Pep Boys Kicks Off 12 Days of Deals
December 09 2019 - 4:45PM
Business Wire
The December promotion highlights tools,
service, accessories and electronics that make great holiday
gifts
Pep Boys holiday-themed “12 Days of Deals” campaign is underway,
highlighting automotive service and products offers that will make
great gifts for everyday drivers, as well as automotive enthusiasts
and technicians on shoppers’ lists. The offers are available
throughout the holiday season,1 and from December 9 through
December 20, a daily holiday deal will be featured on PepBoys.com.
Highlighted on the holiday deals landing page, the offers will also
be featured on web advertising, and in customer emails and social
media.
Day 1
$24.98 Duramax 113 Piece Mechanics Tool
Set*
Day 2
$24 Grab & Go 6-Piece Wash and Detail
Bucket and $599.90 Pulsar 4500 Watt Generator with Kohler
Engine**
Day 3
20% off select Masque and BF Goodrich Seat
Covers and Mats
Day 4
Up to $200 off select installed Goodyear
Tires2
Day 5
$59.98 OnlineFlow Tsunami 12-Volt Portable
Hi Volume Air Compressor
Day 6
$19.98 Blaupunkt 2.4-inch Dash Cam
Day 7
$24.98 Bell Deluxe Emergency Kit*
$30 off ShelterLogic 10’ x 20’ Carport
Canopy**
Day 8
10% off Duracell Inverters &
Jumpstarts
Day 9
Buy a Griots Buffer and Get Your Choice of
a Free Griots Accessory
Day 10
WeatherTech Universal Fit Floor Mats and
Cargo Liners starting at $54.99
Day 11
30% OFF 2 or More Cooper Adventurer Tour,
A/T, or H/T Tires
Day 12
$99.98 Big Red Torin Floor Jack
Customers who subscribe to Pep Boys SMS text alerts will also
receive a “Scratch & Reveal” lottery message that will include
a link to a mobile landing page. Once there, they can swipe their
finger across the screen in a “lottery scratch off” to reveal a
hidden deal. The customer can then opt in to the 12 Days of Deals
Daily Broadcast to receive a message about the deal of the day, in
addition to more “Scratch & Reveal” broadcasts.
Pep Boys 12 Days of Deals will prompt shoppers to think about
automotive products and service as gifts, which could include parts
and accessories, as well as preventative maintenance and future car
repairs. Recent consumer shopping studies reiterate the appeal of
practical gifts and suggest that gifts should be desirable, but
that recipients want to be able to use the gift. During the
holidays, more people are on the road shopping and travelling, but
gifting vehicle preparedness, comfort and appearance helps to
ensure the reliability and enjoyment of family and friends’
vehicles year-round.
About Pep Boys
Since 1921, Pep Boys has been one of the nation's leading
automotive aftermarket chains, providing premium tires; automotive
maintenance and repair; premium-brand parts and expert advice for
the do-it-yourselfer; commercial auto parts delivery; and fleet
maintenance and repair to customers across the U.S. Pep Boys
operates more than 9,000 service bays in approximately 1,000
locations in 35 states and Puerto Rico, and the Pep Boy Mobile Crew
service trailer, which offers automotive maintenance on location.
Customers can find the nearest location by calling 1-800-PEP BOYS
(1-800-737-2697), by visiting www.pepboys.com, or following Pep
Boys on Twitter, Facebook or Instagram.
About Icahn Automotive
Icahn Automotive Group LLC (Icahn Automotive) was formed by its
parent, Icahn Enterprises L.P. (NASDAQ: IEP), to invest in and
operate businesses involved in aftermarket parts distribution and
service. Our businesses have a singular focus: provide premium
automotive parts and services at a great value. Icahn Automotive
today consists of Pep Boys® automotive aftermarket retail and
service chain, Auto Plus® automotive aftermarket parts distributor,
Precision Tune Auto Care® owned and franchised automotive service
centers, and AAMCO Total Auto Care franchised service centers. The
Company also is the licensor of Cottman Transmission and operates
under several local brands. The businesses of Icahn Automotive
total over 22,000 employees, over 2,000 company-owned and franchise
locations, and 25 distribution centers throughout the US, Canada,
and Puerto Rico. For more information, visit
IcahnAutomotive.com.
1Through December 31, 2019 2 $75 manufacturers rebate and $75
instant rebate *U.S. Only **Puerto Rico Only
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version on businesswire.com: https://www.businesswire.com/news/home/20191209005793/en/
Arianna Stefanoni Sherlock, Icahn Automotive 215-430-9142,
asherlock@icahnautomotive.com
Christine Bowser, Pinnacle Media 330-688-3515,
chrissy@pinnmedia.com
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