LAKE SUCCESS, N.Y.,
April 7, 2021 /PRNewswire/
-- The Hain Celestial Group, Inc. (Nasdaq: HAIN), a
leading organic and natural products company providing consumers
with A Healthier Way of Life®, announced the expansion of its
partnership with Folds of Honor, a 501C-3 national nonprofit
dedicated to providing educational scholarships to the families of
fallen and disabled American service members, with more than 40
percent of recipients representing ethnically diverse groups. In
September 2020, the initial
partnership was announced, and Hain Celestial's support has already
impacted hundreds of military families.
Hain Celestial is broadening the program's reach to include
select Celestial Seasonings® teas and The Greek Gods® yogurt
products. These specially-marked products join continuing program
brands Live Clean®, Sensible Portions®, TERRA® and Garden of
Eatin'®. Packaging for these brands now features the Folds of Honor
seal, reiterating this important partnership.
"We are proud to support the Folds of Honor motto — Honor their
sacrifice. Educate their legacy," said Hain Celestial Chief
Commercial Officer Chris Boever. "As
we look to the summer, it may be the first time many Americans have
gathered in more than a year. We believe red, white and blue
packaging is a welcoming, festive touch, and a fun way to celebrate
summer holidays."
Hain Celestial will roll out new Folds of Honor branded products
across its beverage and snack brands throughout the year. This
summer, consumers can feel even better about purchasing Hain
Celestial products while celebrating Memorial Day and the Fourth of
July, honoring military veterans and their families.
"Our product rollout embodies the spirit of the partnership by
bringing better-for-you products to consumers, across our
portfolio, " said Boever. "We're especially proud to have delivered
Live Clean® Hand Sanitizer so rapidly to market last year, at a
time when Americans needed it the most. Consumers have indicated
the fragrance and quality of the hand sanitizer makes it their new
favorite, and we're adding products to this new line,a soap and a
lotion, as a result of the success in collaborating to help protect
Americans."
"Since our partnership with Hain began last year, we're proud to
share that they've been an important contributor in our fight
for the future of military families and a supporter of our
educational programs," said Lt Col Dan Rooney Founder, CEO Folds of
Honor. "We appreciate Hain Celestial bringing so many products to
the market that celebrate the service of military members."
Hain Celestial brands supporting Folds of Honor include:
- Live Clean®: Vegetarian and cruelty-free personal care
products, including hand soaps made from 98% plant and naturally
derived-based ingredients, and hand sanitizer that kills
99.9% of germs. Made with recyclable packaging, you can feel good
about the products you and your family use.
- TERRA®: Deliciously seasoned-to-perfection vegetable
chips made from a collection of real vegetables like sweet
potatoes, naturally blue potatoes, Yukon gold potatoes, yuca, taro, batata and
parsnip. Also available in Red, White & Blues for the summer
holidays.
- Garden of Eatin'®: Perfectly crispy tortilla chips made
from organic blue, yellow and white corn sourced from family-owned
farms. Available in Red Hot Blues, White Chips and Blue Chips.
- Sensible Portions®: Craveably, crunchy, better-for-you
Garden Veggie Straws with no artificial flavors or preservatives
and 30% less fat than the leading potato chip* and
allows for 38 straws per serving(*7g fat in our product
compared to the leading potato chip at 10g fat per 28g
serving). Also available in limited edition Stars &
Stripes.
- The Greek Gods®: Indulgently creamy Greek-style
yogurt made with wholesome, quality ingredients, for a superior
silky smooth texture. All Taste No Tang®. Available in
Strawberry, Blueberry and Honey Vanilla flavor 4-packs.
- Celestial Seasonings® Cold Brew Iced Tea:
The perfect glass of refreshing iced tea anytime, with no boiling
required. New convenient cold water steeping method brews in
minutes to make any moment more chill. Available in Sweetened Black
Tea, Unsweetened Black Tea, Half and Half, Citrus Sunrise, and Red,
White & Blueberry.
For more information or to donate in support of a Folds of Honor
scholarship, please visit foldsofhonor.org/.
About The Hain Celestial Group, Inc.
The Hain
Celestial Group, Inc. (Nasdaq: HAIN) is a leading organic and
natural products company, committed to creating A Healthier Way of
Life® since 1993. Headquartered in Lake
Success, NY, with operations across North America, Europe, Asia
and the Middle East, Hain
represents more than 40 widely known and beloved brands in the
health and wellness space, including Celestial Seasonings® tea,
Terra® chips, The Greek Gods® yogurt, MaraNatha® nut butters,
Garden of Eatin'® snacks and Alba Botanica® personal care products.
Hain is committed to environmentally sustainable practices and is a
proud partner of Folds of Honor, a 501C-3 national nonprofit
dedicated to providing educational scholarships to the families of
fallen and disabled American service members. For more information,
visit http://www.hain.com.
About Folds of Honor
Folds of Honor is a 501(C)(3)
nonprofit organization that provides educational scholarships to
families of military men and women who have fallen or been disabled
in combat while serving in the United States armed forces. Our
educational scholarships support private education tuition and
tutoring for children in grades K-12, as well as higher education
tuition assistance for spouses and dependents. Founded in 2007 by
Major Dan Rooney, an F-16 fighter pilot in the Oklahoma Air
National Guard who served three tours of duty in Iraq, Folds of
Honor is proud to have awarded more than 12,500 scholarships in all
50 states, as well as Guam, Puerto Rico and the Virgin Islands,
including more than 3,800 in 2016 alone. For more information or to
donate in support of a Folds of Honor scholarship,
visit www.foldsofhonor.org.
Contacts:
Corey Carmichael
Robin Communications
901-481-5108
corey@robincomm.com
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SOURCE Hain Celestial Group