UnitedHealthcare's New Healthy Pregnancy Mobile App Designed to Help Expectant Moms Take Steps toward Healthier Deliveries
November 29 2017 - 1:00PM
Business Wire
- Mobile, interactive program is
designed to help pregnant women take steps toward a healthier
pregnancy and delivery, including the ability to track
appointments, set vitamin reminders and connect with a
nurse
- New resource may help improve
pregnancy-related health outcomes and reduce costs through better
consumer engagement and 24/7 nurse support during and after
pregnancy
- New survey shows that nearly
three-quarters of women underestimate the length of a full-term
pregnancy, while many discount the health risks associated with
early, elective cesarean deliveries
The UnitedHealthcare Healthy PregnancySM mobile app, an
interactive program providing expectant women with personalized
content and 24/7 nurse support during pregnancy and after delivery,
is now available to people enrolled in most UnitedHealthcare
employer-sponsored plans*. Employers can offer the UnitedHealthcare
Healthy Pregnancy mobile app to their employees at no additional
cost as part of their benefit plan.
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The new UnitedHealthcare Healthy
Pregnancy mobile app provides important resources for expectant
women and parents, including the ability to connect with a
registered nurse 24/7 for support and information (Photo:
UnitedHealthcare).
People eligible for the UnitedHealthcare Healthy Pregnancy
program can download the app onto their iPhone® and Android®
devices. The app offers personalized features and pregnancy-related
information, and integrates with UnitedHealthcare’s maternity care
platform as another way to connect with maternity nurse support
throughout the prenatal and postnatal phases.
“The UnitedHealthcare Healthy Pregnancy mobile app is an
innovative resource for expectant parents to help manage their
pregnancy,” said Sam Ho, M.D., chief medical officer of
UnitedHealthcare. “Mobile devices are changing how consumers access
the health system, which may make it easier and more convenient for
people to help improve their health and the health of their family
members.”
The app provides important resources for expectant parents,
including the ability to:
- connect with a registered nurse 24/7
for support and information, and access health care cost estimates
and plan benefit information;
- monitor and track weight, set reminders
to take vitamins, track appointments and events;
- take a health assessment and discuss
the results with a nurse; and
- receive customized weekly updates based
on the baby’s gestational age, search for information about
pregnancy symptoms and concerns, and use a “kick counter” to track
the baby’s movements.
About 8 percent of babies born nationwide are considered to have
a low birth weight, and premature births (fewer than 37 weeks of
pregnancy) account for 36 percent of infant-related deaths,
according to the Centers for Disease Control and Prevention.
A new UnitedHealthcare study found that 73 percent of women
underestimate the duration of a full-term delivery, defined as 39
weeks of pregnancy by the American College of Obstetricians and
Gynecologists. Nearly 60 percent of the women surveyed thought a
pregnancy was full-term at 36 weeks (exactly nine months), and 15
percent thought full-term meant 37 weeks to 38 weeks. Twenty
percent correctly recognized that a full-term pregnancy occurs at
39 weeks (nearly 10 months).
More than 80 percent of women who have or would become pregnant
said they are prepared to have a full-term, healthy pregnancy and
delivery; however, there were some misperceptions around the
potential health risks associated with early, elective
cesarean-section deliveries before 39 weeks of gestation. Studies
have shown that early, non-medically indicated C-sections are
linked to a higher risk of complication and admission to the
neonatal intensive care unit, but 31 percent of respondents said
such procedures would have no impact on a baby’s health.
“These survey results affirm the need for convenient,
personalized resources that provide new parents with important
prenatal and postnatal support and information,” said Dr. Ho. “As
more people turn to technology when accessing and evaluating health
care information, the UnitedHealthcare Healthy Pregnancy mobile app
can serve as an important tool for expectant mothers.”
For survey methodology and complete results, click here.
About
UnitedHealthcareUnitedHealthcare is dedicated to helping
people nationwide live healthier lives by simplifying the health
care experience, meeting consumer health and wellness needs, and
sustaining trusted relationships with care providers. The company
offers the full spectrum of health benefit programs for
individuals, employers, military service members, retirees and
their families, and Medicare and Medicaid beneficiaries, and
contracts directly with more than 1 million physicians and care
professionals, and 6,000 hospitals and other care facilities
nationwide. UnitedHealthcare is one of the businesses of
UnitedHealth Group (NYSE: UNH), a diversified Fortune 50 health and
well-being company. For more information, visit UnitedHealthcare at
www.uhc.com or follow @UHC on Twitter.
*The UnitedHealthcare Healthy Pregnancy application is only
available to eligible members of certain employer-sponsored plans.
Application registration is required.
Click here to subscribe to Mobile Alerts for UnitedHealth
Group.
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version on businesswire.com: http://www.businesswire.com/news/home/20171129005902/en/
UnitedHealthcareWill Shanley,
714-204-8005will.shanley@uhc.com
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