LiveWire Ergogenics, Inc. (OTCQB: LVVV) CEO Bill Hodson today announced expansion into New York City and the Tri-State area with the signing of new multi-year distribution agreement and initial order.

ASOTVL, with its strong New York presence, has partnered with Livewire Ergogenics, Inc. to distribute LiveWire Energy chews throughout its entire distribution network which includes As Seen on TV stores, bodegas, and convenience stores throughout the Tri-State area.

Jeff Kadet, CEO of ASOTVL, stated, "The LiveWire Energy chew is a great addition to our network of stores. It fills the growing need for a smaller, less expensive energy supplement that tastes great. We look forward to expanding nationally with LiveWire and will begin by launching in over 300 stores and have the goal of reaching thousands more in the near future."

"This new relationship is an important step for our growth in the Tri-State area. There are over 14,000 bodegas in New York City alone, and LiveWire Energy chews are sure to energize the fast-paced lifestyle of the world's financial center and entertainment hub," LiveWire CEO Bill Hodson stated.

About LiveWire Ergogenics, Inc. (OTCQB: LVVV) and LiveWire Energy™ Chews

LiveWire Energy™ chews are manufactured in Anaheim, California by LiveWire Ergogenics, Inc.

Designed for consumers with an action-packed lifestyle, LiveWire Energy™ chews are pocket-sized, portable alternatives to bulky energy drinks or shots. Available in seven different flavors, the Company's grab-n-go packaging responsibly displays the amount of caffeine in each chew, including Citrus Mango (90 mg caffeine), Pomaberry (90 mg caffeine), Chocolate (100 mg caffeine), Mint Chocolate (120 mg caffeine), Sour Apple (90 mg caffeine), Cinnamon Fire (90 mg caffeine), and Coffee (100 mg caffeine).

LiveWire Ergogenics, Inc. was formed in 2008 and its products are available for purchase at thousands of retail outlets nationwide or are available online at: http://www.livewireenergy.com

For additional information: Telephone: 877.678.7169 Email: info@livewireenergy.com Facebook: http://www.facebook.com/LiveWireEnergychews Twitter: http://twitter.com/#!/EnergyChews Investor Information visit http://www.otcmarkets.com/stock/LVVV/quote

Safe Harbor Forward-Looking Statements

To the extent that statements in this press release are not strictly historical, including statements as to revenue projections, business strategy, outlook, objectives, future milestones, plans, intentions, goals, future financial conditions, future collaboration agreements, the success of the Company's development, events conditioned on stockholder or other approval, or otherwise as to future events, such statements are forward-looking, and are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. The forward-looking statements contained in this release are subject to certain risks and uncertainties that could cause actual results to differ materially from the statements made.

INVESTOR RELATIONS CONTACT Bill Hodson LiveWire Ergogenics, Inc 714-940-0155 Email: Email Contact

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