Top regional Credit Union selects Bridgeline Digital to power online member experience
February 24 2017 - 12:55PM
Bridgeline Digital, Inc. (NASDAQ:BLIN), the leader in cloud-based
Web Content Management, e-Commerce and Marketing Automation
services announced today one of the Northeast’s top regional credit
unions selected iAPPS to power its online member experience.
“Bridgeline’s cloud-based digital experience platform has helped
many regional banks and financial institutions take their online
presence to the next level – providing for engaging customer
experiences that become the primary marketing and lead generation
vehicle”, said Ari Kahn, Bridgeline’s President and CEO. “Our
experience with the necessary security protocols, as well as, ADA
rules and regulations helps the organization stay compliant while
effectively managing their targeted online marketing initiatives.
The Bridgeline solution helps our customers attract new prospects,
increase engagement, nurture relationships, and ultimately drive
conversion. Providing a rich customer experience allows them to
level the playing field and compete head-to-head with national
players.
The arrangement with the Credit Union includes a three-year SaaS
subscription to the full Experience Management suite which includes
Digital Marketing Automation & Web Content Management plus
associated professional services. Bridgeline will provide a custom
online portal for the company’s multiple locations, offering a
unique online presence, information about better interest rates and
comparison charts which should ultimately increase the number of
new accounts and loans for the Credit Union.
This is one of many wins for Bridgeline in the Financial &
Banking sectors in the past 24 months with the new innovative
product extension of the iAPPS Pro suite. More than 50% of new
engagements have been iAPPS Pro and this flexible modular platform
is disrupting the mid-market tier with enterprise grade features.
“The Bridgeline Digital experience platform powers the customer
journey by understanding what each visitor is trying to achieve at
that very moment in time and create the right brand experience
around those actionable insights,” added Kahn. “Our end-to-end
solution powers the world’s most renowned websites, e-commerce and
internal portals because of our cutting-edge innovation.”
About Bridgeline Digital
Bridgeline Digital, The Digital Engagement Company™, helps
customers maximize the performance of their full digital experience
– from websites and intranets to online stores and campaigns.
Bridgeline’s iAPPS platform deeply integrates Web Content
Management, eCommerce, eMarketing, Social Media management, and Web
Analytics to help marketers deliver digital experiences that
attract, engage and convert their customers across all channels.
Headquartered in Burlington, Mass., Bridgeline has thousands of
quality customers that range from small- and medium-sized
organizations to Fortune 1000 companies. To learn more, please
visit www.bridgeline.com or call (800) 603-9936.
Alex Kombos
Bridgeline Digital, Inc
SVP Growth & Marketing
212.201.5607
akombos@bridgeline.com
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