The Buckle, Inc. Partners with the American Red Cross to Aid in Natural Disaster Relief Efforts
September 28 2017 - 4:47PM
Business Wire
Fashion retailer raises funds for national
humanitarian organization
The Buckle, Inc., (Buckle) (NYSE: BKE) a leading fashion
retailer has partnered with The American Red Cross™ to assist in
natural disaster relief through limited edition t-shirts and
financial contributions.
In support of those impacted specifically by Hurricane Harvey,
Buckle stores and buckle.com are selling “God Bless Texas”
t-shirts, where 100% of the proceeds will be donated to the
American Red Cross. Buckle also supports a co-branded microsite
where teammates and guests can go to make a secure, monetary
donation to the American Red Cross benefiting those impacted by
Hurricane Irma and Hurricane Harvey, as well as disaster
relief.
“Based on the number of t-shirts sold and the contributions
donated through the microsite, we have already exceeded $100,000 in
donations to the American Red Cross,” said Dennis Nelson, Buckle
President and CEO. “Rather than stores engaging in individual
campaigns, we’ve come together in this company-wide effort to
support those affected by disaster.”
Buckle is pleased with the overall response from both teammates
and guests getting behind this cause to support those impacted by
disaster.
About The Buckle,
Inc.Offering a unique mix of high-quality, on-trend
apparel, accessories, and footwear, Buckle caters to
fashion-conscious young men and women. Known as a denim
destination, each store carries a wide selection of fits, styles,
and finishes from leading denim brands, including the Company’s
exclusive brand, BKE. Headquartered in Kearney, Nebraska, Buckle
currently operates over 460 retail stores in 44 states.
About the American Red
CrossThe American Red Cross shelters, feeds and provides
emotional support to victims of disasters; supplies about 40
percent of the nation's blood; teaches skills that save lives;
provides international humanitarian aid; and supports military
members and their families. The Red Cross is a not-for-profit
organization that depends on volunteers and the generosity of the
American public to perform its mission. For more information,
please visit redcross.org or cruzrojaamericana.org, or visit us on
Twitter at @RedCross.
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version on businesswire.com: http://www.businesswire.com/news/home/20170928006352/en/
The Buckle, Inc.Callie Metz, 308-238-2606Brand Communications
ManagerCallie.Metz@Buckle.com
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