"CDK Global Integrates With Lyft to Offer Alternative Transportation Option to Thousands of U.S. Auto Dealerships via Fortell...
August 13 2018 - 12:01AM
Business Wire
Lyft and CDK Global Integrate Solutions to
Enable Enhanced Customer Service Experience and Provide Dealers an
Efficient Alternative to the Traditional Loaner/Courtesy Vehicle
Fleet
Lyft, the fastest growing rideshare company in the United
States, and CDK Global (Nasdaq:CDK), a leading enabler of
end-to-end automotive commerce, today announced they are partnering
to provide auto dealers with a state-of-the-art customer
transportation solution. The solution, which integrates directly
into dealer workflows, is designed to reduce a significant area of
cost for dealers while improving the customer experience.
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By integrating Lyft’s Concierge web-based ride-dispatching
platform with the CDK Dealer Management System (DMS) through the
revolutionary Fortellis Automotive Commerce Exchange™ platform,
dealer service departments will be able to easily dispatch Lyft
rides directly from their service application.
While hundreds of dealerships leverage Concierge to dispatch
Lyft rides for their service customers today, this marks the first
time the Lyft API has been integrated directly into a DMS for
seamless access.
“By leveraging our Lyft Concierge solution, dealerships can
reduce customer wait times and liability insurance costs while
increasing repair order throughput and improving general customer
satisfaction,” said Ben Sternsmith, area vice president at Lyft
Business. “We are pleased to integrate Lyft Concierge directly into
the dealership’s software through the Fortellis platform, which
will improve both dealership efficiencies and the customer
experience.”
In addition to the enhanced customer satisfaction that comes
from having a Lyft ride for their customers, dealers will realize a
number of other benefits from this Fortellis enabled integration,
such as:
- Reduced transportation costs –
eliminate shuttle and rental costs, supplement loaner fleet.
- Lower insurance costs – Liability
insurance savings are realized since Lyft covers every passenger up
to $1M with liability insurance.
- Saved time – Significantly reduced
customer wait times at the dealership, and greatly reduced staff
time and resources coordinating transportation.
- Improved customer experience - Reduced
wait times has been reported as a primary driver of increased
customer satisfaction.
- Increased revenue potential – More
service throughput and repair orders due to availability of
customer transportation.
- Increased productivity – Integrated
right into workflows.
- Seamless ride cost reimbursement from
OEMs for warranty work.
“This is an excellent example of the value of the Fortellis
platform – to bring companies together to quickly create a better
customer experience and positively impact dealers’ bottom lines,”
said Brian MacDonald, CEO, CDK Global. “As the exclusive rideshare
provider on the CDK DMS, the integration of Lyft Concierge services
has the potential to be available to the 8,000 dealerships served
by CDK across the United States, enabling dealers to seamlessly
offer their customers an easy and cost-effective alternative to
traditional temporary vehicle solutions. We are excited to partner
with Lyft to privately publish its Concierge API on the Fortellis
platform, an open, secure and accessible global network, for CDK to
consume its service applications.”
About Fortellis Automotive Commerce Exchange™
Platform
Fortellis is a technology platform
that enables the automotive industry to leverage, build, innovate
and integrate solutions and workflows to transform business. The
Fortellis platform—with its Developer Network and
Marketplace--connects software developers, OEMs and dealers so they
can create new and unique experiences efficiently and seamlessly.
Visit fortellis.io to learn more.
About CDK Global
With more than $2 billion in revenues, CDK Global (Nasdaq: CDK)
is a leading global provider of integrated information technology
and digital marketing solutions to the automotive retail and
adjacent industries. Focused on enabling end-to-end automotive
commerce, CDK Global provides solutions to dealers in more than 100
countries around the world, serving approximately 28,000 retail
locations and most automotive manufacturers. CDK solutions automate
and integrate all parts of the dealership and buying process from
targeted digital advertising and marketing campaigns to the sale,
financing, insuring, parts supply, repair and maintenance of
vehicles. Visit cdkglobal.com.
About Lyft
Lyft was founded in June 2012 by Logan Green and John Zimmer to
improve people’s lives with the world’s best transportation. Lyft
is the fastest growing rideshare company in the U.S. and is
available to 95 percent of the US population as well as in Ontario,
Canada. Lyft is preferred by drivers and passengers for its safe
and friendly experience, and its commitment to effecting positive
change for the future of our cities, as the first rideshare company
to offset carbon emissions from all rides globally.
About Lyft Business
Thousands of organizations partner with Lyft Business to move
the people they care about—from employees and customers, to
patients, travelers, and more. Together, we design transportation
experiences and programs that drive your business forward, reward
your people, and ultimately upgrade your experience. To learn more
about Lyft Business, visit: https://www.lyft.com/business.
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version on businesswire.com: https://www.businesswire.com/news/home/20180812005031/en/
CDK Global Contacts:Investor Relations Contact:Katie
Coleman, 847-485-4650katherine.coleman@cdk.comorMedia
Contacts:Roxanne Pipitone,
847-485-4423Roxanne.pipitone@cdk.comorPeppercommRob
Duda, 908-347-1243cdk@peppercomm.comorLyft
Contact:press@lyft.com
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