NEW YORK, May 15, 2018 /PRNewswire/ -- The Foundry at
Meredith Corporation (NSYE:MDP, www.meredith.com) has been honored
with three awards at the 22nd Annual Webby Awards for its work in
immersive content, it was announced today by The Foundry at The
Webby Awards Show.
Holographic capture company, 8i, creates groundbreaking virtual
reality experiences in partnership with The Foundry's LIFE VR.
"Buzz Aldrin: Cycling Pathways to Mars," in which Buzz Aldrin takes
viewers from his Apollo 11 landing site on the moon to Mars, is the
Webby winner in the Film & Video: VR: Branded Cinematic or
Pre-Rendered category and also The Webby People's Voice Award
winner in the Film & Video: VR: Branded Cinematic or
Pre-Rendered category. Sports Illustrated's coproduction with
Endemol Shine Beyond USA and LIFE
VR, "Capturing Everest," the first-ever surface-to-summit climb of
Mt. Everest in VR, is the winner of The Webby People's Voice
Award in the Film & Video: 360-Video: Branded category.
"We're thrilled that The Webby Awards recognizes LIFE VR's
unparalleled work in creating innovative and immersive
experiences," said Chris Hercik,
Chief Creative Officer of The Foundry at Meredith. "This important industry honor is a
testament to The Foundry's commitment to providing relevant,
cutting-edge content for our audiences and advertisers—and to
partnering with the best in the business to make those ideas a
reality."
The Foundry serves as Meredith's creative content resource,
harnessing the power of Meredith's
publishing know-how, editorial approach to storytelling and data
capabilities to enable deeper connections with audiences that fuel
growth for clients, no matter the format or platform.
ABOUT MEREDITH
CORPORATION
Meredith Corporation (NYSE:MDP)
(www.meredith.com) has been committed to service
journalism for 115 years. Today, Meredith uses multiple distribution platforms
— including broadcast television, print, digital, mobile and video
— to provide consumers with content they desire and to deliver the
messages of its advertising and marketing partners.
Meredith's National Media Group
reaches nearly 175 million unduplicated American consumers every
month, including 80 percent of U.S. millennial women. Meredith is a leader in creating content
across media platforms and life stages in key consumer interest
areas, such as celebrity, food, lifestyle, home, parenting, beauty
and fashion. Meredith also
features robust brand licensing activities, including more than
3,000 SKUs of branded products at 4,000 Walmart stores across the
U.S., and The Foundry, the company's state-of-the-art creative lab
and content studio. Meredith's
Local Media Group includes 17 television stations reaching more
than 11 percent of U.S. households.
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SOURCE Meredith Corporation