Tremor Video Appoints Industry Leader Mark Zagorski as Chief Executive Officer
June 06 2017 - 7:30AM
Business Wire
Programmatic Advertising Pioneer Joins Company
to Build on Strong Growth Trajectory
Tremor Video, Inc. (NYSE:TRMR), a provider of software for video
ad effectiveness, today announced that Mark Zagorski will be
joining the company as its Chief Executive Officer and a member of
its Board of Directors. Mr. Zagorski most recently served as CEO of
eXelate, a Nielsen Company, and EVP of Nielsen Marketing Cloud. In
May of this year he was named by Adweek as one of the top 26
trailblazers in Marketing Technology. Mr. Zagorski will assume his
new role at Tremor Video on July 10, 2017. Paul Caine, who led the
CEO search committee as Interim CEO, will continue as Chairman of
the Board following Mr. Zagorski’s appointment.
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Tremor Video CEO Mark Zagorski (Photo:
Business Wire)
Mr. Zagorski is a seasoned, 25-year veteran of the digital
advertising industry with a focus on data and analytics. Most
recently, as CEO of eXelate, Mr. Zagorski was responsible for
directing the development and marketing of its cloud platform, as
well as driving the strategic vision of the company’s
industry-leading smart data engine. During his tenure at eXelate,
he increased revenue tenfold, and was instrumental in the global
expansion of eXelate’s strategic TV, digital media metrics and
artificial intelligence applications. Mr. Zagorski oversaw the sale
of eXelate to Nielsen in March 2015, and continued to manage the
business following the acquisition. Prior to eXelate, Mr. Zagorski
held leadership positions at WorldNow and MediaSpan, where he
oversaw strategy, marketing and business development.
“On behalf of the entire Board, we are thrilled to welcome Mark
to the Tremor Video executive team. Mark’s deep knowledge of the
digital advertising industry, and his role in shaping industry data
practices that empower premium publishers and enhance advertiser
performance make him the right fit for Tremor Video,” said Paul
Caine. “Mark joins us following record results in 2016 for the
company and a very strong first quarter. I have great confidence
that Mark is the right leader for Tremor Video as we continue to
build on our momentum, deliver strong results and drive shareholder
value.”
“As someone who has been engaged with the evolution of digital
video for over two decades, I’ve long admired Tremor Video as the
most innovative leader in the premium video marketplace. Tremor
Video has a strong reputation for pioneering video technology and
delivering value for premium publishers and leading brands at
scale. These strengths are fundamental to building a world class
company that is helping to drive transformative shifts in the
advertising landscape,” said Mark Zagorski. “I am honored and
excited to join the company and help further its leadership
position. Tremor Video has done a fantastic job growing its
business and highlighting the value of video advertising, and I
look forward to working with the Board and the executive team to
continue to execute on that vision.”
About Tremor Video
Tremor Video (NYSE: TRMR) provides software for video
advertising effectiveness. Our buyer and seller platforms enable
seamless transactions in a premium video marketplace by offering
control and transparency to clients. We employ patented all-screen
technology to make every advertising moment more relevant for
consumers, and deliver maximum results for buyers and sellers.
Forward Looking Statements
This press release contains forward-looking statements that
involve risks, uncertainties, assumptions and other factors that
could cause actual results and the timing of certain events to
differ materially from those set forth in or implied by such
forward-looking statements. Factors that could cause or contribute
to such differences include, but are not limited to, those
identified in Tremor Video’s public filings with the SEC, including
those discussed in the section titled “Risk Factors” in its Annual
Report on Form 10-K filed with the SEC on March 10, 2017. All
statements other than statements of historical fact are
forward-looking statements, including, but not limited to, any
statements concerning anticipated benefits related to additions or
changes in personnel, or the growth or adoption of Tremor Video’s
solutions or the market in which it operates. Forward-looking
statements are not guarantees of future performance or events and
investors are cautioned not to place undue reliance on any
forward-looking statement. Furthermore, forward-looking statements
speak only as of the date on which they are made, and, except as
required by law, Tremor Video disclaims any obligation to update
these forward-looking statements to reflect future events or
circumstances.
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Investor RelationsTremor VideoAndrew Posen,
212-792-2315IR@TremorVideo.comorMediaTremor VideoLekha Rao,
646-699-7706lrao@tremorvideo.comorMWWPRIvy Chen,
415-580-6133ichen@mww.com
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