Tremor Video Expands on Strategic Partnerships Team with Hiring of David Arslanian
June 11 2015 - 9:00AM
Business Wire
Tremor Video, Inc. (NYSE:TRMR), the premium video marketplace
elevating brand advertising effectiveness across all screens, today
announced that David Arslanian has joined as Vice President of
Strategic Partnerships. In this role he will be responsible for
identifying and establishing new opportunities that will further
the company’s focus to empower advertisers and publishers with an
advanced, data-driven marketplace to effectively engage consumers
across all screens. He will be based in Boston and report to Chief
Operating Officer Adam Lichstein.
“How video is consumed continues to change at a rapid pace and
advertisers and publishers want to be on the forefront of this
change,” said Lichstein. “It is critical that we establish key
partnerships to provide our clients with the resources they need to
capitalize on the many opportunities emerging in our industry.
David’s deep expertise working on the forefront of TV and digital
will allow him to raise our profile and engage a wide range of
companies whose expertise and technology could be very beneficial
to our clients.”
Most recently Arslanian was the co-founder and President of
AppliedQ, a company focused on bridging the gap between traditional
TV and digital. Prior to AppliedQ, he was Vice President of
Integration Strategy at Pointroll. Arslanian began his career at
SEI Investments and before making the leap to advertising was the
co-founder of a nano-technology company.
He received an MBA in Global Strategic Management from Babson
College F.W. Olin School of Business and a Bachelor’s in Economics
from University of Massachusetts.
About Tremor Video
Tremor Video (NYSE:TRMR) helps make every advertising moment
more relevant for consumers. The company’s heritage as custodians
of the most recognized advertiser and publisher brands is
built on leadership in all-screen analytics and a long-standing
commitment to transparency. Our premium video marketplace offers
the full spectrum of video ad products and services, including
premium programmatic buying and selling and analytics that connect
the two.
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version on businesswire.com: http://www.businesswire.com/news/home/20150611005147/en/
Media:Tremor Video Corporate CommunicationsMandy
Robinson, 646-278-7416mrobinson@tremorvideo.com
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