SelectUSA trade mission will help WorkBuzz to connect with
key U.S. investors and partners to accelerate expansion
NEW
YORK, June 20, 2024 /PRNewswire/ -- U.K-based
employee engagement specialist, WorkBuzz, has been selected to be
part of a SelectUSA trade mission, helping to accelerate its U.S.
growth after launching into America in June
2023.
WorkBuzz, which provides employee engagement technology that
helps frontline workers to have a voice and give feedback, is one
of just 15 U.K. scale-ups chosen to be part of the five-day
delegation arriving into Washington
DC on 23 June 2024.
The SelectUSA trade mission, led by the U.K. Government's
Department for Business and Trade in partnership with the U.S.
Department of Commerce, is intended to boost the growth of U.K.
tech companies in the U.S market. It will incorporate the SelectUSA
Investment Summit in Washington DC
together with a specialist Seattle-based program to introduce WorkBuzz to
dignitaries, investors, buyers, partners and specialist advisers.
WorkBuzz CEO, Steven Frost, will
also be attending the British Embassy in Washington as the guest of His Majesty's
Ambassador to the United States,
Dame Karen Pierce OBE.
"We're excited to be part of this exclusive trade mission to
fast-track our expansion plans", says Steven Frost, CEO and Founder of WorkBuzz. "By
maximizing the opportunities provided by this mission, including
establishing new relationships with key U.S. tech investors and
partners, we're confident that our employee engagement platform
will experience considerable North American growth."
WorkBuzz's employee engagement technology for organizations with
frontline workers was launched into the U.S. following a
$7.9 million cash injection by YFM
Equity Partners (YFM) in partnership with existing investors Mercia
and Foresight Group (Foresight).
Sophie Tainton, Portfolio
Director from YFM Equity Partners says: "We are excited to be
supporting WorkBuzz as it looks to take the next step in its growth
story in the U.S. After experiencing growing U.S. interest in its
engagement platform, WorkBuzz has put the foundations in place for
U.S. expansion and the SelectUSA trade mission will accelerate
WorkBuzz's growth ambitions."
About WorkBuzz
WorkBuzz offers flexible, simple and actionable surveys, helping
organizations to reach and engage their employees – wherever they
are, and whatever they do.
About YFM Equity Partners
YFM Equity Partners are specialist, independently owned, private
equity investors that invest £2m to £10m into businesses with
strong growth potential across the UK.
Contact:
Liz Boote
liz.boote@loudhailerpr.com
+(0)7795 362727
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SOURCE WorkBuzz