Growing Acceptance of Cannabis Sparks Explosion of CBD-Infused Offerings
December 09 2020 - 8:30AM
via InvestorWire —
The Alkaline Water Company
Inc. (NASDAQ: WTER) (CSE: WTER) today announces
its placement in an editorial published by NetworkNewsWire ("NNW"),
one of 50+ trusted brands in the InvestorBrandNetwork (“IBN”), a
multifaceted financial news and publishing company for private and
public entities.
To view the full publication, “National Brands Vie for CBD
Dominance,” please visit: https://nnw.fm/WYoJD
On election day this year, four more states voted to legalize
the recreational use of cannabis, bringing the total of states that
now allow recreational cannabis use to 15. This growing acceptance
of cannabis, and more specifically CBD, which is now legal in all
50 states, has sparked an explosion of new CBD-infused products and
brands within the consumer packaged goods (CPG) space. Estimates
about how large the legalized cannabis market may grow vary widely,
but a Lido Consulting report notes that the total addressable
cannabis market (TAM) could potentially hit $1 trillion in global
economic impact by 2027.
Seeing almost unlimited potential, companies are rushing to take
advantage of the massive opportunity. Continuing its aggressive
growth strategy, The Alkaline Water Company Inc. (NASDAQ:
WTER)(CSE: WTER) entered the CBD space with the launch of its
A88CBD(TM) brand. Already nationally recognized for its premium
bottled water and flavor-infused water, Alkaline Water now
features a full line of CBD-infused and topical products. After
posting record sales earlier this year, this strategic push into
the lucrative CBD market could propel the company to new
records.
About The Alkaline Water Company
Founded in 2012, The Alkaline Water Company is headquartered in
Scottsdale, Arizona. Its flagship product, Alkaline88(R), is a
leading premier alkaline water brand available in bulk and
single-serve sizes along with eco-friendly aluminum packaging
options. With its innovative, state-of-the-art proprietary
electrolysis process, Alkaline88 delivers perfect 8.8 pH-balanced
alkaline drinking water with trace minerals and electrolytes and
boasts its trademarked label: Clean Beverage. Quickly being
recognized as a growing lifestyle brand, Alkaline88 launched A88
Infused(TM) in 2019 to meet consumer demand for flavor-infused
products. A88 Infused flavored water is available in six unique
all-natural flavors with new flavors coming soon. Additionally, in
2020, the company launched A88 Infused Beverage Division Inc.,
which includes the company’s CBD water and flavor-infused water.
For the company’s topical and ingestible offerings, A88 Infused
Products includes both the company’s lab-tested, full-spectrum hemp
salves, balms, lotions, essential oils and bath salts, along with
broad-spectrum hemp, powder packs, oil tinctures, capsules and
gummies. To learn more about the company,
visit www.A88CBD.com and www.TheAlkalineWaterCo.com.
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updates relating to WTER are available in the company’s newsroom
at http://nnw.fm/WTER
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