TechTarget Announces 2023 Archer Award Winners for Data-Driven Marketing & Sales Excellence in EMEA
May 25 2023 - 11:13AM
Business Wire
Technology marketing and sales leaders were recognized across
9 categories
TechTarget, Inc. (Nasdaq: TTGT), the global leader in B2B
technology purchase intent data and services, today announced the
2023 EMEA winners of the Archer Awards, the Company’s annual awards
program that recognizes customers for data-driven marketing and
sales excellence. This year’s winners come from top enterprise
technology companies and are driving significant marketing and
sales results leveraging the power of highly targeted audiences
combined with real purchase intent data & services.
You can see the full list of this year’s winners here.
“Today’s research process has become incredibly self-sufficient
and buying teams are more reliant on content and digital research
than ever before. Our 2023 Archer Award winners share a critical
understanding of how context matters for more productive buyer
engagement. By fuelling their efforts with data generated from
buyer-relevant content in buyer-relevant online environments,
they’re achieving positive business outcomes in highly competitive
categories,” said Brent Boswell, Senior Vice President and Managing
Director, International, TechTarget. “We are extremely proud to
recognise and celebrate these incredible customers in EMEA!”
An expert panel evaluated nominations and selected the winners
based on criteria established for each category.
2023 EMEA Archer Awards - Company Winners
Best Account-Based Marketing Program
Best Demand Generation Program
Best Thought Leadership Program
Digital Marketer of the Year
Digital Team of the Year
Priority EngineTM Marketer of the Year
Priority Engine Sales Team of the Year
Best Partner Program
Best Content Program
About the Archer Awards
TechTarget’s annual Archer Awards program recognizes innovative
customers in North America, EMEA and APAC: sales and marketing
leaders who demonstrate data-driven excellence and are driving
remarkable results in partnership with TechTarget.
About TechTarget
TechTarget (Nasdaq: TTGT) is the global leader in purchase
intent-driven marketing and sales services that deliver business
impact for enterprise technology companies. By creating abundant,
high-quality editorial content across more than 150 highly targeted
technology-specific websites and 1,125 channels, TechTarget
attracts and nurtures communities of technology buyers researching
their companies’ information technology needs. By understanding
these buyers’ content consumption behaviors, TechTarget creates the
purchase intent insights that fuel efficient and effective
marketing and sales activities for clients around the world.
TechTarget has offices in Boston, London, Munich, New York,
Paris, San Francisco, Singapore and Sydney. For more information,
visit techtarget.com and follow us on Twitter @TechTarget.
(C) 2023 TechTarget, Inc. All rights reserved. TechTarget and
the TechTarget logo are registered trademarks and Priority Engine
is a trademark of TechTarget. All other trademarks are the property
of their respective owners.
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Media Inquiries Garrett Mann Senior Director of Corporate
Communications TechTarget, Inc. 617-431-9371
gmann@techtarget.com
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