WPP Acquires Deeplocal
April 27 2017 - 5:25AM
Dow Jones News
LONDON-- Public relations giant WPP PLC (WPP.LN) Thursday said
it has acquired Deeplocal, Inc, an innovation studio with annual
revenue of $12 million that is focused on product invention,
design, and engineering for marketing campaigns in the U.S.
WPP didn't give a price for the purchase.
Shares at 0853 GMT, down 38 pence, or 2.2%, at 1,684 pence
valuing the company at GBP21.5 billion.
-Write to Rory Gallivan at rory.gallivan@wsj.com; Twitter:
@RoryGallivan
(END) Dow Jones Newswires
April 27, 2017 05:10 ET (09:10 GMT)
Copyright (c) 2017 Dow Jones & Company, Inc.
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