Tremor Video Hires Publisher Veteran Manish Jha to Lead Its Supply-Side Platform
August 21 2014 - 8:30AM
Business Wire
Nationally Recognized Mobile and Technology
Veteran Will Focus on Company’s Extensive Publisher Relationships
and SSP Launch
Tremor Video, Inc. (NYSE:TRMR), an advertising technology
company elevating brand performance across all screens for the
world’s leading brands and publishers, today announced it has hired
Manish Jha as President, Publisher Platforms. In this role, Jha
will be responsible for leading Tremor Video’s publisher
operations, including the launch of its sell–side enterprise
platform, managing and expanding the Company’s growing roster of
premium publisher partners and extending those relationships to
encompass all of its programmatic solutions.
“Our longstanding relationships with the leading publishers give
us a unique understanding of their digital marketing needs and how
they can achieve success in the complex and rapidly evolving video
advertising sector,” said Day. “With Manish, who is widely
recognized as a leading innovator by his peers and industry
organizations, joining our team, our ability to identify and serve
the needs of publishers is unmatched.”
Jha will be responsible for overseeing all sell-side enterprise
client-facing initiatives, including the company’s VideoHub SSP and
publisher analytics solutions. In addition, he will oversee the
Company’s extensive premium publisher partnerships with companies
such as A+E Networks, Viacom and Warner Bros., guiding them to
maximize the value of their premium video content.
“Consumers are adopting digital video, particularly mobile
video, at an exceptionally fast pace, and with its focus on the
premium video market, I believe Tremor Video is uniquely positioned
to leverage this growth,” said Jha. “I am excited to be joining the
exceptionally talented Tremor Video team and bring my experience to
a company completely focused on becoming the preeminent digital
advertising partner for publishers.”
Jha has spent over 20 years in the media business, with a
particular focus on how technology can support media. Prior to
joining Tremor Video, Jha served as the General Manager of Mobile
at the National Football League where he focused on creating
exciting experiences for consumers by integrating live-action
content with new devices. Previously, he led SkyWeaver as President
and CEO. Jha also spent over 15 years at ESPN, where he launched
their mobile business as well as ESPN3, ESPN’s pioneering Internet
video service.
He has received a number of accolades through the course of his
career, including being named one of the "50 most influential
people in streaming and technology" by Streaming Magazine in 2002
and recognized as a "CableFax 100" in 2005. He was also named in
The Hollywood Reporter's "Who's Who in Mobile" in 2006, and cited
by The Sports Business Journal as one of the most influential
sports technology executives of the decade in 2008. In 2009, Korn
Ferry and IFFLA named Jha one of the 25 most influential South
Asian Executives in media in the US.
Jha holds a B.A. in Philosophy and Religion from Colgate
University.
About Tremor Video
Tremor Video (NYSE:TRMR) is transforming the video
advertising experience across all screens for the world’s
leading brands. Our patented
technology, VideoHub®, offers advertisers and publishers
a complete programmatic solution to reach and engage consumers
while providing new insights into what drives the success of brand
advertising performance across multiple devices. Tremor Video is
based in New York with offices throughout the US and across the
globe. For more information,
visit tremorvideo.com and find Tremor Video
on Twitter, Facebook and LinkedIn.
Forward Looking Statements
This press release contains forward-looking statements that
involve risks, uncertainties, assumptions and other factors that
could cause actual results and the timing of certain events to
differ materially from those set forth in or implied by such
forward-looking statements. All statements other than statements of
historical fact are forward-looking statements, including, but not
limited to, any statements concerning anticipated benefits related
to additions or changes in personnel, or the growth or adoption of
Tremor Video’s solutions or the market in which it operates.
Important factors that could cause actual results to differ
materially include: the ability to successfully integrate and
retain personnel, and the effectiveness of personnel; the impact of
technological development and competition; market acceptance of
Tremor Video’s products or services; design, manufacturing or
software defects; changes in client preferences or demands; changes
in industry standards and interfaces; development of new solutions
and technologies or enhancements to existing solutions and
technologies; global economic conditions; growth of the online
video advertising market; as well as other factors detailed from
time to time in the reports Tremor Video files with the Securities
and Exchange Commission. Forward-looking statements are not
guarantees of future performance or events and investors are
cautioned not to place undue reliance on any forward-looking
statement. Furthermore, forward-looking statements speak only as of
the date on which they are made, and, except as required by law,
Tremor Video disclaims any obligation to update these
forward-looking statements to reflect future events or
circumstances.
Media:Tremor Video Corporate CommunicationsMandy Albers,
646-278-7416malbers@tremorvideo.com
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