By Dimitrios Kontos

 

BP PLC (BP.LN) has selected WPP PLC (WPP.LN) to provide marketing communication services for its corporate, fuels and Castrol businesses globally, the London-based advertising company said Wednesday.

WPP said it will provide BP with services including advertising, media-investment management, digital media, marketing communication and branding services, public relations and brand research.

The oil-and-gas major has been a WPP client for more than 20 years.

Wednesday's news comes after the departure of WPP's founder and former CEO Martin Sorrell in mid-April.

WPP's London-listed shares closed 0.9% higher at 1,270.50 pence.

 

Write to Dimitrios Kontos at dimitrios.kontos@dowjones.com

 

(END) Dow Jones Newswires

May 09, 2018 12:34 ET (16:34 GMT)

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