Marketing Maven CEO and President, Author of The Marketing
Maven Method: Secrets of a Maven,
Lindsey Carnett, to Lead Workshop
for Nonprofit Leaders "Making an Impact: Social Media Strategies
and Tactics for Nonprofits"
LOS ANGELES, Sept. 10, 2024 /PRNewswire-PRWeb/ -- Bicoastal,
award-winning marketing and public relations firm Marketing Maven
announced today that its president and CEO,Lindsey Carnett, will lead the workshop "Making
an Impact: Social Media Strategies and Tactics for Nonprofits" at
the California Lutheran University
Center for Nonprofit Leadership on Wednesday, October 2 from 9am to 12pmPT at the CLU Oxnard Campus.
These strategies will help our nonprofit
leaders to have more fundraising success and recruit more
volunteers thus extending their reach with the amazing work they do
at their respective organizations
The workshop is designed for executive directors, nonprofit
staff responsible for communications and marketing, and board
members involved in an organization's marketing and brand
messaging.
In the workshop, attendees will learn how to execute social
media campaigns with measurable impact that achieve specific
objectives that are clearly established. Participants will discover
the differences in organic social media marketing versus paid
social media efforts to drive donations, especially surrounding
events like #GivingTuesday and other significant fundraising events
for your nonprofit.
"I was so excited to receive the registration list and see some
of the most prominent nonprofit organizations listed. I get great
joy knowing that the social media skills I'll be sharing in this
three-hour, in-person workshop will have such a positive impact in
our community and beyond. These strategies will help our nonprofit
leaders to have more fundraising success and recruit more
volunteers thus extending their reach with the amazing work they do
at their respective organizations," said Carnett, Faculty, Center
for Nonprofit Leadership, California Lutheran
University.
Learning outcomes from the three-hour in-person workshop include
the following:
1. Identification of goals surrounding the utilization of
social media marketing for your nonprofit (i.e. recruit volunteers,
attract full-time staff, engage corporate donors, cultivate
individual donors or promote upcoming fundraising events)
2. Clarity on the use cases for each social media platform as
it relates to the objectives of your nonprofit.
3. Best practices in streamlining the development, editing,
and scheduling of your social media content calendar utilizing
social media scheduling tools with metrics.
4. Leveraging social media marketing as a component of a
larger marketing or development campaign (i.e. collaborations with
more highly visible creators and utilization of relevant
hashtags).
5. Communicating social media impact to your Executive
Leadership Team, Board, corporate donors or individual donors in
alignment with your nonprofit fundraising objectives and mission
match.
Attendees will also be provided with the social media excerpt of
Carnett's Barnes and Noble Bestseller, The Marketing Maven Method: Secrets of a Maven, prior to the
workshop.
"The reach that social media provides makes it an essential tool
for nonprofits to communicate with their audience and mobilize
support. Yet, few nonprofits effectively leverage this opportunity.
The CLU Center for Nonprofit Leadership is excited to offer this
workshop with Lindsey Carnett to
explore how nonprofits can harness the power of social media to
increase organizational visibility, draw volunteers and supporters
to their cause, and meaningfully convey mission-related messages,"
said Brewster King, MBA, Associate
Director, Center for Nonprofit Leadership, California Lutheran University.
California Lutheran University has
just announced that Carnett, Faculty for California Lutheran University Center for Nonprofit
Leadership, has joined its Board of Directors for the Community
Leaders Association (CLA).
Please register here: Center for Nonprofit Leadership
(neoncrm.com)
The event is free to members of the Center and $55 for nonmembers. The CLU Oxnard Campus is at
2201 Outlet Center Drive.
About Lindsey Carnett:
Lindsey Carnett is a marketing
and public relations professional who developed The Marketing
Maven Method to simplify marketing
by empowering leaders to make data-driven marketing decisions.
Carnett is the CEO of Marketing Maven, a research, digital and PR
firm headquartered in Ventura
County, and author of the recent book, The Marketing
Maven Method: Secrets of a
Maven.
A two-time honoree of Inc. 5000 Fastest Growing Independently
Owned Companies in America, as well as an Entrepreneur 360 Most
Entrepreneurial Companies in America award recipient, Lindsey has
taken her business expertise global to enlighten marketing peers
and business leaders about best practices in using PR to drive
engagement, improve organic SEO, and grow a positive online
reputation.
Having spoken at high profile national marketing and consumer
products conferences and guest lectured at universities, Carnett
has gained the reputation as an expert in the field of marketing
and public relations. Her areas of specialties include: Public
Relations, Social Media, Reputation Management, Direct Response
Marketing, U.S. product launches, SEO, Market Research, and Spanish
Media.
To learn more, visit http://www.marketingmaven.com. To learn
more about The Marketing Maven
Method: Secrets of a Maven, visit
http://www.themarketingmavenmethod.com.
About The California Lutheran
University Center for Nonprofit Leadership:
Since 1991, the Center for Nonprofit Leadership has been the
point of convergence serving nonprofit leaders and organizations
serving the region. As the only management training center of its
kind in Ventura County, the Center
has earned a reputation as the one-stop source for excellence in
nonprofit leadership. It is the one place in Ventura County that provides a comprehensive
approach to sustaining nonprofit-specific organizational and
leadership development.
Through a broad array of programming that is accessible,
relevant, timely and adaptive to the current needs of leaders and
organizations, the Center plays a critical role in the
organizational and leadership development of the nonprofit sector
in Ventura County. By entrusting
their time, energy and resources with us, leaders will attain
higher levels of skills and capacity, and nonprofit organizations
will achieve a higher level of efficiency and effectiveness. The
success of the Center is tied closely with its role in the overall
nonprofit ecosystem, where the Center wears multiple hats: as
player and coach, leader and community partner, as well as provider
of unbiased information and community data. We keep our finger on
the pulse of the trends affecting the sector and adapt programming
to reflect both best practices and emerging trends.
Skills-building opportunities provide a combination of hands-on
management tools and peer networking opportunities that help
nonprofit leaders strengthen skills and make valuable contacts for
future collaboration. Faculty members are subject matter experts
and respected leaders in their fields who provide practical
perspectives that can be put to use immediately. Workshops are
facilitated based on best practices of adult learning with the
intent of fostering an adult co-learning environment where ideas
are shared and resources optimized.
A byproduct of the Center's learning model is the collaborative
co-learning environment in which the faculty not only provides
content expertise but also fosters co- learning and sharing among
attendees. Attendees learn as much from each other as they do from
subject matter experts, particularly organizational change
strategies and how best to leverage new found skills and
relationships in their daily work.
Media Contact
Frank Tortorici, Marketing Maven
Public Relations, Inc., 9088758908, frank@marketingmaven.com,
www.marketingmaven.com
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SOURCE Marketing Maven Public Relations, Inc.