznan plant in Poland where
they will be produced, comes from renewable sources; similarly, the
Fisker Ocean will be manufactured in Graz, Austria at Magna Steyr’s
CO2 neutral facility.
In Bridgestone, Fisker has a partner that is transforming its
business to support the adoption of EVs. By pioneering premium
tires, tire technologies and dedicated fleet and mobility solutions
for EVs, and developing an EV-ready retail and service network,
Bridgestone is investing to make electric mobility more efficient
and accessible to all drivers. Fisker has similar ambitions with
the Ocean set to enter the U.S. market at a starting recommended
price of $37,499 (excluding EV-related subsidies) and below €32,000
in Germany (including taxes and EV-related subsidies).
Prototype testing of the Fisker Ocean will start during Q4 2021.
The custom-engineered Bridgestone tires will be available in two
tire sizes: 255/50 R20 & 255/45 R22. The 22" tire will be tuned
to create a sportier handling balance, consistent with the elevated
performance requirements of the higher power versions of the Fisker
Ocean.
“At Bridgestone, we see EVs as a huge opportunity to help
achieve carbon neutrality by 2050 and make mobility more
environmentally sustainable,” said Laurent Dartoux, President and
CEO, Bridgestone EMIA. “But there are still many barriers to
overcome before a fully electric future can be realized, and Fisker
– like Bridgestone – is working to break those barriers down. Not
only making EVs more accessible, Fisker is built from the ground up
with a strong sustainability agenda that we wholeheartedly support.
It’s brilliant to unite our shared ambitions and work together to
achieve them.”
"We are thrilled to work with Bridgestone, a global leader in
tires and sustainable mobility, who shares our values and designed
premium tires that are the perfect match for the Fisker Ocean,"
said Henrik Fisker, Chairman and CEO of Fisker. "We have the
ambition to make the most sustainable SUV featuring class-leading
ride, handling, and range, and Bridgestone will play a key role in
achieving this goal. We look forward to continuing to work closely
together, collaborating on performance engineering and the
technical development of the tires.”
*1 Based on Bridgestone internal data
comparing Bridgestone premium summer tires with and without ENLITEN
Technology in the same tire size (92Y 225/40R18 XL). Fisker will
only take the R20 and R22 tire sizes.
About Bridgestone in Europe, Russia, Middle East, India,
and Africa:
Bridgestone in Europe, Russia, Middle East, India, and Africa
(Bridgestone EMIA) is the regional Strategic Business Unit of
Bridgestone Corporation, a global leader in tires and rubber
building on its expertise to provide solutions for safe and
sustainable mobility. Headquartered in Zaventem (Belgium),
Bridgestone EMIA employs more than 20,000 people and conducts
business in 40 countries across the region. Bridgestone offers a
diverse product portfolio of premium tires and advanced solutions,
backed by innovative technologies, improving the way people around
the world move, live, work and play.
For more information about Bridgestone in EMIA, please visit
www.bridgestone-emia.com and www.bridgestonenewsroom.eu. Follow us
on Facebook, Instagram, YouTube and LinkedIn.
About Bridgestone Americas, Inc.:
Nashville, Tennessee-based Bridgestone Americas, Inc. is a
subsidiary of Bridgestone Corporation, a global leader providing
sustainable mobility and advanced solutions. Bridgestone Americas
develops, manufactures, and markets a diverse portfolio of original
equipment and replacement tires, tire-centric solutions, mobility
solutions, and other rubber-associated and diversified products
that deliver social value and customer value. Guided by its global
corporate social responsibility commitment, Our Way to Serve,
Bridgestone is dedicated to shaping a sustainable future of
mobility and improving the way people move, live, work and
play.
About Fisker Inc.
California-based Fisker Inc. is revolutionizing the automotive
industry by developing the most emotionally desirable and
eco-friendly electric vehicles on Earth. Passionately driven by a
vision of a clean future for all, the company is on a mission to
become the No. 1 e-mobility service provider with the world's most
sustainable vehicles. To learn more, visit www.FiskerInc.com – and
enjoy exclusive content across Fisker's social media channels:
Facebook, Instagram, Twitter, YouTube, and LinkedIn.
Download the revolutionary new Fisker mobile app from the App
Store or Google Play store.
Forward-Looking Statements
This press release includes forward-looking statements, which
are subject to the "safe harbor" provisions of the US Private
Securities Litigation Reform Act of 1995. These statements may be
identified by words such as "feel," "believes," expects,"
"estimates," "projects," "intends," "should," "is to be," or the
negative of such terms, or other comparable terminology and
include, among other things, the quotations of our Chief Executive
Officer and statements regarding the planned start of production
and MSRP of the Ocean, the Company's future performance and other
future events that involve risks and uncertainties. Such
forward-looking statements are not guarantees of future performance
and are subject to risks and uncertainties, which could cause
actual results to differ materially from the forward-looking
statements contained herein due to many factors, including, but not
limited to: Fisker's limited operating history; Fisker's ability to
enter into additional manufacturing and other contracts with Magna,
or other OEMs or tier-one suppliers in order to execute on its
business plan; the risk that OEM and supply partners do not meet
agreed upon timelines or experience capacity constraints; Fisker
may experience significant delays in the design, manufacture,
regulatory approval, launch and financing of its vehicles; Fisker's
ability to execute its business model, including market acceptance
of its planned products and services; Fisker's inability to retain
key personnel and to hire additional personnel; competition in the
electric vehicle market; Fisker's inability to develop a sales
distribution network; and the ability to protect its intellectual
property rights; and those factors discussed in Fisker's Annual
Report on Form 10-K, as amended, under the heading "Risk Factors,"
filed with the Securities and Exchange Commission (the "SEC"), as
supplemented by Quarterly Reports on Form 10-Q, and other reports
and documents Fisker files from time to time with the SEC. Any
forward-looking statements speak only as of the date on which they
are made, and Fisker undertakes no obligation to update any
forward-looking statement to reflect events or circumstances after
the date of this press release.
View source
version on businesswire.com: https://www.businesswire.com/news/home/20210804005338/en/
Liesbeth Denys, Director Public Affairs and Communications,
Bridgestone EMIA: +32 478 78 26 22 Laura McCaslin,
Communications Manager, Bridgestone Americas: 615-937-5145 Simon
Sproule, SVP, Communications: 310.374.6177 Rebecca Lindland,
Director, Communications Dan Galves, VP, Investor Relations /
FiskerIR@icrinc.com
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