Adaptive Medias Reports Third Quarter Financial Results
November 19 2013 - 4:15PM
Marketwired
Adaptive Medias Reports Third Quarter Financial Results
Q3 Revenues Grew Nearly 14x From Q2 to $373,737; Q4 Outlook
Looking Solid
IRVINE, CA--(Marketwired - Nov 19, 2013) - Multi-channel
audience and content monetization company, Adaptive Medias, Inc.
(OTCQB: ADTM), a leader in programmatic advertising across mobile,
video and online display, today announced its third quarter
financial results. The Company recorded $373,737 in top-line
revenues, up from $27,314 in the 2nd Quarter and $0 in Q3 2012.
"The company is in a significantly stronger position today than
it was just a few months ago," said Adaptive Medias CEO, Qayed
Shareef. "Longer-term shareholders have been waiting to see sales
accelerate, and that happened in Q3 with revenues growing almost 14
times the Q2 report while maintaining gross margins at greater than
40%. Investors are beginning to see the benefit of the new
leadership and business focus, and can expect to see continued
growth in Q4 and beyond. The Q4 trend is solid, and we expect to
show particularly strong growth in the mobile and video segments of
the business."
Adaptive Media, through its core content monetization platform
and technology, provides mobile app developers, publishers and
video content developers one of the only end-to-end monetization
platforms driven by programmatic algorithms. The company provides
these unique capabilities to monetize content efficiently across
multiple marketing channels, including mobile, video and online
display advertising.
According to market research firm eMarketer, the worldwide
digital advertising market is expected to exceed $118 billion this
year, and grow to $173 billion by 2017. eMarketer forecasts the
worldwide mobile and online video advertising market will exceed
$16 billion and $4 billion, respectively, in 2013, and is projected
to grow to approximately $63 billion and approximately $9 billion,
respectively, by 2017.
Since stepping in as CEO in July 2013, Shareef has overseen the
Company's efforts to:
- Focus the business around Adaptive Media's programmatic digital
advertising marketplace;
- Expand partnerships on both the "supply" and "demand" sides of
the business, as well as the Company's key strategic relationship
with Entrepreneur Media Inc. on their joint-venture, TrepLabs
(www.treplabs.com);
- Explore Mergers & Acquisition opportunities including the
execution of a Letter of Intent to acquire Ember, Inc.
(www.goember.com). The deal is on track to close this quarter;
- Dramatically reduce corporate and other general and
administrative expenses for under-performing business
initiatives;
- Decrease legacy debt and other liabilities on the Balance
Sheet; and
- Restore confidence in the Company with the investor community
at large.
"We've made great strides since July, but there's a lot more
work to do," Shareef concluded. "Looking ahead a bit into 2014,
Adaptive Media will help publishers with quality content, users and
monetization needs sit side-by-side with the right advertising
partners. We'll do this through a complex set of discovery
technology solutions, driven by patents, and efficient algorithmic
data that cohesively interact across multiple devices. We want to
compete in any digital marketing environment where advertising,
audience and content come together."
ABOUT ADAPTIVE MEDIA
Adaptive Media is a programmatic audience and content
monetization provider for website owners, app developers and video
publishers who want to more effectively optimize content through
advertising. The company provides a foundation for publishers and
developers looking to engage brand advertisers through a
multi-channel approach that delivers integrated, engaging and
impactful ads across multiple devices. Adaptive Media meets the
needs of its publishers with an emphasis on maintaining user
experience, while delivering timely and relevant ads through its
multi-channel ad delivery and content platform.
For more information, please visit: www.adaptivem.com. Follow us
on Twitter at @adaptive_m.
Safe Harbor Statement: This Press Release may contain certain
forward-looking statements within the meaning of the Securities
Litigation Reform Act of 1995. Adaptive Medias, Inc. has tried,
whenever possible, to identify these forward-looking statements
using words such as "anticipates," "believes," "estimates,"
"expects," "plans," "intends," "potential" and similar expressions.
These statements reflect Adaptive Medias' current beliefs and are
based on information currently available to it. Accordingly, such
forward-looking statements involve known and unknown risks,
uncertainties and other factors which could cause Adaptive Medias'
actual results, performance or achievements to differ materially
from those expressed in or implied by such statements. Adaptive
Medias undertakes no obligation to update or provide advice in the
event of any change, addition or alteration to the information
contained in this Press Release including such forward-looking
statements.
Adaptive Medias
Publicity Contact: Mike Sprouse President & CEO Sprouse
Marketing Group Email: mike@sprousemarketing.com Adaptive Medias Investor
Contact: Kevin Fickle President Nuwa Group LLC Phone: (925)
330-8315 Email: kevin@nuwagroup.com
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