40,000 American Shoppers Voted Cloverlane as Most Innovative
Product in Best Mattress of 2024
JEFFERSONVILLE, Ind., April 18,
2024 /PRNewswire-PRWeb/ -- Cloverlane, a luxury
mattress crafted to provide peak pressure relief and zoned comfort,
has been recognized as a winner of the 2024 Product of the Year
USA Awards. Determined through a
national study of 40,000 American shoppers in partnership with
Kantar, a global leader in consumer research, Product of the Year
is the largest consumer-voted awards program centered around
product innovation, and Cloverlane is awarded the highly acclaimed
honor of the best product within the mattress category.
This Seal recognizes our efforts in creating an innovative
mattress, that provides a solution for our customers.
Cloverlane was created as a solution for sleepers with back
pain. Providing peak pressure relief and zoned comfort for added
lumbar support, each layer of the mattress helps reduce pressure on
the body. This mattress allows sleepers to customize their comfort,
choose the firmness, and build what works best for them.
"The Product of the Year Seal serves as a powerful endorsement
in the modern retail era," said Mike
Nolan, Global CEO of Product of the Year Management. "The
Seal recognizes innovation, enhancing the winners' visibility and
credibility in the marketplace."
"It is an honor to be recognized as a 2024 Product of the Year
winner for the mattress category," said Resident Home Co-Founder
and Co-CEO Eric Hutchinson. "This
Seal recognizes our efforts in creating an innovative mattress,
that provides a solution for our customers."
The full list of 46 winners of the 2024 Product of the Year
Awards was revealed at the annual Product of the Year Awards Show
on February 8th at Tribeca 360° in
New York City. The celebration
kicked off with a red carpet, followed by a night full of
entertainment with Saturday Night Live Alums, Rachel Dratch and Alex
Moffat, hosting the Award Show.
For further information about Cloverlane visit
http://www.cloverlane.com Additional details on the full list of
2024 Product of the Year Winners can be found at
productoftheyearusa.com, along with on Instagram, Facebook and X
(formerly Twitter) at #POYUSA2024.
About Cloverlane
At Cloverlane, sleep in much more than a basic need. To us, sleep
is an art – because restorative rest has the power to truly
transform you. Reach a new realm of rest and relaxation with the
finest mattresses, frames, and beddings, Cloverlane is the luxury
mattress brand from Resident Home, America's #1 mattress company.
For more information visit https://www.cloverlane.com/.
About Product of the Year:
Product of the Year is the largest consumer-voted award for product
innovation. Established over 30 years ago, POY currently operates
in over 40 countries with the same purpose: Guide consumers to the
best products in their market and reward manufacturers for quality
and innovation. Product of the Year winners are backed by the votes
of 40,000 consumers in a national representative study conducted by
research partner Kantar, a global leader in consumer research. The
award is a powerful merchandising program for marketers proven to
increase product sales, distribution, and awareness. Winning
products are announced in February each year and receive the right
to use the Product of the Year logo in marketing communications for
two years. For more information, visit productoftheyearusa.com.
About Kantar:
Kantar is the world's leading marketing data, insight and
consultancy company. We know more about how people live, feel,
shop, vote, watch and post worldwide than any other company.
Working across the entire sales and marketing lifecycle, we help
brands uncover growth in an extraordinary world. Kantar is part of
WPP and its services are employed by over half of the Fortune 500
companies in 100 countries.
Media Contact
Emily Neglia, Marketing Maven,
8622198066, n.emily@marketingmaven.com
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SOURCE Cloverlane