Parent Company of Better-For-You Fast Casual
Restaurants Expands Digital Ordering Presence though Partnership
with Olo to Introduce New Online-only Delivery and Takeout
Concepts
ST.
PETERSBURG, Fla., July 11,
2023 /PRNewswire/ -- WOWorks, the family
of better-for-you restaurant brands, Saladworks, Frutta Bowls,
Garbanzo Mediterranean Fresh, The Simple Greek, Barberitos
Southwestern Grille and Cantina, and Zoup! Eatery, proudly
announces the launch of seven new virtual brands. Ranging from
delectable sandwiches to irresistible acai bowls, these new
online-only delivery and takeout concepts harness the power of
WOWorks' strategic collaboration with Olo (NYSE: $OLO), a
leading open SaaS platform that revolutionizes the restaurant
industry's digital landscape.
![WOWorks (PRNewsfoto/WOWorks) WOWorks (PRNewsfoto/WOWorks)](https://mma.prnewswire.com/media/1883756/WOWorks_LOGO_July_2022_Logo.jpg)
Third-party delivery services, such as DoorDash, UberEats, and
Grubhub, have become the driving force behind a culinary
revolution, reshaping the way consumers experience food. With their
convenience and accessibility, these platforms are projected to
fuel unprecedented growth in the food delivery industry,
revolutionizing the dining landscape and creating exciting
opportunities for restaurants and consumers alike. By introducing
these innovative virtual brands, WOWorks opens fresh revenue
streams for its franchisees, propelling growth.
The exciting lineup of WOWorks' new virtual brands
includes:
1. Soup Works – A virtual brand of
Saladworks, this virtual brand tantalizes taste buds with a wide
variety of hearty and flavorful soups.
2. Stack'd Sandwiches – A virtual brand
of Saladworks, this virtual brand boasts chef-inspired signature
sandwiches and panini melts.
3. Toasty – A virtual brand of Frutta
Bowls, this virtual brand elevates the humble toast into savory
creations.
4. Spoon Me – A virtual brand of Frutta
Bowls, this virtual brand serves up decadent and energizing Acai,
Pitaya, Coconut, blended kale bowls topped with delicious
fruit.
5. Sips – A virtual brand of Frutta
Bowls, this virtual brand offers refreshing and revitalizing
smoothies.
6. Titan Gyros: A virtual brand from
Garbanzo Mediterranean Fresh that features Double-Stuffed
Gyros.
7. MacLove – A virtual brand of Zoup!
that brings comfort food to an entire new level with creative
mac-and-cheese recipes.
"WOWorks's new virtual brands are a testament of its
guests increasing demand for more nutritious and flavorful meal
options that can be enjoyed on-the-go," said Kelly Roddy, CEO of WOWorks. "Our
partnership with Olo will allow WOWorks' franchisees to add
on additional revenue streams that can leverage their existing menu
offerings in front of an increasing audience on third-party online
food delivery sites,"
WOWorks franchise owners come from different backgrounds,
including multi-brand franchisees; varied business ownership
backgrounds, such as construction, hotels, and fitness; former
professional athletes; and military veterans. The company has
franchising opportunities available in 49 states (all states
excluding Hawaii) and offers 25
percent off franchise fees for veterans and first responders.
If you are interested in owning a WOWorks restaurant
brand franchise, visit https://woworksusa.com/a-place-to-invest/ to
learn more.
ABOUT WOWORKS:
WOWorks was formed in 2020
with a mission to help guests pursue their passions and live their
best lives by serving healthier-for-you and flavorful meals along
with its Vow to "WOW!" guest hospitality. Fully owned by Centre
Lane Partners, LLC, WOWorks' portfolio, in addition to its
newest brands, Barberitos Southwestern Grille and Cantina and
Zoup! Eatery, consists of: Saladworks, the nation's leading
fast-casual salad brand; Frutta Bowls, a unique restaurant
franchise serving a variety of superfood bowls, fresh fruit
smoothies, protein bites and more; Garbanzo Mediterranean
Fresh, a popular Mediterranean restaurant concept; The Simple
Greek, which offers a fresh and healthy take on traditional Greek
recipes in a fast-casual setting. WOWorks seeks to drive
explosive growth across all of its brands through a variety of
channels, both traditional and non-traditional, including ghost
kitchens, food trucks, grocery retail and more.
ABOUT OLO:
Olo is a leading open SaaS platform for
restaurants that enables hospitality at every guest touchpoint.
Millions of orders per day run on Olo's on-demand commerce engine,
providing restaurants a single source to understand and serve every
guest from every channel, whether direct or third-party. With
integrations to over 300 technology partners, Olo customers can
build personalized guest experiences in and outside of their four
walls, utilizing one of the largest and most flexible restaurant
tech ecosystems on the market. Over 600 restaurant brands trust Olo
to grow their digital ordering and delivery programs, do more with
less, and make every guest feel like a regular.
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SOURCE WOWorks