TD Ameritrade Launches Trade Finder Feature in Trade Architect
July 27 2015 - 8:30AM
Business Wire
Revolutionary tool finds option trades based on
client’s market expectations; journey from ideation to order entry
by answering four simple questions
TD Ameritrade, Inc. (“TD Ameritrade”), a broker-dealer
subsidiary of TD Ameritrade Holding Corporation (NYSE:AMTD), is
today introducing Trade Finder, a breakthrough trading technology
that surfaces potential option trades based on client market
expectations. Available on Trade Architect®, the award-winning
Web-based trading application, clients can breakdown and analyze
each potential trade with precision and build confidence along the
way with easy to use interactive walk-throughs. Simple explanations
describe strategy objectives, and access to help is conveniently
located on-screen.
This Smart News Release features multimedia.
View the full release here:
http://www.businesswire.com/news/home/20150727005443/en/
“As a leader in options trading, about 70,000 accounts placed
their first option trade with us in the last year,” said Nicole
Sherrod, managing director of trading at TD Ameritrade.
“Experienced option traders utilize complex option strategies to
manage their account in any type of market. Now navigating the
options market has never been more straightforward for the novice
trader. We’ve simplified what is perceived as a very complicated
and difficult learning curve with an innovative new approach.”
How It Works
Trade Finder’s sleek design and innovative functionality moves
clients from building a strategy to entering a trade in just a few
steps.
- Enter ticker symbol of interest
- Choose the perceived direction the
stock is headed and how long it will take to get there
- Select probability of success to
balance risk and reward
- Decide how much capital to allocate to
the trade
- Click “scan” to display results
tailored to the client’s approach
- Breakdown and analyze the risk/reward
of any potential trade with rich interactive visuals and the latest
voice technology
If clients decide a particular trade is right for them, order
entry is just a click away.
To view a short 80 second video demonstration please visit:
https://youtu.be/27YgwtGaDko
TD Ameritrade strives to level the playing field for the
individual investor with empowering tools focused on education and
choices. Trade Finder is the latest example of how TD Ameritrade is
using technology to make investing more intuitive and remove
barriers.
Trade Finder will be available on the main TD Ameritrade
investing platform and on TD Ameritrade Mobile within the year.
Market volatility, volume and system availability may delay
account access and trade executions.
TD Ameritrade does not make recommendations or determine the
suitability of any security, strategy or course of action, for you,
through your use of Trade Finder. Your account is self-directed and
any investment decision you make is solely your responsibility.
Options are not suitable for all investors as the special risks
inherent to options trading may expose investors to potentially
rapid and substantial losses. Options trading subject to TD
Ameritrade review and approval. Please read Characteristics and
Risks of Standardized Options before investing in options.
Supporting documentation for any claims, comparison, statistics,
or other technical data will be supplied upon request.
TD Ameritrade, Inc., member FINRA/SIPC. TD Ameritrade is a
trademark jointly owned by TD Ameritrade IP Company, Inc. and The
Toronto-Dominion Bank. © 2015 TD Ameritrade IP Company, Inc. All
rights reserved. Used with permission.
For the latest TD Ameritrade news and information, follow the
Company on Twitter, @TDAmeritradePR.
Source: TD Ameritrade Holding Corporation
About TD Ameritrade Holding Corporation
Millions of investors and independent registered investment
advisors (RIAs) have turned to TD Ameritrade’s (NYSE:AMTD)
technology, people and education to help make investing and trading
easier to understand and do. Online or over the phone. In a branch
or with an independent RIA. First-timer or sophisticated trader.
Our clients want to take control, and we help them decide how —
bringing Wall Street to Main Street for more than 40 years. An
official sponsor of the 2014 and 2016 U.S. Olympic and Paralympic
Teams, TD Ameritrade has time and again been recognized as a leader
in investment services. Please visit TD Ameritrade’s newsroom or
www.amtd.com for more information.
Brokerage services provided by TD Ameritrade, Inc., member
FINRA (www.FINRA.org)/SIPC (www.SIPC.org)
View source
version on businesswire.com: http://www.businesswire.com/news/home/20150727005443/en/
TD Ameritrade Holding CorporationFor Media:Beth Evegan,
201-369-5930Communications & Public
Affairsbeth.evegan@tdameritrade.com@TDAmeritradePRorFor
Investors:Jeff Goeser, 402-597-8464Investor Relations &
Financejeffrey.goeser@tdameritrade.com
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