SAN FRANCISCO, June 21, 2017 /PRNewswire/ -- OpenTable, the
world's leading provider of online restaurant reservations and part
of The Priceline Group (NASDAQ: PCLN), today announced the findings
of its "Will Fly for Food" survey,
pointing to growing interest among Americans in culinary travel.
According to the survey, two-thirds (66 percent) of Americans would
select a travel destination based solely on its culinary offerings,
while more than half (52 percent) have already traveled to the
country of origin of their favorite cuisine.
"Americans are redefining their travel bucket lists not by where
they want to go, but by what they want to eat," said Caroline Potter, Chief Dining Officer,
OpenTable. "While traveling, they're also not afraid to experiment
with local cuisine, and make more adventurous dining
decisions."
"When in Rome" – An Appetite
for Authentic and Local
Travelers are experiencing leisure
destinations via their palate, with a majority (58 percent)
"significantly" associating a destination's culture with its
culinary scene and dining customs. When deciding on where to dine,
nearly 8 in 10 (78 percent) Americans prioritize restaurants that
offer "authentic, local flavors." Further underscoring a strong
desire to dine like the locals do, fifty-two percent of Americans
say they've flown to the country of origin of their favorite
cuisine, and nearly 9 in 10 (87 percent) admit they feel more
inclined to make adventurous ordering decisions while traveling for
leisure.
Dream Dining Destinations – A Top 10 Look
Vacation planning is not something Americans take lightly,
especially when it comes to food. An impressive three-fourths (75
percent) of Americans have booked a reservation in advance of a
leisure trip. As far as where they'd like to book their next dream
foodie trip, the beloved "City of Lights" – Paris, France – takes top prize, followed
closely by Florence, Italy.
Rounding out the top five dream dining destinations are
Barcelona, Spain; New Orleans, Louisiana; and New York, New York.
The top 10 dream dining destinations cited by American diners in
rank order are:
- Paris
- Florence
- Barcelona
- New Orleans
- New York City
- Tokyo
- Bangkok
- San Francisco
- Madrid
- Chicago
Culinary Passport – 25 Fly to Try Dishes
Just in time for summer travel, OpenTable has curated a list of
must-try dishes from dining destinations from around the globe.
Those hoping to stamp their culinary passport with new and exciting
"dish-tinations" this season might find the below well worth the
flight:
- Bangkok – Coconut and
turmeric curry of blue swimmer crab at Nahm
- Chicago – Spinach
margherita deep dish pizza at Gino's East
- Dublin – Whole split
lobster at Lobstar
- Florence – Tagliatelle
al sugo at Trattoria Sabatino
- Guanacaste – Trilingual ceviche at HiR Fine Dining
- Hong Kong – Sunday
brunch dim sum at Duddell's
- London – Sunday roast
at Roast
- London – Meat fruit at
Dinner by Heston Blumenthal
- London – Afternoon tea
at Fortnum & Mason Diamond Jubilee Tea Salon
- Los Angeles – Zucchini
lasagna at Plant Food + Wine
- Madrid – Jamón joselito
at TATEL Madrid
- Melbourne – Sticky pork
belly at Red Spice Road
- Mexico City – Mole
madre at Pujol
- Munich – White sausage
and pretzel at Wirtshaus zum Straubinger
- Montreal – Disco
poutine at Deville Dinebar
- New Orleans – Oyster
po'boy at Emeril's New Orleans
- New York City –
Porterhouse steak at Keens Steakhouse
- Oranjestad – Scallops
tempura at The Kitchen Table by White
- Paris – Steak frites at
Le Relais de l'Entrecote
- San Francisco – Roast
chicken with bread salad at Zuni Cafe
- Shanghai – Double
boiled fish maw soup, crab claw, sea whelk in coconut at Jin
Xuan
- Singapore – Beef buah
keluak at Candlenut
- Sydney – Wood-roasted
moran family lamb at CHISWICK
- Tokyo – Kobo rainbow
sushi at Itamae Sushi Edo
- Vancouver – Chilled
seafood platter at COAST
For more culinary travel inspiration and to enter OpenTable's
"Will Fly For Food" social media contest, visit the OpenTable blog.
Prize includes dinner for two at the
legendary Pujol restaurant in Mexico City, a walking culinary tour of
Mexico City, round-trip airfare
and three-nights of hotel accommodations for two.
About the Survey:
The survey was conducted online by more than 3,400 OpenTable diners
aged 18 and older across the US from April
14 through May 16, 2017.
About OpenTable:
OpenTable, part of The Priceline
Group (NASDAQ: PCLN), is the world's leading provider of online
restaurant reservations, seating more than 22 million diners per
month via online bookings across more than 42,000 restaurants. The
OpenTable network connects restaurants and diners, helping diners
discover and book the perfect table and helping restaurants deliver
personalized hospitality to keep guests coming back. The OpenTable
service enables diners to see which restaurants have available
tables, select a restaurant based on verified diner reviews, menus,
and other helpful information, and easily book a reservation. In
addition to the company's website and mobile apps, OpenTable powers
online reservations for nearly 600 partners, including many of the
Internet's most popular global and local brands. For restaurants,
the OpenTable hospitality solutions enable them to manage their
reservation book, streamline their operations, and enhance their
service levels. Since its inception in 1998, OpenTable has seated
over 1 billion diners around the world. OpenTable is
headquartered in San Francisco and
has bookable restaurants in more than 20 countries, including
Australia, Canada, Germany, Ireland, Japan, Mexico, United
Kingdom and the United
States.
OpenTable,OpenTable.com, OpenTable logos, and other service
names are the trademarks of OpenTable, Inc. and/or its
affiliates
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SOURCE OpenTable