BEIJING, April 24, 2014 /PRNewswire/ -- Phoenix New Media
Limited ("Phoenix New Media", "ifeng" or the "Company") (NYSE:
FENG), a leading new media company in China, today announced that the Company has
signed an agreement with Samsung Electronics Co., Ltd. ("Samsung")
to pre-install "ifeng News," one of the Company's native
applications on Samsung GALAXY S5, the latest flagship smartphone
in China. This agreement will
allow Samsung phone users instant access to ifeng's latest premium
news, current affairs coverage, and content from other verticals,
such as finance, fashion, entertainment, and technology. Currently,
"ifeng News" ranks among the top 5 news applications in terms of
Daily Active Users (DAU) in China,
according to iResearch.
The Samsung GALAXY S5 phone was officially launched in
China on April 11, 2014. "ifeng News" is one of four
third-party applications pre-installed on the GALAXY S5 phone in
the China market. According to the
agreement, "ifeng News" will also be pre-installed into other
Samsung 4G phones in the next six months. Based on the market
expections, the sales volume of the GALAXY S5 phones will be over
10 million units.
"We are very excited to cooperate with Samsung and offer their
Chinese customers instant access to our quality media offering.
With China's 'on-the-go' culture
becoming ever so more pervasive, mobile strategies have taken
center stage within Internet media companies. This cooperation
highlights the progress we have made in building our mobile
offering and user base, and will help us vie to become the 'go-to'
source for differentiated news content on mobile devices in
China, further solidifying our
mobile edge," said Mr. Shuang Liu,
the CEO of the Company.
About Phoenix New Media Limited
Phoenix New Media Limited (NYSE: FENG) is the leading new media
company providing premium content on an integrated platform across
Internet, mobile, and TV channels in China. Having originated
from a leading global Chinese language TV network based in
Hong Kong, Phoenix TV, the Company
enables consumers to access professional news and other quality
information and share user-generated content on the Internet and
through their mobile devices. Phoenix New Media's platform includes
its ifeng.com channel, consisting of its ifeng.com website and
web-based game platform, its video channel, comprised of its
dedicated video vertical and mobile video services, and its mobile
channel, including its mobile Internet website, mobile applications
and mobile value-added services.
Safe Harbor Statement
This announcement contains forward-looking statements. These
statements are made under the "safe harbor" provisions of the U.S.
Private Securities Litigation Reform Act of 1995. These
forward-looking statements can be identified by terminology such as
"will," "expects," "anticipates," "future," "intends," "plans,"
"believes," "estimates" and similar statements. Among other things,
the business outlook and quotations from management in this
announcement, as well as Phoenix New Media's strategic and
operational plans, contain forward-looking statements. Phoenix New
Media may also make written or oral forward-looking statements in
its periodic reports to the U.S. Securities and Exchange Commission
("SEC") on Forms 20-F and 6-K in its annual report to shareholders,
in press releases and other written materials and in oral
statements made by its officers, directors or employees to third
parties. Statements that are not historical facts, including
statements about Phoenix New Media's beliefs and expectations, are
forward-looking statements. Forward-looking statements involve
inherent risks and uncertainties. A number of factors could cause
actual results to differ materially from those contained in any
forward-looking statement, including but not limited to the
following: the Company's goals and strategies; the Company's future
business development, financial condition and results of
operations; the expected growth of the online and mobile
advertising, online video and mobile paid service markets in
China; the Company's reliance on
online advertising and MVAS for the majority of its total revenues;
the Company's expectations regarding demand for and market
acceptance of its services; the Company's expectations regarding
the retention and strengthening of its relationships with
advertisers, partners and customers; fluctuations in the Company's
quarterly operating results; the Company's plans to enhance its
user experience, infrastructure and service offerings; the
Company's reliance on mobile operators in China to provide most of its MVAS; changes by
mobile operators in China to their
policies for MVAS; competition in its industry in China; and relevant government policies and
regulations relating to the Company. Further information regarding
these and other risks is included in the Company's filings with the
SEC, including its registration statement on Form F-1, as amended,
and its annual report on Form 20-F. All information provided in
this press release is as of the date of this press release, and
Phoenix New Media does not undertake any obligation to update any
forward-looking statement, except as required under applicable
law.
For investor and media inquiries please contact:
Phoenix New Media Limited
Matthew Zhao
Email: investorrelations@ifeng.com
ICR, Inc.
Jeremy Peruski
Tel: +1 (646) 405-4883
Email: investorrelations@ifeng.com
SOURCE Phoenix New Media Limited