Pep Boys Unveils Eight Newly-Remodeled Stores in Denver & Colorado Springs Markets; Remodels Showcase Company's Commitment to A
May 16 2006 - 7:00PM
Business Wire
The Pep Boys - Manny, Moe & Jack (NYSE:PBY), the nation's
leading automotive aftermarket retail and service chain, today
announced that each of its eight stores in the Denver and Colorado
Springs area will celebrate Grand Re-Openings beginning Thursday,
May 18. The stores, which have undergone a significant internal and
external transformation, showcase Pep Boys' commitment to
revitalize its unique offering of automotive parts, tires, repair
and maintenance services - and more - to its customers in this
area. The store enhancements reflect significant corporate
revitalization at Pep Boys that began under the tenure of CEO Larry
Stevenson. A significant milestone in the company's 85-year legacy,
the Grand Re-Openings celebrate stores that focus sharply on
providing customers with a wide range of basic automotive parts and
accessories and name-brand tires for one's shopping list. In
addition, each store has been extensively re-merchandised and
stocked with new products ranging from power tools and generators
to the latest in mobile entertainment and the most-modern
automotive repair equipment. A contemporary interior design, which
reflects the new red, white and blue Pep Boys corporate colors,
includes multimedia displays, dynamic signage and customized areas
for new product categories. The store facades and exterior signs
have also been updated. "All of our Denver and Colorado Springs
stores now feature bolder product displays that leverage our
massive retail space, maximize sales per square foot, create a
permanent space for exciting new product categories, including
garage and transportation, and highlight the repair and maintenance
service we provide in our 6,000 service bays chainwide," said
Stevenson. "We are very excited about the revitalization of these
stores. Customer response has been very positive as a result of our
previous market-wide refurbishments and we expect a similar
response from our customers in these markets." The new look has
appealed to customers in other key markets such as Jacksonville,
FL; Los Angeles and San Diego, CA; Philadelphia and Harrisburg, PA;
Chicago, IL; Phoenix and Tucson, AZ; Las Vegas, NV; and greater New
York. By 2008, Pep Boys plans to complete the refurbishment of
substantially all of its 593 stores across the United States and
Puerto Rico. As part of the Grand Re-Openings, Pep Boys stores will
run a special 7 a.m. to 11 a.m. sale on May 18, as well as a
celebratory 10-day sale through May 27. The first 100 customers to
visit one of the eight Grand Re-Opened Pep Boys locations on May 18
will receive a FREE $10 Pep Boys Shopping Card. Special service
promotions that day include 50% off any tires for the first 10
customers to purchase any installed passenger or light truck tires;
and a $4.99 Pennzoil standard oil change for the first 10 customers
to sign a work order for an oil change. About Pep Boys Pep Boys has
593 stores and over 6,000 service bays in 36 states and Puerto
Rico. Along with its vehicle repair and maintenance capabilities,
the Company also serves the commercial auto parts delivery market
and is one of the leading sellers of replacement tires in the
United States. Customers can find the nearest location by calling
1-800-PEP-BOYS or by visiting pepboys.com. Editor's Note: For
additional information, visit
http://www.pepboys.com/about/media/press_kit.html. For digital
photography, b-roll footage or a complete store listing, please
call contacts listed below.
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