Microchip Revolutionizes the Semiconductor Purchasing Process
March 22 2017 - 8:03AM
Microchip Technology Inc. (NASDAQ:MCHP), today debuted its updated,
feature-rich and mobile-optimized e-commerce platform for
purchasing microcontrollers, mixed-signal, analog, Flash-IP
solutions and more.
microchipDIRECT, which sells
Microchip parts directly to customers, has been updated with
several new mobile-accessible features that are now available for
the first time in the semiconductor industry. The new mobile
website includes high-volume quotes, custom programming, ordering
flexibility, numerous languages, worldwide currency options and
global support.
“Consumers expect a certain look, feel and ease of
use on any e-commerce site they visit whether purchasing consumer
goods or semiconductors,” said Sean Strickler, director of
corporate sales at Microchip. “microchipDIRECT is meeting those
consumer expectations by providing a B2C-like experience that
allows our clients to check product stock quantities, see pricing,
track orders or download a data sheet directly from their mobile
device. We are proud to be the industry leader in this area with
unique key features that are easily accessible on our new
mobile-optimized website.”
The key features of the new mobile-optimized
website include:
- Volume pricing: Users can now easily request a
quote for high-volume pricing via a smartphone, tablet or desktop
device. No other website in the industry offers this feature.
- Custom programming: Customers are able to add
custom code to a microcontroller or memory device via the
microchipDIRECT Programming Center. This service offers fast and
low-cost programming. Customers can also easily apply their
approved pricing quote to a programmed part.
- Ordering flexibility: Customers are able to
check when their order will arrive before they commit to placing an
order. In addition, customers are now able to schedule their orders
up to 12 months in advance and dropship to most global locations
using their smartphone or tablet.
microchipDIRECT carries the largest inventory of
Microchip products in the industry, providing a one-stop
full-service channel for all purchasing needs. It also offers
global support in ten languages and has numerous payment options
for customer convenience. For more information, visit
www.microchipdirect.com.
Resources
High-res images available through Flickr or
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About Microchip Technology
Microchip Technology Inc. (NASDAQ:MCHP) is a
leading provider of microcontroller, mixed-signal, analog and
Flash-IP solutions, providing low-risk product development, lower
total system cost and faster time to market for thousands of
diverse customer applications worldwide. Headquartered in Chandler,
Arizona, Microchip offers outstanding technical support along with
dependable delivery and quality. For more information, visit the
Microchip website at www.microchip.com.
Note: The Microchip name and logo and the Microchip
logo are registered trademarks of Microchip Technology Incorporated
in the U.S.A. and other countries. All other trademarks mentioned
herein are the property of their respective companies.
Editorial Contact:
Sarah Broome
480-792-4386
sarah.broome@microchip.com
Reader Inquiries:
1-888-624-7435
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