UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

FORM 10-Q

[X] QUARTERLY REPORT UNDER SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE
ACT OF 1934

FOR THE QUARTERLY PERIOD ENDED FEBRUARY 28, 2010

Commission File Number 333-146344


MADISON AVE. MEDIA, INC.
(Exact name of registrant as specified in its charter)

KAHZAM, INC.
(Former Name of Registrant)

Delaware
(State or other jurisdiction of incorporation or

1515 South Federal Highway, Suite 100
Boca Raton, FL 33432

(Address of principal executive offices, including zip code)

Telephone (561) 549-3131
(telephone number, including area code)

Richard Weiner
1515 South Federal Highway, Suite 100
Boca Raton, FL 33432
(561) 549-3131
(Name, address and telephone number of agent for service)

Check whether the issuer (1) filed all reports required to be filed by Section 13 or 15(d) of the Exchange Act during the past 12 months (or for such shorter period that the registrant was required to file such reports), and (2) has been subject to such filing requirements for the last 90 days. YES [X] NO [ ]

Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, or a smaller reporting company. See the definitions of "large accelerated filer, "accelerated filer," "non-accelerated filer," and "smaller reporting company" in Rule 12b-2 of the Exchange Act.
 
Large accelerated filer [ ]
Accelerated filer [ ]
   
Non-accelerated filer [ ]
Smaller reporting company [X]
 
Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Exchange Act). YES [ ] NO [X]

State the number of shares outstanding of each of the issuer's classes of common equity, as of the latest practicable date: 25,264,002 shares as of April 15, 2010.

 
 

 
 
KAHZAM, INC.
 
(A Development Stage Company)
CONDENSED BALANCE SHEETS
             
   
(Unaudited)
       
   
As of
   
As of
 
   
February 28,
   
August 31,
 
   
2010
   
2009
 
ASSETS
           
Current assets:
           
     Cash
  $ 70     $ 1,026  
     Other current assets
    9,684       9,684  
     Due from related parties
    87,291       -  
          Total current assets
    97,045       10,710  
                 
Property and equipment, net
    28,605       11,100  
                 
Other assets, net
    1,714       1,534  
                 
Goodwill
    39,600       39,400  
                 
          TOTAL ASSETS
  $ 166,964     $ 62,743  
                 
LIABILITIES AND SHAREHOLDERS'  EQUITY
               
                 
Current liabilities:
               
     Accounts payable
  $ 178,527     $ 293,816  
     Payroll liabilities
    163,212       43,577  
     Due to related parties
    22,800       83,873  
          Total current liabilities
    364,540       421,265  
                 
         Total liabilities
    364,540       421,265  
                 
Stockholders' Equity (Deficiency):
               
Common stock, par value $0.0001 per share; 80,000,000 shares
               
authorized: and 25,264,002 shares and 19,500,000 issued and
               
outstanding as of February 28, 2010 and August 31, 2009
    2,526       1,950  
                 
Additional paid-in capital
    518,659       77,850  
                 
Deficit accumulated during the development stage
    (718,760 )     (438,322 )
      (197,575 )     (358,522 )
          TOTAL LIABILITIES AND STOCKHOLDERS' EQUITY
  $ 166,964     $ 62,743  
 
 
See accompanying notes

 
1

 

KAHZAM, INC.
 
(A Development Stage Company)
 
CONDENSED STATEMENT OF OPERATIONS (UNAUDITED)
 
                           
July 23, 2007
 
   
Three months
   
Three months
   
Six months
   
Six months
   
(inception)
 
   
ended
   
ended
   
ended
   
ended
   
through
 
   
February 28,
   
February 28,
   
February 28,
   
February 28,
   
February 28,
 
   
2010
   
2009
   
2010
   
2009
   
2010
 
                               
REVENUES
  $ 28     $ -     $ 257     $ -     $ -  
                                         
EXPENSES:
                                       
      162,653       5,526       276,078       11,056       711,633  
Depreciation and amortization
    4,617               4,617               7,127  
                                         
Total expenses
    167,271       5,526       280,696       11,056       718,760  
                                         
Loss from operations
    (167,242 )     (5,526 )     (280,438 )     (11,056 )     (718,760 )
                                         
NET INCOME (LOSS)
  $ (167,242 )   $ (5,526 )   $ (280,438 )   $ (11,056 )   $ (718,760 )
                                         
BASIC EARNINGS (LOSS) PER SHARE
  $ (0.03 )   $ (0.00 )   $ (0.05 )   $ (0.00 )   $ (0.13 )
                                         
WEIGHTED AVERAGE NUMBER OF COMMON
                                       
SHARES OUTSTANDING
    5,492,952       2,500,000       5,492,952       2,500,000       5,492,952  
 
 
See accompanying notes

 
2

 

KAHZAM, INC
(A Development Stage Company)
STATEMENT OF STOCKHOLDERS' EQUITY (DEFICIENCY)
                               
                     
Deficit
       
                     
Accumulated
       
         
Common
   
Additional
   
During
       
   
Common
   
Stock
   
Paid-in
   
Development
       
   
Stock
   
Amount
   
Capital
   
Stages
   
Total
 
                               
                               
Beginning balance, July 23, 2007
        $ -     $ -     $ -     $ -  
                                       
Stock issued to Director on August 13, 2007
    1,500,000       150       14,850               15,000  
                                         
Net loss, year ended August 31, 2007
                            (9,027 )     (9,027 )
                                         
BALANCE AUGUST 31, 2007
    1,500,000       150       14,850       (9,027 )     5,973  
                                         
Stock issued for cash on December 31, 2007
                                       
@ 0.025 per share
    1,000,000       100       24,900               25,000  
                                         
Net loss, year ended August 31, 2008
                            (18,819 )     (18,819 )
                                         
BALANCE AUGUST 31, 2008
    2,500,000     $ 250     $ 39,750     $ (27,846 )   $ 12,154  
                                         
Stock issued to existing shareholders of
                                       
Kahzam on May 12, 2009 @ 0.01 per share
    4,000,000       400       39,400               39,800  
                                         
Three for one split on May 12, 2009
    13,000,000       1,300       (1,300 )     -       -  
                              -       -  
Net loss, year ended August 31, 2009
                            (410,476 )     (410,476 )
                                         
BALANCE AUGUST 31, 2009
    19,500,000       1,950       77,850       (438,322 )   $ (358,522 )
                                         
Stock issued for cash September 1, 2009
    125,000       13       124,987               125,000  
stocks issued @ 0.14026 per share
    2,905,002       290       299,710               300,000  
                                         
Share exchange on January 15, 2010 to the
                                       
shareholders of TeCoup.Com LLC @.0001 per share
    2,000,000       200       -               200  
                                         
Stocks issued to Board Members on January 20,
                                       
2010 for services@0.02195 per share
    734,000       73       16,112               16,185  
                                         
Net loss, six months ended February 28, 2010
                            (280,438 )     (280,438 )
                                         
BALANCE, FEBRUARY 28, 2010
    25,264,002       2,526       518,659       (718,760 )   $ (197,575 )
 

See accompanying notes
 

 
3

 

KAHZAM, INC.
(A Development Stage Company)
STATEMENT OF CASH FLOWS
                           
July 23, 2007
 
   
Three months
   
Three months
   
Six months
   
Six months
   
(inception)
 
   
ended
   
ended
   
ended
   
ended
   
through
 
   
February 28,
   
February 28,
   
February 28,
   
February 28,
   
February 28,
 
   
2010
   
2009
   
2010
   
2009
   
2010
 
                                         
CASH FLOWS FROM OPERATING ACTIVITIES:
                                       
Net loss
    (166,696 )     (5,526 )   $ (280,438 )     (11,056 )   $ (718,760 )
     Adjustments to reconcile increase(decrease) in net assets to cash
                                       
     provided by operating activities:
                                       
          Depreciation
    9,769       -       9,992               10,884  
          Amortization
    -       -       -               1,861  
          Changes in operating assets and liabilities:
    -                               -  
              (Increase) in other current assets
    -       -       -               (9,684 )
              Increase in accounts payable
    148,599       -       (115,289 )     (5,500 )     178,378  
              (Increase) in other assets
    (180 )     -       (180 )             (1,714 )
              (Increase) in goodwill
    (200 )     -       (200 )             (39,600 )
              Increase in other payables
    78,591       -       119,635               163,362  
              Increase in amounts due to related parties
    (89,880 )     -       (148,364 )             (64,491 )
                                      -  
Net cash (used in) provided by operating activities
    (19,997 )     (5,526 )     (414,844 )     (16,556 )     (479,765 )
                                         
CASH FLOWS FROM INVESTING ACTIVITIES:
                                       
     Purchases of property and equipment
    (27,497 )     -       (27,497 )             (41,350 )
     Purchases of intangible property
    30,699                               -  
Net (cash used) in investing activities
    3,202       -       (27,497 )     -       (41,350 )
                                         
CASH FLOWS FROM FINANCING ACTIVITIES:
                                       
Issuance of common stock
    (273 )     -       576               2,526  
Additional paid in capital
    16,112       -       440,809               518,659  
                                         
Net cash used in provided by financing activities
    15,839       -       441,385       -       521,185  
                                         
(DECREASE) INCREASE IN CASH
    (956 )     (5,526 )     (956 )     (16,556 )     70  
                                         
CASH - BEGINNING OF YEAR
    1,026       6,624       1,026       17,654       -  
                                         
CASH - END OF YEAR
  $ 70     $ 1,098     $ 70     $ 1,098     $ 70  
 

See accompanying notes
 
 

 
4

 

KAHZAM, INC.
NOTES TO CONDENSED FINANCIAL STATEMENTS
February 28, 2010 and August 31, 2009
 
 
DESCRIPTION OF BUSINESS AND SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES

 
Nature of Operation . Kahzam, Inc. (formally Centaurus Resources Corp.) (the Company) was incorporated on July 23, 2007 as Centaurus Resources, Inc., under the laws of the State of  Delaware, and established a fiscal year end of August 31. On May 12, 2009, the Company acquired 100% of the issued and outstanding Common Stock of Kahzam, Inc., a Florida Corporation, in exchange for 4,000,000 Shares of the Company’s Common Stock.  Following this acquisition, the Company completed a statutory merger, which became effective on May 31, 2009, and the name of the Company was changed to Kahzam, Inc. (a Delaware corporation).  Simultaneously with the merger, each Share of issued and outstanding Common Stock of the Company was exchanged for three Shares of new Kahzam, Inc. Common Stock.

On September 1, 2009 the company issued 125,000 Shares of fully-paid and non-assessable Common Stock of Kahzam, and 2,905,002 Shares of Common Stock
As a result of these transactions as of November 30, 2010 the Company has 22,530,002 Shares of Common Stock issued and outstanding.

On January 15, 2010 the company completed a share exchanged agreement with TECOUP.COM LLC for 2,000,000 Shares. As a result of these transactions as of November 30, 2010 the Company has 24,530,002 Shares of Common Stock issued and outstanding.

On January 20, 2010 the company issued 734,000 Shares to various members of the Board of Directors. As a result of these transactions as of November 30, 2010 the Company has 25,264,002 Shares of Common Stock issued and outstanding.
 
The Company is considered a development stage enterprise as defined in Financial Accounting Standards Board ("FASB") Statement No. 7, "Accounting and Reporting for Development Stage Companies".  The Company has no revenue to date and there is no assurance the Company will achieve a profitable level of operations.

 
Use of Estimates . The preparation of the financial statements in conformity with accounting principles generally accepted in the United States of America requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities and disclosure of contingent assets and liabilities at the date of the financial statements and the reported amounts of revenues and expenses during the reporting period. Actual results could differ from those estimates.

 
5

 

Depreciation. Depreciation of property and equipment is recorded using the straight-line method over the estimated useful lines of the relative assets, which range as follows:

Furniture & Fixtures
5-7 years
Office Equipment
5-7 years
Computer Software
5    years

The company uses other depreciation methods (generally, accelerated depreciation methods) for tax purposes where appropriate.


Concentration of Credit Risk . Financial instruments, which potentially subject the Company to concentrations of credit risk, consist principally of cash and accrued expenses.

The Company's cash and cash equivalents are concentrated primarily in one bank in the United States.  At times, such deposits could be in excess of insured limits.  Management believes that the financial institution that holds the Company financial instrument is financially sound and, accordingly, minimal credit risk is believed to exist with respect to these financial instruments.


Earnings (Loss) Per Share . Basic loss per common share is computed by dividing net loss by the weighted average number of common shares outstanding during the specified period.  Diluted loss per common share is computed by dividing net loss by the weighted average number of common shares and potential common shares during the specified period. The Company has no potentially dilutive securities.


Evaluation of long-lived Assets . The Company reviews property and equipment for impairment whenever events or changes in circumstances indicate the carrying value may not be recoverable in accordance with guidance in SFAS No. 144 “Accounting for the Impairment or Disposal of Long-Lived Assets.”  If the carrying value of the long-lived asset exceeds the estimated future undiscounted cash flows to be generated by such asset, the asset would be adjusted to its fair value and an impairment loss would be charged to operations in the period identified.

 
6

 

Income Taxes . In February 1992, the Financial Standards Board issued Statement of Financial Accounting Standard No.109 “Accounting for Income Taxes.” Under SFAS No. 109, deferred assets and liabilities are recognized for the estimated future tax consequences between the financial statement carrying amounts of the existing assets and their respective basis.

Deferred assets and liabilities are measured using enacted tax rates in effect for the year in which temporary differences are expected to be recovered or settled. Under SFAS No. 109, the effect on deferred assets and liabilities of a change in tax rates is recognized in the period that includes the enactment date.  For the year ending August 31, 2009 and 2008 the effective rates were:

The differences between Federal income tax rates and the effective income tax rates are:

   
February
 
August, 31
   
2010
 
2009
 
           
Statutory federal income tax rate
    34 %     34 %
Valuation allowance
    (34 )     (34 )
                 
Effective tax rate
 
-
%  
-_%


The Company has a net operating loss carry forward as of February 28, 2010 of approximately $718,760 which is offset by a 100% valuation allowance due to the uncertainty surrounding the ultimate realization of these assets. The loss carry-forwards expires at various dates through 2030.


Fair Value of Financial Instruments . For financial instruments including cash and accrued expenses, it was assumed that the carrying amount approximated fair value because of the short maturities of such instruments.


New Financial Accounting Standards . The Company does not expect that the adoption of other recent accounting pronouncements will have a material impact on its financial statements.


1.   
GOING CONCERN
 
As shown in the accompanying financial statements, the Company incurred a net loss for the year ended February 28, 2010 of $280,438 and cumulatively since inception for the period July 23, 2007 to November 30, 2009 of $718,760 . There is no guarantee whether the Company will be able to generate enough revenue and/or raise capital to support these operations. This raises substantial doubt about the Company's ability to continue as a going concern.
 
The Company is currently raising working capital to fund its operations via a private placement of common stock. 

 
7

 

2.  
BUSINESS ACQUISITION AND COMBINATION

On May 12, 2009 the Company acquired 100% of the stock of Kahzam Inc, for shares valued at $40,000.  The acquisition has been accounted for using the purchase method pursuant to SFAS No. 141, “Business Combinations.”  Based on the initial purchase price consideration the Company Goodwill in the amount of approximately $39,600


3.  
FIXED ASSETS

Equipment are stated at cost and depreciated on the straight-line method over their estimated useful lives of five to seven years.  Equipment consists of the following:

   
February 28,
   
August 31,
 
   
2010
   
2009
 
             
Computer software
  $ 31,207     $ 9,307  
Office equipment
    9,292       3,892  
Furniture and fixtures
    851       654  
      41,350     $ 13,853  
                 
Depreciation
    12,745       3,441  
    $ 28,605     $ 10,412  
 
 
8

 


4.  
STOCKHOLDERS EQUITY

The Company has authorized 80,000,000 shares of $ 0.0001 par value common stock, with 25,264,002 shares issued and outstanding.

Details of common stock issued:

On August 13, 2007 the Company issued total of 1,500,000 shares of common stock to one Director for cash in the amount of $0.01 per share for a total of $15,000.

On December 31, 2007 the Company issued a total of 1,000,000 shares of common stock for cash in the amount $ 0.025 per share for a total of $25,000.

On May 12, 2009 the Company issued a total of 4,000,000 shares of common stock in exchange for 100% of the Common Stock of Kahzam, Inc. a Florida Corporation.  The shares were valued at $ 0.01 per share for a total of $40,000.

On September 1, 2009 The company received $425,000, of which $125,000 shall be paid and satisfied at closing by certified bank draft or wire transfer equaling 125,000 Shares of fully-paid and non-assessable Common Stock of Kahzam, Inc. and the balance of $300,000 shall be paid by the conversion into 2,905,002 Shares of Common Stock and the cancellation of $300,000 in currently outstanding Demand Promissory Note and assigned accounts payables.

On January 15, 2010 the company completed a share exchanged agreement with TECOUP.COM LLC for 2,000,000 Shares. As a result of these transactions as of November 30, 2010 the Company has 24,530,002 Shares of Common Stock issued and outstanding.

On January 20, 2010 the company issued 734,000 Shares to various members of the Board of Directors. As a result of these transactions as of November 30, 2010 the Company has 25,264,002 Shares of Common Stock issued and outstanding.


5.  
COMMITMENTS AND CONTINGENCIES-

The Company rents office space in Boca Raton, Florida under an sublease that commenced in April 2009. The total rent for 2009 was $31,962.  Future lease expenses are approximately $8,000 monthly.  The sublease was made and entered into with a related party.

6.  
RELATED PARTY TRANSACTIONS

The Company’s officers, directors and related companies have advanced funds to the company for working capital. These advances are unsecured, bear no interest and have no scheduled repayment. The total advanced from related parties during the period ended February 28, 2010 was $22,800.  Loans to related companies during the period totaled $$87, 291.

 
9

 


7.  
RECENT ACCOUNTING PRONOUNCEMENTS

In May 2007, the FASB issued FIN 48-1, Definition of Settlement in FASB Interpretation No. 48 (“the FSP”), which provides guidance for determining whether a tax position is effectively settled for the purpose of recognizing previously unrecognized tax benefits.  Under the FSP, a tax position could be effectively settled on completion of examination by a taxing authority is the entity does not intend to appeal or litigate the result and it is remote that the taxing authority would examine or re-examine the tax position.  The Company does not expect that this interpretation will have a material impact on its financial statements.

In December 2007, the FASB issued SFAS No. 141(R), “ Business Combinations ,” which replaces SFAS No. 141, “ Business Combinations ,” which establishes how an acquiring company recognizes and measures in its financial statements the identifiable assets acquired, the liabilities assumed (including intangibles) and any non-controlling interests in the acquired entity.  SFAS No. 141(R) applies prospectively to business combinations for which the acquisition date is on or after the beginning of the first annual reporting period beginning on or after December 15, 2008.  The Company does not expect that this interpretation will have a material impact on its financial statements.

In December 2007, the FASB issued SFAS No. 160, “ Noncontrolling Interests in Consolidated Financial Statements, an amendment of ARB No. 51. ”  SFAS No. 160 amends ARB 51 to establish accounting and reporting standards for the non-controlling interest in a subsidiary and for the deconsolidation of a subsidiary.  It also amends certain of ARB 51’s consolidation procedures for consistency with the requirements of SFAS No. 141(R).  SFAS No. 160 is effective for fiscal years beginning December 15, 2008.  The Company does not expect that this interpretation will have a material impact on its financial statements.


8. 
SUBSEQUENT EVENT
 
On December 23, 2009, the Registrant entered into an Agreement to acquire 100% of the capital stock of PROMARK DATA AND MEDIA GROUP, LLC a Florida Limited Liability Company, in exchange for 1,000,000 Shares of the Registrant’s Common Stock.  The Agreement is subject to the completion of an audit of the financial statements of PROMARK DATA AND MEDIA GROUP, LLC as well as final approval by the Boards of Directors of both parties.  The transaction is expected to close on or before May 1, 2010.

On March 1, 2010 the Board of Directors issued 250,000 Shares of the Registrant’s Common Stock to Cracker Jack for services rendered and 100,000 Shares of the Registrant’s Common Stock to Robert Mirabito.
 
 
10

 

ITEM 2.  MANAGEMENT DISCUSSION AND ANALYSIS AND PLAN OF OPERATION

CORPORATE OVERVIEW

Kahzam, Inc. was originally incorporated in January, 2008 as Centaurus Resources, Inc., a Delaware Corporation (“the Company”). On May 12, 2009, the Company acquired 100% of the issued and outstanding Common Stock of Kahzam, Inc., a Florida Corporation, in exchange for 4,000,000 Shares of the Company’s Common Stock. Following this acquisition, the Company completed a statutory merger, which became effective on May 31, 2009, and the name of the Company was changed to Kahzam, Inc. (a Delaware corporation). Simultaneously with the merger, each Share of issued and outstanding Common Stock of the Company was exchanged for three Shares of new Kahzam, Inc. Common Stock.

On January 20, 2010, the Company acquired 100% of the capital stock of TeCOUP.com, LLC, a Tennessee Limited Liability Company, in exchange for 2,000,000 Shares of the Company’s Common Stock. Nashville-Based TeCOUP provides SMS Text Coupon Messaging through its patent-pending delivery services. This technology provides their clients access to the next-generation of advertising, text messaging directly to target markets’ cell phones.

On March 1, 2010, the Company agreed to acquire 100% of the capital stock of ProMark Data and Media, LLC, a Florida Limited Liability Company, in exchange for 20,000,000 Shares of the Company’s Common Stock subject to revision based upon the conversion of existing Promark debt. ProMark is a full service online marketing firm specializing in permission based opt-in email data, Mobile SMS, email append as well as traditional postal data.

On March 9, 2010, the Board of Directors voted unanimously to approve the following corporate actions:

(i) The name of the Company shall be changed to Madison Ave. Media, Inc. effective April 1, 2010, to more closely reflect its diversified digital media and marketing business operations; and

(ii) The capitalization of the Company shall be increased to 150,000,000 Shares of Common Stock ($.0001 par value) and 1,000,000 Shares of unclassified Preferred Stock ($.01 par value) effective April 1, 2010.

As a result of these transactions, as of April 15, 2010 the Company has 25,264,002 Shares of Common Stock issued and outstanding, not including the Shares reserved for issuance for the ProMark acquisition. The Company Common Stock is currently publicly traded on the OTCBB under the trading symbol KHZM, although a new trading symbol will be assigned by FINRA as a result of the corporate name change.

The Company’s executive offices are located at 1515 South Federal Highway, Suite 100, Boca Raton, FL 33432. The telephone number is 561-549-3131, and the fax number is 561-393-8505. The Company’s principal website is www.kahzam.com .


 
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INTRODUCTION
 
Kahzam is an advanced digital media company. We deliver proprietary technologies and solutions designed to fortify asset management, customer retention, revenue growth and business intelligence. We also deliver related, high-value services including strategic corporate financial services that enable access to capital and related financial support.
 
Our clients are businesses that sell and deliver services to consumers in retail, healthcare, media, entertainment, government, financial services and other business sectors.
 
The most precious asset our clients have is their customer base. And it is constantly at risk. Technology companies in the Search Cluster have opened virtually every market directly to all consumers and this global audience is embracing an independent, personalized, “mobile lifestyle.” As a result, almost every intermediary between the maker and the end user, especially the advertising agency, is struggling to retain its relevance, as well as its customers. This market dynamic, this paradigm shift, creates both a tremendous need and a remarkable opportunity.
 
Kahzam meets this need by delivering integrated solutions that ensure customer loyalty, increase new customer conversion rates and create accelerated, sustainable growth for our clients. If Google has commoditized all companies on the World Wide Web, Kahzam restores the strategic and tactical advantage to our clients by combining the power of brand, search, business intelligence, and personalization. Our value proposition is differentiated, but clear:
 
 
·
We restore and enhance the value of our clients’ customer base
 
 
·
We revitalize and strengthen established brands
 
 
·
We personalize their consumer relationships
 
 
·
We deliver a sustained, measurable ROI for our clients
 
 
OUR BUSINESS STRATEGY
 
Kahzam owns and delivers an integrated matrix of business and proprietary media resources. Separately or in synergy, these resources generate significant revenue and returns. We also own and deploy advanced digital communications, Web, business intelligence and other technologies. Our multidisciplinary executive and management team includes business experts with the requisite vision, diversity, focus and experience to deliver results for clients and for the Company.
 
The Kahzam matrix is comprised of:
 
 
·
Strategic Development, Marketing and Communications Resources – linking brand, message, technology and customers
 
 
·
Multi-Channel Media Resources – delivering value wherever customers may be
 
To facilitate rapid and profitable execution, each resource category contains one or more divisions, operating as profit centers, to ensure that Kahzam’s various consulting, professional services, software services and licensing and media services businesses are all optimized to best of breed.

 
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The Kahzam Business Solutions Matrix provides brand, financial, marketing and distribution power to serve our clients and their unique needs. Each client can access the matrix through:
 
 
·
A single point solution to obtain a specific service, such as implementing a personalized mobile campaign that drives tactical revenue and profit
 
 
·
Utilize integrated services, such as repositioning an established company or brand and building and implementing a targeted media campaign using predictive modeling to dynamically manage SEO
 
 
·
Leverage all integrated services, such as reviving a brand, creating multi-channel content that explains its new “bankable” story, and demonstrating real-time synergistic benefits with maximized customer conversions
 
By accessing its entire Business Solutions Matrix, Kahzam can even accelerate an exceptional new business prospect from concept, to capital, to consumers – from Madison Avenue to Wall Street to Main Street.
 
The Kahzam matrix currently includes the following lines of business:
 
 
·
Strategic Development, Marketing and Communications Solutions
 
 
o
Strategic Development and Marketing Group
 
 
o
Strategic Communications Group
 
 
o
Content Development and Production Group
 
 
·
Interactive Media Technology and Solutions
 
 
o
Mobile Marketing Group
 
 
o
Email Marketing Group
 
 
o
Internet Marketing Group
 
 
o
Web Content Management Systems Group
 
 
·
Advanced Hybrid Media Solutions
 
 
o
The Kahzam Media Exchange
 
 
o
Direct Response Marketing Group
 
 
·
Technology and Business Intelligence Solutions
 
 
o
Business Intelligence
 
 
o
Predictive Modeling
 
 
o
Search Engine Optimization
 
 
o
Data Services
 
 
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The unique spectrum of business solutions and resources integrated within Kahzam drives a strategic market advantage for our clients, as well as a differentiated competitive advantage for Kahzam.
 
The Company has assembled a team from some of the world’s most respected, top-tier investment, marketing and technology firms. These professionals exemplify leadership, optimism, determination and trust. They also possess the qualities critical to sustained, profitable success: a disciplined approach, self-confidence, a focus on accountability and an exceptional capacity to balance and deliver both short-term results with long-term objectives.
 
 
STRATEGIC DEVELOPMENT, MARKETING AND COMMUNICATIONS RESOURCES
 
Kahzam provides integrated corporate development, product development, branding, marketing, communications, media and promotion services to all Kahzam divisions and investment properties. It also provides Kahzam clients with a full spectrum of multimedia content development and production services.
 
Strategic Development and Marketing Group
 
The Strategic Development and Marketing Group (SDMG) combines enduring “push” and “pull” marketing principles, cutting-edge execution and decades of Boardroom and C-level success with some of the best-known national and international brands in the business. SDMG’s comprehensive capabilities and experience can prepare and position emerging small companies for initial success or extend a mature company’s presence and products to entirely new channels, markets and audiences.
 
SDMG provides the strategic intelligence and marketing muscle companies need to command attention, cut through the media clutter, contact and convince consumers and carve out significant market share.
 
Strategic Communications Group
 
The Strategic Communications Group (SCG) provides comprehensive, customized strategies and solutions that build and sustain a company’s awareness, credibility and confidence – not only for its products in the consumer mind and marketplace, but also for its publicly traded stock in the financial markets.
 
In a global economy, a company must maintain high visibility in order to stand apart from the competition and engage the investment community, as well as the general public. It is absolutely critical that investors be able to clearly see a company grow and keep abreast of each new step toward success.
 
SCG builds and protects corporate reputations by getting a company’s success stories and management team in front of the qualified decision-makers who can enhance business performance and shareholder value. An experienced leadership team, a broad spectrum of resources and an extensive network of stock brokers and fund managers enable Kahzam’s investment properties and other client companies to gain a visible, competitive advantage that leads to greater marketplace mind share and higher market capitalization.
 
 
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Content Development and Production Group
 
The Content Development and Production Group (CDPG) enables the entire MarCom Services Division to bring its strategies and programs to life in the consumer, B2B and financial marketplaces. Its capabilities encompass the creation and production of marketing and communications content that delivers a strategic, sustainable competitive advantage for each client.
 
CDPG’s marketing expertise extends to “brand development” – a proprietary process that includes high-level concept development, branding and “immersive experience” design. Born in the marketing and media production industry, this practice is strategically adaptable to multiple industry sectors.`
 
These solutions can be deployed through Kahzam’s search/portal and mobile platform across multiple target audiences, delivering high end user value, as well as high returns.
 
CDPG’s capabilities also include the development and production of rich media content for Web, mobile, and video distribution platforms. The Kahzam production studio will design, develop and deliver customized, end-to-end client multimedia solutions with completely measurable and sustainable results. Kahzam will upgrade its rich media infrastructure to keep pace with its advanced content management and distribution features of its search/portal platform.
 
Multi-Channel Marketing Resources
 
With the proper funding, strategies, marketing and communication programs and multimedia content assets in place, Kahzam is able to drive new and established companies, and their products and services, into the consumer and B2B marketplaces. The Company’s extensive array of proprietary media channels blends digital and traditional implementations to reach both the broadest general audience and the smallest possible audience – the individual consumer.
 
Kahzam can build the company, develop the product, create the offer, craft the message and deliver it to the precise consumers who are ready to buy.
 
 
INTERACTIVE MEDIA TECHNOLOGY AND SOLUTIONS
 
Mobile Marketing Channel
 
Mobile communications and computing are poised to become the dominant access points to the Internet. The “mobile lifestyle” is transforming media and advertising markets as consumers pull increasing amounts of media and messages from the Web using personal, portable devices such as laptops, smart phones, netbooks, kindles and game sets. This is completely changing the rules of engagement for marketers who now must rethink their time-honored strategies in order to reach these dynamic audiences.
 
One such strategy is couponing. While savings from printed coupons typically grow at an annual rate of 8-16%, digital coupon savings grew at 170% in 2009 alone. Total savings exceeded $858 million. And while digital coupons still represent a small portion of the overall market, the trend toward accelerated and sustained growth is undeniable. And Kahzam is poised to lead this mobile marketing revolution.
 
 
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The Kahzam Mobile Marketing Group
 
SMS text messaging is the most widely used data application on the planet. More than 136 million Americans send and receive text messages on their cell phones. More than 80% of cell phone users have their phones with them at all times . And more than 90% of all text messages are read . When cell phone users were asked,”What is the best way for companies to interact with you?” They said, “Send us deals and coupons!” The Kahzam Mobile Marketing Group (MMG) has answered that call.
 
MMG can deliver SMS text coupon savings to any cell phone. A smart phone is not required. Without doubt, this effective, affordable, “green” advertising medium is the future of direct marketing. While businesses and consumers continue to rely on coupon savings – especially in the current economy – traditional coupon delivery media, such as newspapers, magazines and printed direct mail, have become far less effective.
 
Print readership and relevance is plummeting. Advertisers are demanding much higher performance and complete accountability at a much lower cost. MMG delivers incredible value to businesses and consumers, as well as 100% measurable results, at a fraction of the cost of traditional print coupon campaigns.
 
Currently, MMG can provide real-time coupon delivery to more than 55 million cell phone users. This database can be targeted by state, zip code and/or area code. However, MMG is implementing an aggressive, regional, grass roots branding and viral marketing plan that will significantly expand and enrich this database with millions of new, mobile-driven consumers and dozens of targetable behavioral marketing attributes. While the plan focuses on young people, college students, sports and event enthusiasts, and other savvy members of “Generation Text,” MMG expects a high degree of acceptance among all demographic, psychographic and behavioral groups.
 
MMG’s patent-pending delivery service employs “long code” technology (already approved for use on all 17 major US carriers) that allows any cell phone in the world equipped with SMS services to interact with its coupon database. It enables mobile consumers to enter a product or service category, or a merchant name (in 23 languages), and instantly receive any available discounts or coupons in the form of SMS text message.
 
This interactive database also lets consumers choose their coupons, choose their preferred store location and even have the location’s GPS coordinates or map directions sent directly to their phones. Consumers can also search their current location (e.g. Pizza 37027) to instantly find the best and closet deals. Once a digital coupon is downloaded to a cell phone, consumers can redeem it – not just one time, but as many times as they wish until the offer expires – simply by displaying the message on their phone at the point of purchase.
 
Both the consumer and merchant markets are ready and waiting for these capabilities. Presently, only 1% of all US coupons are delivered to cell phones. However, credible industry research indicates that, by 2011, more than three billion text coupons will be issued to mobile consumers. This will represent almost seven billion dollars in redeemed discounts. The opportunities for market and profitability growth are real and significant.

 
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Today, almost every viable consumer has a cell phone. With its patent-pending technology, enormous, interactive database and 100% measurable results, The Kahzam Mobile Marketing Group is ideally positioned to lead the next, great direct marketing revolution – SMS text coupons.
 
E- MAIL MARKETING CHANNEL
 
In today’s highly fragmented media market, consumers are more difficult to pin down than ever. They are constantly surfing hundreds of TV and radio stations and countless websites.
 
No medium or media outlet seems to capture their attention long enough for advertisers to make a pitch, let alone make a connection.
 
Nevertheless, advertisers still want to get as close to consumers as possible - close enough to interact. But consumers are too busy and too selective to be distracted by meaningless messages and offers for things they do not want. They no longer tolerate intrusive advertising. They zap commercials, change channels, disable pop-ups and report spam, all to avoid unwanted advertising.
 
Consumers want to decide for themselves which messages are important, which offers are valuable and which brands are worthy of their consideration. They are   willing to “sit still” for certain advertisements, but they have to want that information. They are willing to consider, compare and evaluate various brands and offers, but only on their own terms. In other words, marketers must ask for their permission first.
 
The Kahzam Email Marketing Group
 
Kahzam’s Email Marketing Group (EMG) specializes in permission-based direct email and mobile marketing, as well as traditional direct mail, database enhancement, direct mail list rentals and custom lead generation.
 
EMG offers proprietary, fully integrated solutions and services that traditional advertising methods and typical list companies simply cannot provide. These can give any client a unique competitive advantage. EMG can:
 
 
·
Target only the consumers most likely to be interested in a client’s offers, products and services
 
 
·
Tailor compelling offers and promotions that generate interest and motivate consumer interaction and commitment
 
 
·
Guarantee 100% delivery of messages to their targets
 
 
·
Provide accurate, measurable results
 
 
·
Maximize campaign performance, sales revenue and return on investment.

 
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24-Karat Data
 
EMD’s data is a proprietary product that is compiled and managed in-house. The Company does not purchase or rent data from unreliable, outside sources. All data records are verified for accuracy every 30-45 days. This pristine and powerful database includes:
 
 
·
140 million complete, accurate postal records
 
 
·
120 million of these records have matching, accurate email addresses
 
 
·
30 million of these records have matching, accurate mobile phone numbers
 
 
·
12 million businesses
 
A double-opt-in permission procedure ensures that 100% of the individuals and businesses in the database have agreed to receive messages from Kahzam.
 
To further protect the integrity and critical “white-list” status of this network, EMD only sends messages that are relevant to each individual. The number of messages sent to any individual is carefully limited in order to avoid “list fatigue”, “opt-outs,” and “screamers.”
 
As a result, EMD’s data quality and marketing practices meet or exceed all Federal CANSPAM mandates, DMA and Mobile Marketing Association guidelines and NCOA and CASS certification requirements.
 
Engaging the Consumer
 
EMD goes far beyond conventional consumer targeting to reach individual, highly receptive consumers who are most likely to be interested in your offers. EMD data can be focused through more than 100 selectable filters and can be cross-referenced in more than 700 different ways. This yields laser accurate market lists that target demographic, geographic and lifestyle attributes, as well as consumer behaviors and preferences. These “selects” are determined though regular and comprehensive consumer surveys.
 
EMD emails can link to a full range of multimedia experiences that further engage the consumer and encourage fulfillment. These include targeted promotions, video content, news, product/service reviews, e-commerce opportunities and social networking.
 
All EMD email addresses have matching postal addresses. This enables clients to target specific individuals with both email and direct mail messages. And EMD’s 30 million   matching mobile numbers can also be added to the mix to achieve comprehensive, multi-channel target market reach. This “match-in-market” program can help drive consumers from the email to the offer to contact and beyond.
 
Tracking Campaign Performance
 
One of the main reasons marketers rely on direct email marketing is its ability to quickly deliver reliable performance assessments. EMD reports accurate campaign results in less than 24 hours. EMD’s analytics capture, measure and evaluate almost every consumer click from the In-Box to fulfillment. This information enables EMD to optimize the campaign’s targets, offer and message to improve performance or take advantage of any emerging opportunities indicated by the results.
 
The growth of direct email marketing has been exponential. Kahzam’s immense (and growing) database, targeting power, integrated, multi-channel delivery options, reliable results and exemplary business practices will enable the Company to reap the rewards of this highly valuable and profitable market.

 
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INTERNET MARKETING CHANNEL
 
The Kahzam Internet Marketing Group (IMG) is developing and offering a comprehensive platform of next-generation online search and portal services. This platform features fully integrated multimedia content, social networking, e-commerce and advertising with seamless distribution across multiple channels and devices. All of these capabilities can be customized to meet the diverse needs of individual users, as well as enterprises and affinity groups in targeted niche markets. A complete technical support system ensures an optimal experience for all users, clients, publishers, developers and marketers.
 
Search Power
 
IMG maintains a vast index of websites and other online content that is freely available to all Internet users via the search engine. The platform’s automated search technology helps anyone to obtain nearly instant access to relevant information from this index. The platform also features a proprietary search algorithm that aggregates listings from all major search engines and displays them along with unique IMG listings on a single Search Results Page.
 
IMG will offer branded online search capabilities, with enhanced privacy and security features, to individual consumers and organizations. It will also license its proprietary search engine technology to websites that wish to include a “Powered by” search functionality within their domains.
 
Portal Power
 
The IMG “public” portal includes the features, functions and content that put the full power of the Web at the user’s fingertips such as:
 
 
·
Comprehensive Multimedia Streaming – built around a full-featured media player and powered by a proprietary technology that enables real-time video content streaming to video-ready mobile devices, as well as computer-based displays
 
 
·
Comprehensive Multimedia Content - with interactive access to IMG “preferred” and user-selectable world, U.S., local, sports, financial, health, lifestyle, entertainment, political, science and weather news content
 
 
·
Comprehensive Search Capabilities – a full-service Internet search engine that displays search criteria, search results (including results from competing search sites), sponsored results, proprietary local and regional classified ads and other advertising
 
 
·
Comprehensive e-Commerce Capabilities – populated with IMG “preferred” stores, as well as other user-selectable stores, it includes a shopping comparison engine, a clearinghouse for store/advertiser discounts and special deals, and complete integration with Kahzam’s mobile couponing system
 
 
·
Comprehensive Data Acquisition – including user polls and surveys, as well as dating, travel, real estate and job sites that yield valuable personal and behavioral information
 
 
·
Comprehensive Social Networking and Communication Capabilities – including integrated email, IM and chat rooms, as well as full-featured, user-created personal and blog sites
 
and a host of additional “sticky” features to help make sure users stick around.
 
 
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IMG will provide a “white label” version of its search/portal to any qualified enterprise or affinity group at no charge to the organization or its members. Each organization will also receive a share of all revenue generated by its fully customizable, self-branded search/portal. This no-cost, revenue-sharing model virtually assures rapid, substantial market penetration and enthusiastic organization support.
 
IMG’s “white label” strategy can rapidly aggregate multiple, highly segmented, “captive” and “loyal” consumer audiences, and effectively monetize the platform through multiple revenue streams. And it can achieve all of this without incurring the costs of direct competition with other well-established search/portal companies.
 
Marketing Power
 
IMG’s ability to aggregate and precisely segment large, captive, loyal audiences represents a “mother lode” for marketers. It expects its search/portal platform to generate significant revenue from advertising sales, e-commerce commissions and sponsorships.
 
Adverse economic conditions, a highly fragmented media marketplace and ever more sophisticated and elusive consumers are forcing marketers to spend their advertising dollars more effectively and efficiently. They are turning away from traditional broadcast and print advertising and embracing fully measurable, Internet-driven, digital marketing campaigns that precisely target consumers via data gleaned from behavioral tracking and social networking.
 
The IMG platform has been specifically designed to capture and deliver these data and targets. It includes comprehensive tracking and analytics, as well as proprietary Differentiated Business Intelligence (see page 18). This technology transcends standard data profiling and delivers invaluable, real-time consumer perceptions, preferences and insights. These data will enable advertisers to craft laser-focused messages and offers that speak directly to individual consumers. As a result, IMG is poised to carve out a significant share of the estimated $23 billion U.S. Internet advertising market.
 
 
WEB CONTENT MANAGEMENT SYSTEMS
 
In order for Kahzam to compete and excel in any of our Web-based channels, we must constantly anticipate, adapt and grow as new technologies emerge and new techniques prove useful. This proactive approach to harnessing and leveraging the power of change is essential not only to the success of the Company, but also to the satisfaction of the clients, audiences and interests we serve. To help ensure strong, continued technical leadership, Kahzam plans to acquire a comprehensive Web content management capability and fully integrate these systems across all Company technology platforms.
 

 
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The Kahzam Web Content Management Group
 
The Web Content Management Group (WCMG) will provide the Company and its clients with Search Engine Optimization (SEO) and management services, Pay-Per-Click (PPC) lead-generation expertise and database development and optimization services. These critical competencies will create tremendous benefits internally, as well as add incredible value to Kahzam at every consumer and marketer touch point.
 
SEO has become an art form unto itself. And it is indispensable to obtaining optimal content and keyword composition and placement, optimal search page rankings, optimal site visibility, optimal traffic volume and high quality inquiries. All of this ultimately optimizes cost efficiency, revenue and profitability.
 
WCMG also deploys PPC marketing tactics based on a combination of quality advertisements, optimal keywords, savvy bidding and competitive advantages that deliver client campaigns to prime page position with a lower cost-per-acquisition. WCMG constantly monitors the online keyword auctions to enable bid adjustments and achieve the best results at the lowest possible cost. It also builds customized landing pages and other tools to help consumers and advertisers take full advantage of each interaction, each offer and each transaction.
 
 
ADVANCED HYBRID MEDIA SOLUTIONS
 
While all forms of digital media are in rapid ascendancy, most forms of “traditional” or “legacy” media, such as print, radio and out-of-home, appear to be endangered species. However, Kahzam has developed several, powerful “hybrid” media applications that breathe new “interactive” life and effectiveness into key legacy channels and create new opportunities for marketers to extend their reach and engage their audiences, wherever they may be.
 
The Kahzam Media Exchange
 
The competition for consumer “eyes and ears” is tougher than ever. Traditional media outlets are facing the unprecedented challenges of an uncertain economy, shrinking advertising budgets, a highly fragmented mediascape and stiff competition from the Internet. And these organizations are weathering steep declines in listeners, viewers, subscribers and, subsequently, critical advertising revenues.
 
As a result, almost every traditional media outlet has a significant inventory of valuable advertising space or time that are underutilized or left unsold. Unsold commercial airtime turns into station promotions and public service announcements instead of revenue-producing commercials. Unsold newspaper and magazine ad space is simply removed or replaced with additional column inches of copy.
 
At the same time, local and national advertisers continue to search for innovative opportunities to somehow increase brand exposure and extend the reach and effectiveness of their advertising on ever-tightening budgets.
 
The Kahzam Media Exchange (NME) is a unique solution to these challenges.

 
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NME provides the medium for a simple, dollar-for-dollar exchange of valuated advertising space or time for Kahzam interactive marketing services. These assets are available for use by the participating media outlet or Kahzam on demand.
 
Kahzam uses the print pages, airtime, billboards, banner ads and other media deposited in NME to promote its integrated marketing services or to provide integrated advertising opportunities for its clients and their brands.
 
The Company can also use NME assets to promote media-driven start-up companies, as well as small brands that cannot afford the paid media exposure necessary to build awareness and sales. In this way, Kahzam can invest media assets in a company in return for partial ownership and/or a profit-sharing relationship.
 
And finally, as NME secures deposits of advertising pages in leading business, investment and financial publications, Kahzam can use these assets to help promote its various existing investment properties and opportunities.
 
In exchange, a participating media outlet can deploy a wide range of Kahzam services to create a significant competitive advantage that helps meet the unique challenges of its marketplace. These may include:
 
 
·
Outbound mobile text coupon campaigns
 
 
·
Outbound direct email campaigns
 
 
·
Data appending services
 
 
·
List management services
 
 
·
Market survey services
 
 
·
New offer and product testing services
 
 
·
Customized, turnkey mobile and email marketing services
 
Kahzam can also deposit advertising assets from its own traditional media channels, as well as from other future entertainment investments.
 
Each participating media outlet can use Kahzam marketing services to reach not only its own audience, but all other Kahzam opt-in consumers in the media outlet’s entire coverage area. The Company can target these consumers in any demographic, geographic or socio-economic mix that will best benefit the media outlet and its advertisers. This enables the media outlet to dramatically increase the reach and effectiveness of an advertiser’s message. It also provides a strong incentive for advertisers to increase overall spending with the participating media outlet, as well as all other NME participating media outlets.

 
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TECHNOLOGY AND BUSINESS INTELLIGENCE SOLUTIONS
 
Business Intelligence
 
Through a venture with a team of MIT professors, the Kahzam data solution set now includes the power of Differentiated Business Intelligence (DBI). The Company has obtained the exclusive right to market and deploy this proprietary, state-of-the-art technology to the North American market.
 
DBI enables a constant flow of consumer information, insights, perceptions and preferences to be harvested directly from the Web. Surveys, focus groups and other traditional monitored techniques will no longer be necessary. This data can then be analyzed and delivered to any client in any industry.
 
This subscription-based “software-as-a-service” business will create a separate, significant and sustained revenue stream. However, the bottom-line benefits to Kahzam, especially its Interactive Media, Hybrid Media and Database divisions, are truly game changing.
 
DBI arms Kahzam’s marketing and communications teams with a set of data aggregation and analysis weapons that no entity has yet been able to deliver to the market. Even more important, it provides Kahzam with the first credible means to demonstrate a real, supportable marketing ROI in any industry – especially the advertising industry.
 
Data Services
 
Data is the new currency. It can be tendered and accepted anywhere in the world. It has almost limitless value and comprehensive applications across all conceivable business sectors and consumer markets. And, like other forms of money in the bank, you can ever have enough of it.
 
At its core, Kahzam is a data aggregation machine. One of its primary business functions is to acquire, compile and refine data, which fuels the services that generate revenue and profits. However, many of Kahzam’s services, especially those offered
 
through its Interactive and Hybrid Media divisions, automatically create vast quantities of new data as a byproduct of normal business operations. This is not merely interest on money in the bank. This represents freshly minted digital capital that constantly and geometrically increases the value of the Company.
 
Kahzam consumes processes and deploys data from a wide range of sources including:
 
 
·
Mobile marketing/coupon usage, registration and forwarding
 
 
·
Email marketing campaign tracking
 
 
·
Data appending
 
 
·
Surveys and questionnaires
 
 
·
Search Engine Optimization
 
 
·
Source sites
 
 
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·
Search/portal usage and registration
 
 
·
Advertising and PPC programs/landing pages
 
 
·
Social networking
 
 
·
e-Commerce usage
 
 
·
Niche market (enterprise and affinity group) services
 
 
·
Data purchases
 
 
·
Differentiated Business Intelligence
 
Kahzam Data Services receives, stores, protects and manages data generated by all business operations. It also enables the fully integrated distribution and application of data resources throughout all Kahzam divisions and operating groups.
 
 
OUR MARKETING STRATEGY
 
The Mobile Market
 
The mobile communication and computing market is exploding. Mobile phones, smart phones and other portable devices are becoming the primary gateway to Internet usage and Web-enabled applications. They can deliver rich content, ranging from SMS text to video, as well as a host of other interactive capabilities. Most high-value consumers now own one or more of these devices and carry them at all times. The mobile “lifestyle” is here to stay.
 
All of this validates mobile marketing and advertising as the medium of choice for the foreseeable the future. Consumers can engage mobile marketing messages almost anywhere. However, messages engaged in the context of the consumer’s location, behavior and preferences, especially at the point of purchase where the consumer’s purchase intent is optimal, demonstrate nearly incredible performance. Recent research indicates that mobile advertising already far outperforms online advertising.
 
Although the true potential of mobile marketing and advertising is only now being fully understood, the writing is on the wall. Mobile is poised to become the next superstar on the global, digital marketing and advertising stage. And Kahzam is committed to making mobile an integral part of all client media strategies, as well as a core component of all Company business strategies.
 
The Search/Portal Market
 
Kahzam believes that current marketplace and industry fundamentals provide an ideal environment for the strategic expansion of its search/portal operations. Targeting the consumer, enterprise, affinity group, social networking and privacy markets, Kahzam’s goal is to gain 1% of the total multi-billion dollar search engine market.
 
The current economic downturn has triggered restructurings and consolidations within the affinity group sector. As a result, many large, well-established, organizations are aggressively searching for additional ways to improve member services and generate additional non-dues income. Based on proprietary research into this market space, Kahzam has determined that this is creating an immediate and significant marketing opportunity for its “white label” portal solution.

 
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The Advertiser Market
 
Direct response tactics targeting online search, mobile devices and social networking activities continue to experience solid growth, even in this economy. Online advertising achieved more than 20 percent revenue growth in 2008. Digital coupon usage grew 170% in 2009. All other advertising media except “in-cinema” ads are experiencing measurable losses in revenue.
 
According to advertising agencies, media buyers, publishers and third-party Internet monitoring organizations, marketers will continue to shift an increasing percentage of their total advertising and related marketing budgets from traditional media to digital media channels. Online, search engine and mobile are the fastest growing, most accountable and most cost-effective marketing and advertising media available.
 
 
KEY BUSINESS PARTNERS AND STRATEGIC PLAN
 
Kahzam has secured agreements with key synergistic business partners in:
 
 
·
Financial Services
 
 
·
Strategic Development, Marketing and Communications
 
 
·
Mobile Marketing
 
 
·
Email Marketing
 
 
·
Internet Marketing
 
 
·
Direct Response Marketing
 
 
·
DBI Services and Marketing
 
Other partners poised for acquisition include:
 
 
·
Web Content Management Systems
 
 
·
Content Development and Production Services
 
 
·
Multimedia Streaming Services
 
Kahzam will continue to identify, target and pursue relationships with individuals and organizations that can increase its market penetration, media delivery, data acquisition, capabilities, diversity and profitability.
 
Kahzam has completed a comprehensive Strategic Development Plan, which includes a strong, integrated public relations and marketing plan specifically designed to bring the Company to market rapidly and to position it for sustained, long-term growth.

 
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Kahzam delivers companies and brands, messages and offers, products and services to a global audience of individual, independent consumers. We mine and refine data and business intelligence to fuel advanced marketing strategies and tactics that deliver the right offer through the right medium to the right consumer in the right context at the right time. We empower and fulfill personal, interactive relationships between the client and the customer that yield mutual loyalty, trust, value and satisfaction.
 
Our unique matrix of proprietary, integrated financial, marketing, media and technology resources and solutions has the power to reinvent brands, redouble customer confidence and value, and reshape a global marketplace one consumer at a time.
 
These capabilities can provide a strategic market advantage, as well as a sustainable, measurable ROI for our clients. They can also provide virtually limitless opportunities and rewards for Kahzam and its stakeholders. Our focus on data-driven, digital media channels and marketing applications, especially for the emerging “mobile lifestyle,” is fully aligned with current market trends and future market realities.
 
Kahzam is precisely positioned to create a fusion of resources and solutions for clients and consumers that empower significant and sustained revenue growth that drives Kahzam to long-term profitability and success.
  

 
RESULTS OF OPERATIONS

We are still in our development stage and have generated $0 in revenues through February 28, 2010. We incurred operating expenses of $5,526 and $166,670 for the three months Ended February 28, 2009 and 2010, respectively. These expenses consisted of general operating expenses and professional fees incurred in connection with the day to day operation of our business and the preparation and filing of our reports with the Securities and Exchange Commission.

Our net loss from inception through February 28, 2010 was $(718,760).

Our auditors have issued a going concern opinion. This means that there is substantial doubt that we can continue as an on-going business for the next twelve months unless we obtain additional capital to pay our bills. This is because we have not generated revenues and no revenues are anticipated until we begin removing and selling minerals. There is no assurance we will ever reach that point.


LIQUIDITY AND CAPITAL RESOURCES

Our cash balance at February 28, 2010 was $70 with liabilities of $364,540. Since inception we have sold $40,000 in equity securities.

If we experience a shortage of funds prior to generating revenue from operations we may utilize funds from our director who has informally agreed to advance funds to allow us to pay for business operations, however, our director has no formal commitment, arrangement or legal obligation to advance or loan funds to us.

 
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PLAN OF OPERATION

The Company is an emerging presence in the global pay per click ("PPC") search engine and Web portal field, utilizing our "Kahzam" trademark. We are headquartered in Boca Raton, Florida with additional offices in Phoenix, AZ and we plan to establish offices in New York City, Los Angeles, Washington, D.C., Chicago and Las Vegas within the next twelve months.

We maintain a vast index of Web sites and other online content that is freely available via the search engine to all Internet users. Our automated search technology helps anyone obtain nearly instant access to relevant information from our extensive index.

Our Company is assembling a team of experienced professionals from the world's most respected, top-tier marketing and advertising firms. They exemplify leadership, optimism and determination, and possess the qualities critical to success: a disciplined approach, a focus on accountability, self-confidence, trust and an exceptional capacity to balance short-term results with long-term goals.

 
ITEM 4. CONTROLS AND PROCEDURES

EVALUATION OF DISCLOSURE CONTROLS AND PROCEDURES

Under the supervision and with the participation of our management, including our principal executive officer and the principal financial officer, we have conducted an evaluation of the effectiveness of the design and operation of our disclosure controls and procedures, as defined in Rules 13a-15(e) and 15d-15(e) under the Securities and Exchange Act of 1934, as of the end of the period covered by this report. Based on this evaluation, our principal executive officer and principal financial officer concluded as of the evaluation date that our disclosure controls and procedures were effective such that the material information required to be included in our Securities and Exchange Commission reports is recorded, processed, summarized and reported within the time periods specified in SEC rules and forms relating to our company, particularly during the period when this report was being prepared.
 
Additionally, there were no significant changes in our internal controls or in other factors that could significantly affect these controls subsequent to the evaluation date. We have no identified any significant deficiencies or material weaknesses in our internal controls, and therefore there were no corrective actions taken.

 
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PART II. OTHER INFORMATION
 
ITEM 6. EXHIBITS

The following exhibits are included with this quarterly filing. Those marked with an asterisk and required to be filed hereunder, are incorporated by reference and can be found in their entirety in our original Form SB-2 Registration Statement, filed under SEC File Number 333-144279, at the SEC website at www.sec.gov:

Exhibit No.
 
Description
 
       
31.1
 
Sec. 302 Certification of Principal Executive Officer
 
31.2
 
Sec. 302 Certification of Principal Financial Officer
 
32.1
 
Sec. 906 Certification of Principal Executive Officer
 
32.2
 
Sec. 906 Certification of Principal Financial Officer
 

 
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SIGNATURES
 
Pursuant to the requirements of Section 13(a) or 15(d) of the Securities Exchange Act of 1934, the Registrant has duly caused this report to be signed on its behalf by the undersigned, thereunto duly authorized.
 

April 15, 2010
Madison Ave. Media, Inc., Registrant
   
   
 
By:  /s/ J. FRANKLIN BRADLEY              
 
        J. FRANKLIN BRADLEY
 
        President and Chief Executive Officer


 


In accordance with the Exchange Act, this report has been signed below by the following persons on behalf of the registrant and in the capacities and on the dates indicated.
 

April 15, 2010
Madison Ave. Media, Inc., Registrant
   
   
 
 By:   /s/ JAMES LINDSEY                       
 
        JAMES LINDSEY
 
        Secretary and Treasurer
 
        Chief Financial Officer
 
        (Principal Executive Officer and Principal Accounting Officer)
 
 
 
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