GroupBy Inc., a SaaS-based B2C and B2B eCommerce search product
discovery technology leader, today announces it has been named a
Challenger in the 2024 Gartner® ️Magic Quadrant™️ for Search and
Product Discovery.
The company’s revolutionary Search and Product Discovery
Platform powered by Google Cloud Vertex AI Search for Retail is
bringing next-generation search technology to online retailers,
wholesalers and marketplaces worldwide, helping to bridge the gap
between consumer and merchant.
“GroupBy is proud to be named a Challenger in the inaugural
Gartner Magic Quadrant for Search and Product Discovery,” said
Roland Gossage, GroupBy’s CEO. “We believe that this placement
recognizes the hard work our team has dedicated to innovating the
search and product discovery experience, while also building out a
robust feature set. Legacy search engines rely on thousands of
hours of human tooling on the back end to provide
less-than-desirable search results. GroupBy, however, has been able
to execute on our AI-first vision, dramatically improving search
performance while simultaneously decreasing strain on merchandising
teams. We are honored to work with our global client base, and
continue to partner with our clients to create a product roadmap
that both meets their needs today and sets the future for eCommerce
search and product discovery.”
GroupBy’s all-in-one search and product discovery solution
consists of Data Enrichment, Search, Recommendations,
Merchandising, and Analytics and Reporting, providing eCommerce
merchants access to a powerhouse of products and services designed
to enhance the digital customer experience. In a competitive
landscape of search providers, GroupBy is able to equip retailers
with 5 key differentiators that have been proven to increase
customer satisfaction, merchandiser productivity, and revenue. We
believe that GroupBy stands out from its competitors because its
platform is currently the only one on the market to fully leverage
Google Cloud’s Vertex AI Search for Retail, its ability to
transform merchandising processes from rule-based to
revenue-generating, best-in-class B2B functionality, vast industry
and internationalization capabilities, and data enrichment.
The Only Platform That Fully Runs on Google Cloud’s Vertex AI
Search for Retail
For more than a decade, GroupBy has worked closely with Google
to perfect their platform to provide B2B and B2C retailers with the
best possible results for eCommerce use cases – delivering
exceptional digital experiences for shoppers and revenue uplifts
for their clients. Unlike other AI search applications, which layer
AI on top of legacy, keyword-matching technology to generate
relevance, GroupBy’s platform is the only product discovery
solution completely powered by Google Cloud’s Vertex AI Search for
Retail. Its AI models are trained on Google’s 1.8 trillion events,
and collect 85 billion new events daily across its full suite of
products, including YouTube and Google Search. This deep
integration allows GroupBy’s customers to benefit from Google’s
continuing AI advancements, as well as GroupBy’s innovations in the
field of search and product discovery. By leveraging Google’s AI
through GroupBy’s platform, customers can process queries at scale
dynamically surfacing search results that are relevant, buyable,
hyper-personalized and optimized for revenue even for the most
ambiguous and long-tail searches.
Rule-Free Merchandising Transforms Merchandiser
Productivity
Built on AI fundamentals, GroupBy’s platform transforms internal
eCommerce merchandising processes from rule-based to rule-free,
optimizing productivity and efficiencies while reducing time to
market. Customers have gone from tens of thousands of rules to
none, significantly improving productivity by more than 60%. Now,
their merchandising teams can focus on revenue-driving initiatives
that only humans can handle, such as curating new and innovative
campaigns, investigating how to incorporate new technologies to
improve the shopping experience, and negotiating merchandising
agreements with key brands.
Google Cloud’s Vertex AI Search for Retail has been trained on
insights from Google’s flagship properties, such as Google.com,
YouTube, and Google Shopping, which has enabled it to deliver
relevant, personalized and buyable product search results and
product recommendations without human intervention. By allowing the
AI to lead search rule creation, while still having all the
required controls to override the AI when needed, merchandisers are
able to return to their roots as creative and revenue-driving
business partners.
Strong in B2B eCommerce Search Use Cases
GroupBy’s next-generation search and product discovery platform
excels in B2B use cases, including customer-specific availability
and pricing, large product catalogs, automatic unit conversion,
part number search, complex query understanding, and year, make,
and model fitment search. B2B search especially presents several
challenges, with technical terms for parts, partial part numbers,
and multiple numeric entries like make and model often present
within a single query. GroupBy’s platform handles these queries
with ease, allowing B2B customers to search the way they’re
accustomed to with ease, while driving revenue and key website
metrics for retailers.
This robust set of B2B capabilities allows GroupBy’s clients to
more easily scale across different eCommerce business models, and
is a key contributor to GroupBy’s diverse client pool of B2B and
B2C retailers.
Internationalization Capabilities Provide Relevant Search
Results Worldwide
GroupBy’s customers include recognized and trusted B2B and B2C
brands across the globe, including North America, Europe, EMEA,
APAC and Japan. GroupBy’s platform provides strong
internationalization capabilities, allowing brands to seamlessly
handle multilingual content and natively supports search in 72
languages.
Enrich Solves Search-Degrading Product Data Problems at the
Root
Your search is only as good as your data, and even the best
search engine cannot compensate for missing or inconsistent product
catalog data. GroupBy’s data enrichment product, Enrich, helps
retailers augment, correct and normalize product data, implementing
product attribute terms that align directly with their shoppers’
search intent. This improves shopper experience, product
findability, and key website metrics like average order value (AOV)
and revenue per visitor (RPV).
These 5 key differentiators, alongside GroupBy’s robust search
and product discovery capabilities, allow it to deliver
Google-quality eCommerce search and recommendations results for all
of their customers. By empowering brands to leverage the ideal
blend of AI-optimization and manual control, GroupBy helps
eCommerce companies shift from rule-based to rule-free search and
merchandising, increasing merchandiser productivity, key website
metrics, and most importantly, revenue.
For more information, check out GroupBy’s Ultimate Buyer’s Guide
to eCommerce Search & Product Discovery.
Gartner, Magic Quadrant for Search and Product Discovery, Mike
Lowndes, Aditya Vasudevan, Sandy Shen, Noam Dorros, 13 May
2024.
Gartner and Magic Quadrant are registered trademarks of Gartner,
Inc. and/or its affiliates in the U.S. and internationally and are
used herein with permission. All rights reserved.
Gartner does not endorse any vendor, product or service depicted
in its research publications, and does not advise technology users
to select only those vendors with the highest ratings or other
designation. Gartner research publications consist of the opinions
of Gartner’s research organization and should not be construed as
statements of fact. Gartner disclaims all warranties, expressed or
implied, with respect to this research, including any warranties of
merchantability or fitness for a particular purpose.
About GroupBy Inc.
Founded in 2013, GroupBy is an eCommerce Search and Product
Discovery SaaS technology provider that powers some of the largest
B2B and B2C brands. GroupBy’s AI-first composable platform is
bringing next-generation search technology to retailers worldwide,
helping to bridge the gap between consumer and merchant. Powered by
Google Cloud Discovery AI, the platform consists of Data
Enrichment, Search and Recommendations, Merchandising, and
Analytics and Reporting providing eCommerce merchants with access
to a powerhouse of products and services designed to enhance the
digital customer experience. Built on AI fundamentals, the GroupBy
platform is transforming eCommerce merchandising from rule-based to
revenue-generating, optimizing productivity and efficiencies, and
reducing time to market - allowing retailers, wholesalers and
distributors to focus on business strategic initiatives that drive
revenue. To learn more about how GroupBy is shaping the future of
eCommerce visit www.groupbyinc.com and follow us on LinkedIn,
Twitter and Instagram.
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version on businesswire.com: https://www.businesswire.com/news/home/20240517592672/en/
Brianna LaRouche (404) 214-0722 Ext. 142
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