Everlast Worldwide Inc. Signs Two-Year Sponsorship and Licensing Agreement with United States Amateur Boxing, Inc. (USA Boxing)
May 18 2007 - 10:51AM
Business Wire
Everlast� Worldwide Inc. (Nasdaq: EVST), manufacturer, marketer and
licensor of sporting goods, apparel, footwear and other active
lifestyle products under the Everlast brand name, today announced
the signing of a two-year sponsorship and licensing agreement with
U.S. Amateur Boxing, Inc. (USA Boxing), the National Governing Body
for the sport of amateur boxing. Under the terms of the agreement,
Everlast will be the exclusive boxing equipment supplier for USA
Boxing and its athletes for all USA Boxing and International
Amateur Boxing Association (AIBA) sanctioned tournaments, world
competitions, Olympic trials, and camps for the Men�s, Women�s, and
Junior Olympic programs. Everlast boxing equipment will be used at
all USA Boxing-sponsored events and shows in preparation for the
upcoming Olympic Games in 2008. In addition to signage at various
events and print advertising, Everlast will further support USA
Boxing and its athletes as they work to build a competitive U.S.
Olympic Boxing Team for the 2008 Olympics in Beijing through
promotional campaigns at various retailers, co-branded packaging on
Everlast equipment, various print publications including the
Everlast catalog, internet and live boxing events. Seth Horowitz,
Chairman and CEO of Everlast Worldwide Inc., said, �We are very
proud to continue our longstanding relationship with USA Boxing.
The collaboration between Everlast and USA Boxing is especially
appropriate given our collective and unmatched history in the world
of boxing. We are thrilled to support USA Boxing and complement its
efforts in promoting the growth of amateur boxing while at the same
time furthering our commitment to enhancing the authenticity of the
Everlast brand name.� Added John Stavros, Executive Director of USA
Boxing, �Everlast has consistently demonstrated its commitment to
USA Boxing by providing quality products that help prepare the USA
Boxing athletes for intense competition. We are excited to have
signed this exclusive agreement which will ensure their continued
support and look forward to having the Everlast brand assist us in
promoting the sport of amateur boxing.� About USA Boxing USA
Boxing, as the national governing body for Olympic-style boxing, is
the United States' member organization of the International Amateur
Boxing Association (AIBA). As national governing body, USA Boxing
is responsible for the administration, development and promotion of
Olympic-style boxing in the United States. USA Boxing is a
non-profit organization and is thus overseen by a Board of
Directors. With its headquarters in Colorado Springs, Colo., USA
Boxing sponsors a host of programs � from developing the sport and
its athletes at the local, regional, and national levels, to
sponsoring national and international dual competitions and
selecting teams for international events, including the Olympic
Games, World Championships, and Pan American Games. USA Boxing,
formerly known as the United States Amateur Boxing Federation, has
governed men's amateur boxing in the United States since 1888. USA
Boxing sponsors not only national and international competitions,
but also clinics and training camps to help athletes and coaches
learn international techniques. About Everlast Worldwide Inc.
Everlast Worldwide Inc. is a leading designer, manufacturer and
marketer of boxing and fitness related sporting goods equipment
under the well-recognized Everlast brand name and a worldwide
licensor of the Everlast brand for apparel, footwear, sporting
goods equipment and other active lifestyle products and
accessories. Since 1910, Everlast has been the preeminent brand in
the world of boxing and among the most recognized brands in the
overall sporting goods and apparel industries. In order to
capitalize on the rich heritage and authenticity of the Everlast
brand, the company has extended the Everlast brand outside of the
boxing ring into complementary product categories. Our strategy is
to continue to leverage the unique qualities represented by the
Everlast brand�Strength, Dedication, Individuality and Authenticity
� to become a leading global athletic brand and a necessary part of
the lives of consumers who train, compete and live an active
lifestyle. Statements made in this Press Release that state the
intentions, beliefs, expectations or predictions of Everlast
Worldwide, Inc. and its management for the future are
forward-looking statements. It is important to note that actual
results could differ materially from those projected in such
forward-looking statements. Information concerning factors that
could cause actual results to differ materially from those in
forward-looking statements is contained from time to time in
filings of Everlast Worldwide with the U.S. Securities and Exchange
Commission, including the annual report on Form 10-K under the
heading �Risk Factors.� Copies of these filings may be obtained by
contacting Everlast Worldwide or the SEC.
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