Video: OfficeMax Launches ctrlcenter(TM), New Remote PC Tech Support Service
April 25 2007 - 9:00AM
PR Newswire (US)
With 75 Percent of PCs Invaded by Viruses, Online Intruders;
ctrlcenter Offers Users Free 'PC Check-Up' Via Internet NAPERVILLE,
Ill., April 25 /PRNewswire/ -- OfficeMax(R) (NYSE:OMX), a leading
provider of office products and services, today announced the
launch of a new advanced remote tech support service called
ctrlcenter(TM). Available at all OfficeMax stores nationwide or
online at officemax.com or ctrl- center.com, OfficeMax ctrlcenter
offers small businesses, home office workers and other PC users a
24/7 remote alternative to the slower and more costly "truck roll"
tech support services. (Photo:
http://www.newscom.com/cgi-bin/prnh/20070425/NYW056 ) To view the
Multimedia News Release, go to:
http://www.prnewswire.com/mnr/officemax/27870/ Because 90 percent
of computer problems can be solved remotely -- without the
intrusion and incremental cost of an onsite visit by a technician
-- the new OfficeMax ctrlcenter is based upon remote support for
PCs and consumer electronics devices from digital cameras and smart
phones to Palm Pilots and iPods, all delivered via the Internet
through a broadband connection or by phone. "Personal computers,
PDA's and phones have become so key to our everyday personal and
professional lives that a crash or loss of data and functionality
is truly catastrophic," said Ryan Vero, executive vice president of
marketing and chief merchandising officer for OfficeMax. "Our goal
in creating ctrlcenter is to make the ongoing support and
maintenance of everyday technology so accessible and cost effective
that we can alleviate the fear and remorse associated with a device
crash." To allow its customers to test drive the new ctrlcenter
services, OfficeMax is offering any consumer visiting the Web site
ctrl-center.com a free PC Checkup (a $49.99 value) that includes a
custom computer analysis that identifies any viruses or spyware,
warns about limits on memory or disc space, and assesses security
vulnerabilities for wireless networks. A free PC Checkup is also
available by visiting any OfficeMax store and obtaining a free PC
Checkup CD. Additional for fee services may be recommended based on
check up results. As the number of computers in home, school and
work have increased dramatically, so have the number of viruses and
other vicious programs that threaten the stability, functionality
and security of these computers. According to data collected by
HiWired, Inc., OfficeMax's strategic partner in providing
ctrlcenter's services, on the state of personal computer risk and
protection: -- 75 percent* of all computers have some online
intruder (virus, spyware, malware, adware). -- 50 percent* of
computers don't have updated security (anti-virus, anti- spyware)
software. -- 50 percent* of wireless networks are not set up
properly with the recommended security encryption. *In 2007,
HiWired, Inc. conducted an analysis of more than 10,000 systems.
The remote capabilities of OfficeMax's ctrlcenter support creates a
service that is faster, less expensive and more secure than
conventional services that send a stranger to one's home or office.
The immediacy of online and phone connections ensure that there is
no wait time for a visit to be scheduled and no delays while a
technician is "en route" to a physical location. And, according to
HiWired, Inc., remote service is more cost effective than typical
service visits, with costs up to 60 percent less than the average
onsite ticket charged by leading providers. Most importantly,
OfficeMax ctrlcenter provides a safer, more secure service with no
strangers physically intruding in one's home or office, and
empowers customers to control what information technicians can
access. OfficeMax will initially offer eight ctrlcenter tech
support services, ranging in price from $50 to $500. Services
include Set-Up services for new PCs, Wireless Networks,
Peripherals, and Software to ensure our customers get the most out
of their new technology; Fit-It services PC Restoration and General
Technology Help Session to restore performance when our customers
run into problems with their technology; and Protect-It services PC
Guardian and Unlimited Held Desk Support to ensure our customers
stay secure and always have instant access to the best technical
support when they need it most.. For more information about
ctrlcenter remote support from OfficeMax, consumers may visit any
OfficeMax store, call 1-877-MAX-CTRL, or the Web site at
http://www.ctrl-center.com/. About OfficeMax OfficeMax Incorporated
(NYSE:OMX) is a leader in both business-to- business and retail
office products distribution. The OfficeMax mission is simple: to
help our customers do their best work. The company provides office
supplies, print and document services through OfficeMax
Impress(TM), technology products and solutions, and furniture to
large, medium and small businesses and consumers. OfficeMax
customers are served by approximately 35,000 associates through
direct sales, catalogs, e-commerce and more than 900 stores. For
more information, visit: http://www.officemax.com/. Media Contacts
Bill Bonner/Jennifer Rook External Relations OfficeMax(R) Paul
Maccabee/Heather Schwartz Maccabee Group PR 612-337-0087
http://www.newscom.com/cgi-bin/prnh/20070425/NYW056
http://photoarchive.ap.org/
http://www.prnewswire.com/mnr/officemax/27870DATASOURCE: OfficeMax
CONTACT: Bill Bonner or Jennifer Rook, both of OfficeMax External
Relations; or Paul Maccabee or Heather Schwartz, both of Maccabee
Group PR, +1-612-337-0087, for OfficeMax Web site:
http://www.officemax.com/ http://www.ctrl-center.com/
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