NEW YORK, May 12, 2016 /PRNewswire/ -- Martha Stewart Living magazine, the
trailblazing publication in the lifestyle category, is celebrating
its 25th anniversary with a Collector's Edition special issue,
available on newsstands now. Featuring stories handpicked by Martha
herself, this supplement to the magazine's regular calendar-year
issues is a curated collection of favorite classic recipes, 101s
and techniques for good living, and the best ideas and inspiration
sourced from the magazine's rich history.
While much has changed in the lives of Martha Stewart Living readers since the
magazine launched 25 years ago, and new fans continue to discover
the brand every day, what remains the same for this audience is the
constant quest for creativity and self-fulfillment. Today,
Martha Stewart Living reaches
nearly 20 million consumers across print, digital and social
platforms, remaining a vital resource for those seeking inspiration
across all platforms.
"The 25th Anniversary special issue is a very meaningful
compilation of my life's work. Each and every recipe, story, and
Good Thing I chose for inclusion is one that is special to me or is
a favorite with my readers. It's incredibly gratifying to look at
this beautiful issue and realize the profound impact Martha Stewart Living has had on readers'
everyday lives," said Martha
Stewart.
From inventive ways to decorate the home to expert tips for your
next turkey roast, the 25th Anniversary Special Issue
celebrates the essence of Martha Stewart
Living. Features inside this issue include:
- The Making of Martha – Born in 1941 to a couple of avid
do-it-yourselfers, Martha learned to cook, sew, and garden, and
repair just about anything in her Nutley,
New Jersey childhood home. Look back at the people, places
and events that help shape Martha's life with a pictorial timeline
following her personal and professional milestones.
- Martha's Favorite Covers -- Martha Stewart Living covers are beautiful
and distinctive, and a few of the best are highlighted in this
section. From December 2006's beautiful holiday bulbs to July
2002's iconic American flag cake, Martha shares her all-time
favorites.
- 25 Years of Good Things – Easy, clever, and beautiful
solutions can elevate the everyday. From creating simple but
stunning Fourth of July cookies to
finding new and different uses for herbs, this section is packed
with ingenious tips and solutions.
- Martha's Favorite 101s – The best of Martha's go-to
recipes and techniques offered with step-by-step instructions for
mastering the perfect meal. Whether it's whipping up a French
omelet or creating a show-stopping pie crust, Martha has you
covered.
- The Home as a Laboratory – The vision for
Martha Stewart Living has
always been inspired by Martha's fascination with the how, what,
and why of every story. Here, Martha shares iconic examples of how
she and the magazine have shaped the way American's have viewed
their homes for the past 25 years. From making a delicate puff
pastry, decorating with nature-inspired furniture or learning
Martha's clever gardening techniques – prepare to be inspired.
In conjunction with this special issue, the Martha Stewart Living digital team
launched a 25-day social media campaign, #25yearsofmartha, which
enabled tastemakers and fans to share what they have learned from
the magazine over the past 25 years. To date, the #25yearsofmartha
hashtag has garnered almost
200,000 Instagram engagements proving the power of
Martha's influence. The campaign also attracted nearly 35,000
new people to the @marthastewart Instagram
handle.
"The campaign showed Martha's immense influence over the past 25
years on everyone from tastemakers to everyday people," says
Marci Greenfield, Martha Stewart Living's Director of Content
Marketing. "The stories that the makers shared, as well as the ones
from people who were compelled to share how Martha has inspired
them, show the power she's had on impacting millions of people
around the word to celebrate the art of creative living."
The social campaign and this special issue commemorate the
beautiful, innovative, inspiring, creative content Martha Stewart Living has been producing
over the past 25 years. Martha Stewart Living Special
Collector's Edition issue will be available in stores for
$9.95 through June 27, 2016 with a circulation of 250,000
copies.
ABOUT MARTHA STEWART
LIVING
With 9 million monthly readers,
Martha Stewart Living has
elevated the everyday of consumers for 25 years now. From expert
advice to original ideas that take the reader to new heights and
have real impact, Martha Stewart
Living always provides readers with something to learn.
With 15 million monthly video viewers and 9 million monthly social
followers, MSL has captured all generations introducing the new and
the now for living a more beautiful life. Additional information
about MSL is at www.marthastewart.com.
ABOUT MEREDITH CORPORATION
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more than 110 years. Today, Meredith uses multiple
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Meredith's National Media Group reaches an audience of over 200
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nearly 75 percent of U.S. millennial women. Meredith is the
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interest areas such as food, home, parenthood and health through
well-known brands such as Better Homes and Gardens, Parents, Shape
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