Hill+Knowlton Strategies Wins Embraer’s Global Agency of Record
June 28 2017 - 4:41PM
Business Wire
After a highly competitive pitch process, Hill+Knowlton
Strategies (H+K) becomes Embraer’s first global AOR. The ambitious,
yearlong campaign will strengthen Embraer’s profile internationally
with global messaging and key market research.
“It is an honor to work with Embraer. They are an ambitious
client with a passion for innovation and industry growth,” H+K team
lead and co-CEO of Ideal H+K in Brazil, Ricardo Cesar states. “Our
campaign pushes the envelope beyond traditional PR to deliver a
powerful boost in brand awareness, and ultimately, loyalty.”
“At Embraer, we provide different solutions in commercial and
executive aviation, defense and security, according to our
customers’ needs. As we continue to expand, it is important
that our stakeholders worldwide know exactly who we are and what
we’re doing,” Nelson Salgado, vice president of institutional
relations comments. “In that sense, we needed an agency network
with experience, processes, tools, and people to support our public
relations efforts across the globe. The H+K team impressed us with
their knowledge, expertise, dedication and creativity.”
About Hill+Knowlton Strategies
Hill+Knowlton Strategies, Inc. is an international
communications consultancy, providing services to local,
multinational and global clients. The firm is headquartered in New
York, with 87 offices in 49 countries, as well as an extensive
associate network. The agency is part of WPP, one of the world's
largest communications services groups.
About Embraer
Embraer is a global company headquartered in Brazil with
businesses in commercial and executive aviation, defense &
security. The company designs, develops, manufactures and markets
aircraft and systems, providing customer support and services.
Since it was founded in 1969, Embraer has delivered more than 8,000
aircraft. About every 10 seconds an aircraft manufactured by
Embraer takes off somewhere in the world, transporting over 145
million passengers a year. Embraer is the leading manufacturer of
commercial jets up to 130 seats. The company maintains industrial
units, offices, service and parts distribution centers, among other
activities, across the Americas, Africa, Asia and Europe.
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For Media EnquiriesHill+Knowlton Strategies, Inc.Sam
Lythgoe, +44 207 413 413 3132Global Head, Business
DevelopmentSam.Lythgoe@hkstrategies.com
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