Canadian Movie-Lovers Come Back to the Theatre,
Consuming More than 460 Million Kernels of Popcorn and Nearly
60,000 Hot Dogs at Cineplex Theatres since Canada Day!
TORONTO, Sept. 23, 2020 /CNW/ - (TSX: CGX) – Going to the
movie theatre is a great Canadian pastime, and Canadians have shown
how much they missed the big screen experience. Cineplex, one
of Canada's leading entertainment and media companies,
announced this week that over 1.5 million guests have returned to
its theatre and entertainment venues since re-opening
coast-to-coast. Canadians are coming back to the big screen in a
big way!
Canadians have always loved the movie theatre experience for fun
and escape, and are jumping right back in (safely, of course)! Not
only have Canadians been catching their favourite classics and the
latest flicks since reopening, they have also been indulging in
delicious concession items. Since July
1, guests across the country consumed more than 460 million
kernels of popcorn, more than 16 million fluid ounces of fountain
pop, and nearly 60,000 hot dogs! Even with the popularity of its
famous concessions delivered through SkipTheDishes and Uber Eats,
Canadians were clearly missing movie snacks.
"There's only one true theatre experience for movie-lovers—and
that's watching the films they love on the big screen," says
Dan McGrath, Chief Operating
Officer, Cineplex. "Our guests want amazing sound, giant screens
and incomparable cinematic experiences like UltraAVX, IMAX, D-BOX
and 4DX. No phones ringing. No video conference calls. No one
knocking at the door. It's just you and the movie in all its
cinematic glory."
Canadian movie-lovers can enjoy some highly-anticipated films
this fall. Cineplex theatres are currently showing exciting new
releases such as Tenet, The New Mutants, Unhinged and The
Broken Hearts Gallery. Movie-goers can also look forward to the
highly anticipated Bond film No Time to Die in theatres as
well as Black Widow and Wonder Woman 1984. Tickets
and showtimes are available at Cineplex.com or on the Cineplex
app.
While providing the magic of the big screen to Canadians,
Cineplex's top priority continues to be the health and safety of
its employees and guests while creating a safe, comfortable and
welcoming environment. All theatres have enhanced cleaning and
safety measures in place as well as procedures to allow for
physical distancing both inside and outside of its auditoriums.
For more information, visit Cineplex's landing
page which outlines the Company's safe reopening plans.
To learn more about The Rec Room and Playdium locations safety
protocols, visit The Rec Room's new health and safety landing
page and Playdium's new health and safety landing
page.
About Cineplex
Cineplex (TSX: CGX) is a top-tier Canadian brand that operates
in the film entertainment and content, amusement and leisure, and
media sectors. As a leading entertainment and media company,
Cineplex welcomes millions of guests annually through its circuit
of theatres and location-based entertainment ("LBE") venues across
the country. In addition to being Canada's largest and most innovative film
exhibitor, Cineplex also operates successful businesses in digital
commerce (CineplexStore.com), food service, alternative programming
(Cineplex Events), cinema media (Cineplex Media), digital
place-based media (Cineplex Digital Media "CDM") and amusement
solutions (Player One Amusement Group "P1AG"). Additionally,
Cineplex operates an LBE business through Canada's newest destinations for 'Eats &
Entertainment' (The Rec Room), and entertainment complexes
specifically designed for teens and families (Playdium). Cineplex
is a joint venture partner in SCENE, Canada's largest entertainment loyalty
program.
Proudly recognized as having one of the country's Most Admired
Corporate Cultures, Cineplex employs approximately 13,000 people in
its offices across Canada and
the United States. To learn more
visit Cineplex.com or download the Cineplex App.
SOURCE Cineplex